Equipment

Bridgestone announces new e9 Long Drive ball, now the official ball of World Long Drive

Published

1 week ago

Jan 24, 2023

Bridgestone’s new e9 Long Drive will be the Official Ball of World Long Drive. The longest ball in the Bridgestone lineup, the e9 Long Drive was designed in collaboration with WLD professionals.

The e9 Long Drive is a 330-dimple two-piece ball with an injection molded seamless Surlyn cover. It features a gradational core that is softer in the center and firmer toward the exterior. Not surprisingly, the ball is designed to be high launching and low spinning with maximum carry.

“It was great to work with the athletes from World Long Drive to develop the new e9,” said David Vogrin, Bridgestone’s Director of Marketing. “Innovation that leads to advanced performance is always our focus, and with over 900 Polymer engineers on staff and pioneering technologies like our gradational core and seamless cover, we’re confident this new golf ball will provide exceptional distance for professional long drivers but more importantly for recreational golfers. This is the ball you will take out for the long drive hole in a scramble and end up using for the entire round.”

Bridgestone believes non-long drivers who are looking for higher launch and carry distance will be drawn to the e9 Long Drive.

“Long drive competitors and recreational golfers alike play in a variety of turf conditions, some of which don’t allow for much roll,” said Elliot Mellow, Golf Ball Marketing Manager for Bridgestone Golf. “Through our work with WLD contestants we determined that the e9 Long Drive would need to promote maximum carry for optimum performance, as well as less driver spin. Our engineers combined Bridgestone’s gradational core design with our aerodynamically superior 330-dimple pattern to develop an impressive package.”

At retail: March 2023
MSRP: $29.99/dozen

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Whats in the Bag

Kevin Kisner WITB 2023 (February)

Published

21 mins ago

Feb 1, 2023

GolfWRX Staff

Kevin Kisner what’s in the bag accurate as of the AT&T Pebble Beach Pro-Am. More photos from the event here.

Driver: Titleist TSR3 (9 degrees)
Shaft: Fujikura Ventus TR Red 6 X

Driver: Ping G430 LST (9 degrees)
Shaft: Fujikura Ventus TR Red 6 X

3-wood: Wilson Dynapwr (15 degrees)
Shaft: Fujikura Ventus Black 7 X

Hybrid: Callaway Apex UW (19 degrees)
Shaft: Mitsubishi Diamana PD 80 S

Irons: Wilson Staff
Shafts: Nippon N.S. Pro prototype

Wedges: Callaway Jaws Raw (52-10S), Vokey Design WedgeWorks (60-T)
Shafts: Nippon N.S. Pro Modus3 125 Wedge

Putter: Odyssey Tri-Hot 5K Seven
Grip: SuperStroke Zenergy Tour 2.0

Grips: Golf Pride Tour Velvet

Ball: Titleist Pro V1

More photos of Kevin Kisner’s what’s in the bag in the forums.

More Kevin Kisner WITBs

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Equipment

VRST Golf unveils new clothing line for 2023

Published

5 hours ago

Feb 1, 2023

Matt Vincenzi

This week, a new golf clothing line was announced by VRST Golf.

The brand launched in 2021 and is a men’s apparel line that brings style and versatility to both the athlete and everyday man, where pieces can be worn for training to casually getting around town.

With the Golf season right around the corner, their first-ever golf collection brings modern style that can be worn on-course and off. You can find all of the available items here: VRST

VRST Golf offers versatile and trendy golf tops, bottoms, and layering pieces. The line provides styling options for the versatile golfer with gear that goes beyond the course. The collection is now available online and at select DICK’S Sporting Goods and Golf Galaxy locations and will be expanding to over 180 store locations by end of February.

Check out VRST’s launch video here:

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Equipment

Odyssey Tri-Hot 5K lineup now includes mallets

Published

10 hours ago

Feb 1, 2023

Ben Alberstadt

What you need to know: In January 2022, in the name of creating a blades with the MOI of mallets and forward CG, Odyssey threw everything at the wall with the Tri-Hot 5K family of blade putters: stainless steel, tungsten, 6061 aircraft grade aluminum. A year later, the company is bringing the same technology package to mallets with the Rossie and Seven models. The Tri-Hot 5K lineup now stands at seven putters (four with multiple necks).

2023 Odyssey Tri-Hot putters: Features and technology

Engineers applied the “Tri-Hot formula” utilized in blade putters in 2022 to move CG forward and raise MOI for a more forgiving mallet design — and a 5,000 IZZ inertia level (hence “5K”). Golfers will see improved speed and spin control, as well as consistency on off-center hits, according to the company, resulting in golf balls that finish closer to the hole when sub-optimally struck.

Stainless steel front: Odyssey touts the side-spin reducing capabilities of the 303 stainless steel hosel and face area for off-center putts. Tighter dispersion and putts that a more likely to go in results. Acting in a complementary fashion, the rear of the mallets are milled for tighter shape and weight tolerances that allows the CG to remain forward.

Tungsten front weights: Up to 120 grams of tungsten is positioned behind the face in the heel and toe sections of the putter heads. The resulting forward CG improves roll and increases inertia.

Interchangeable front weights: Available in 5, 10, 15 and 20 grams to dial in head weight and performance.

White Hot insert: 2023 Tri-Hot 5K putters add the iconic two-part urethane White Hot insert, which was originally developed using the same material as Callaway’s Rule 35 golf ball. White Hot, with its “firm but soft” properties has been a long-time favorite of Callaway staffers and recreational golfers. According to Callaway, “They’ve been asking for us to bring these technologies back and we’ve listened.” Can’t argue with that.

Stroke Lab shaft: The newest generation of Callaway’s multi-material Stroke Lab shaft features a shortened steel section and reduced weight (seven grams). Additionally it is stiffer. All of this leads to more stability and consistency.

Additional model details

Full lineup details — and who they’re for — including 2022 releases, via Callaway.

One: A classically shaped heel toe weighted putter with a crank neck hosel creating moderate toe hang making it suitable for strokes that have moderate arc and face rotation

Two: A classically shaped heel toe weighted putter with a crank neck hosel creating moderate toe hang making it suitable for strokes that have moderate arc and face rotation. Less rounded than the One.

Three: A classically shaped heel toe weighted putter with a flow neck hosel yielding more toe hang making it suitable for strokes with more aggressive swing arc and face rotation

Double Wide (CH, CB): CH: A wide blade with a crank neck hosel yielding moderate toe hang making it suitable for strokes with moderate swing arc and face rotation. CS: Face-balanced center shafted wide blade making it suitable for strokes with minimal swing arc and face rotation

Triple Wide (DB, CS): DB: A face-balanced double bend wide blade making it suitable for strokes with minimal swing arc and face rotation. CS: A face-balanced center shafted wide blade making it suitable for strokes with minimal swing arc and face rotation.

Rossie: (DB, S): DB: A face-balanced double bend mallet suitable for strokes with minimal arc and face rotation. S: A mallet with a short slant hosel, suitable for strokes with arc and face rotation.

Seven (DB, S, CH): DB: A face-balanced double bend mallet suitable for strokes with minimal arc and face rotation. S: mallet with a short slant hosel, suitable for strokes with arc and face rotation. CH: a mallet with a crank hosel, suitable for strokes with moderate arc and face rotation.