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Press Release: Callaway Announces Retail Availability Of The X Utility Prototype Irons

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Callaway confirmed what we heard on GolfWRX last week, the X Utility Prototype Irons are coming to retail.  Click here for in-depth photos. Press release below!  Comments?

Callaway Announces Retail Availability Of The X Utility Prototype Irons

Tour proven and Open Championship winning clubs to be made available at select U.S. retailers on Dec. 1st

CARLSBAD, Calif., August 30, 2012 – Callaway Golf Company (NYSE: ELY) announced today that the X Utility Prototype irons, available only to Tour professionals up to this point, will be released commercially in the United States and available at select retailers as of December 1st. The announcement was made at the Company’s national sales meeting, taking place this week north of San Diego.Callaway’s X Utility Prototype Irons were designed by Roger Cleveland and introduced to the Company’s Tour staff prior to the 2012 U.S. Open. Their introduction sparked a wave of interest on the PGA Tour that extended beyond Callaway’s staff professionals and the clubs soon stood atop the list of utility irons in play at PGA Tour events. Designed to replace the 2-, 3- and 4-irons that many players have been gravitating away from over the last several years, the X Utility Prototype Irons found an immediate home in the bags of several of the world’s best players, including Phil Mickelson, Branden Grace and Ernie Els. Els employed all three X Utility Prototypes en route to capturing his fourth Major victory last month at The Open Championship, held at Royal Lytham & St. Annes.

“Utility irons are not new to the game, but the X Utility Prototypes feature a state-of-the-art forged construction that delivers a combination of distance, speed, feel and control that has been lacking in this important area of a player’s bag for some time,” said Luke Williams, Callaway’s Global Director of Woods and Irons. “Many players have replaced their long irons with hybrids, which are easier to hit, but the X Utility Protoypes offer a level of precision that our Tour staff has been very pleased with, plus these clubs offer a tighter dispersion than hybrids on mis-hits. The amount of excitement that our X Utility Prototype Irons have generated on Tour and among the avid followers of golf equipment has been overwhelming and underscores our commitment to develop and introduce exciting new designs through work with the best players in the world.”

Available in three lofts (18, 21, 24 degrees), the Callaway X Utility Prototype Irons are made with a hollow forged construction of 1020 carbon steel, a tungsten sole to precisely dial-in the CG location, and a high-strength maraging steel face that promotes high ball speeds. Each iron features also features removable weights on the sole that range from two to eight grams in two-gram increments that allow players to make swingweight adjustments to fit individual needs surrounding specific length, shaft and grip options. Callaway’s X Utility Prototype Irons will feature a new product introduction retail price of $199/steel and $229 with graphite shafts.

“I didn’t expect the [PGA Tour] players to gravitate much towards the 24-degree version,” added Roger Cleveland, Callaway’s Chief Designer. “I thought that loft would more address the needs of the Champions Tour, LPGA and skilled amateur golfers, but the guys on the PGA Tour put them right into play. Ernie Els immediately adopted all three and asked, ‘Where is the rest of the set?'”

About Callaway Golf
Through an unwavering commitment to innovation, Callaway Golf Company (NYSE:ELY) creates products and services designed to make every golfer a better golfer. Callaway Golf Company manufactures and sells golf clubs and golf balls, and sells golf apparel, footwear and accessories, under the Callaway Golf® and Odyssey® brands in more than 110 countries worldwide. For more information please visit www.callawaygolf.com or shop.callawaygolf.com.

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GolfWRX is the world's largest and best online golf community. Expert editorial reviews, breaking golf tour and industry news, what to play, how to play and where to play. GolfWRX surrounds consumers throughout the buying, learning and enrichment process from original photographic and video content, to peer to peer advice and camaraderie, to technical how-tos, and more. As the largest online golf community we continue to protect the purity of our members opinions and the platform to voice them. We want to protect the interests of golfers by providing an unbiased platform to feel proud to contribute to for years to come. You can follow GolfWRX on Twitter @GolfWRX and on Facebook.

4 Comments

4 Comments

  1. Derick

    Oct 14, 2012 at 1:50 am

    these clubs will replace some hybrids in the bags thats for sure.. I can’t wait to get a set of these clubs. I had the opportunity to hit these clubs, and oh my god wow.. like they said, they hit with so much ball speed that any mishit will still land close unlike an hybrid will…. cant wait for these clubs…

  2. Sean

    Oct 7, 2012 at 9:19 am

    Contact your favorite local Callaway retailer and place your order now! I had the opportunity to hit this club a few weeks ago and it’s awesome. There will not be very many of them in the marketplace so they may be tough to find. Got mine reserved will be using them for December golf trip hopefully!

  3. KickinBirdie

    Aug 31, 2012 at 7:01 am

    Now number one on my Christmas wish list.

  4. CJ

    Aug 30, 2012 at 1:19 pm

    Wow, wish the price point were a bit better with steel shaft. Just wow again!

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Whats in the Bag

Kevin Streelman WITB 2024 (April)

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  • Kevin Streelman what’s in the bag accurate as of the Zurich Classic.

Driver: Titleist TSR3 (10 degrees, D1 SureFit setting)
Shaft: Fujikura Ventus TR Black 6 X

3-wood: Titleist TSR3 (15 degrees, A1 SureFit setting)
Shaft: Fujikura Ventus Blue 8 X

5-wood: Ping G (17.5 degrees)
Shaft: Graphite Design Tour AD DI 10 X

Irons: Wilson Staff Model CB (4-9)
Shafts: Project X 6.5

Wedges: Wilson Staff Model (48-08, 54-08), Titleist Vokey Design WedgeWorks (58-L @59)
Shafts: Project X 6.5 (48), True Temper Dynamic Gold Tour Issue S400 (54, 58)

Putter: Scotty Cameron TourType SSS TG6

Grips: Golf Pride Tour Velvet

Ball: Titleist Pro V1x

Check out more in-hand photos of Kevin Streelman’s clubs here.

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Choose Your Driver: Which 2012 driver was your favorite?

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The year was 2012. Gangnam Style ruled supreme, its infectious beats and ludicrous horse-riding dance moves hypnotizing us with their stupidity. Everyone was talking about the Mayan calendar, convinced that the end of days was near. Superheroes soared on the silver screen, with the Avengers assembling in epic fashion. Katniss Everdeen survived The Hunger Games. And the memes! The memes abounded. Grumpy Cat triumphed. We kept calm and carried on.

In much the same way that automotive enthusiasts love classic cars, we at GolfWRX love taking a backward glance at some of the iconic designs of years past. Heck, we love taking iconic designs to the tee box in the present!

In that spirit, GolfWRX has been running a series inspired by arguably the greatest fighting game franchise of all time: Mortal Kombat. It’s not “choose your fighter” but rather “choose your driver.”

Check out some of the standout combatants of 2012 below.

 

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Nike VRS

Often harshly critiqued during its years releasing golf equipment (right, Phil Mickelson?), Nike’s tenure in the club-and-ball business gets a gloss of nostalgic varnish, with many of its iron and putter designs continuing to attract admirers. Among the company’s driver offerings, the 2012 VRS — or VR_S, if you will — drew high marks for its shaping and toned-down appearance. The multi-thickness, NexCOR face was no joke either.

Check out our coverage from 2012 here.

Callaway RAZR Fit

Callaway’s first foray into moveable weight technology (married with its OptiFit hosel) did not disappoint. With a carbon fiber crown, aerodynamic attention to detail, and variable and hyperbolic face technologies, this club foreshadowed the tech-loaded, “story in every surface” Callaway drivers of the present, AI-informed design age.

Check out our coverage from 2012 here.

Cleveland Classic 310

Truly a design that came out of left field. Cleveland said, “Give me a persimmon driver, but make it titanium…in 460cc.” Our 2012 reviewer, JokerUsn wrote, “I don’t need to elaborate on all the aesthetics of this club. You’ve seen tons of pics. You’ve all probably seen a bunch in the store and held them up close and gotten drool on them. From a playing perspective, the color is not distracting. It’s dark enough to stay unobtrusive in bright sunlight…Even my playing partners, who aren’t into clubs at all…commented on it saying it looks cool.” Long live!

Check out our coverage from 2012 here.

Titleist 910

While there’s no disputing Titleist’s “Titleist Speed” era of drivers perform better than its 2010s offerings, sentimentality abounds, and there was something classically Titleist about these clubs, right down to the alignment aid, and the look is somewhere between 983 times and the present TS age. Representing a resurgence after a disappointing stretch of offerings (907, 909), The 910D2 was a fairly broadly appealing driver with its classic look at address and classic Titleist face shape.

Check out our coverage from 2012 here.

TaylorMade RocketBallz

The white crown. The name. You either loved ‘em or you hated ‘em. TaylorMade’s 2012 offering from its RocketBallz Period boasted speed-enhancing aerodynamics and an Inverted Cone Technology in the club’s titanium face. Technology aside, it’s impossible to overstate what a departure from the norm a white-headed driver was in the world of golf equipment.

Check out our coverage from 2012 here.

Ping i20

Long a quietly assertive player in the driver space, Ping’s i20 was more broadly appealing than the G20, despite being a lower-launch, lower-spin club. Ping drivers didn’t always have looks that golfer’s considered traditional or classic, but the i20 driver bucked that trend. Combining the classic look with Ping’s engineering created a driver that better players really gravitated toward. The i20 offered players lower launch and lower spin for more penetrating ball flight while the rear 20g tungsten weights kept the head stable. Sound and feel were great also, being one of the more muted driver sounds Ping had created up to that time.

Check out our coverage from 2012 here.

GolfWRXers, let us know in the comments who “your fighter” is and why!

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Coolest thing for sale in the GolfWRX Classifieds (4/29/24): Krank Formula Fire driver with AutoFlex SF505 shaft

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At GolfWRX, we are a community of like-minded individuals that all experience and express our enjoyment of the game in many ways.

It’s that sense of community that drives day-to-day interactions in the forums on topics that range from best driver to what marker you use to mark your ball. It even allows us to share another thing we all love – buying and selling equipment.

Currently, in our GolfWRX buy/sell/trade (BST) forum, there is a listing for a Krank Formula fire driver with AutoFlex SF505 shaft.

From the seller: (@well01): “Krank formula fire 10.5 degree with AUtoflex SF505.  $560 shipped.”

To check out the full listing in our BST forum, head through the link: Krank Formula Fire driver with AutoFlex SF505 shaft

This is the most impressive current listing from the GolfWRX BST, and if you are curious about the rules to participate in the BST Forum you can check them out here: GolfWRX BST Rules

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