This Saturday, multi-platinum and Grammy award-winning rapper Macklemore will launch his new Bogey Boys flagship store in Capitol Hill.
The Bogey Boys flagship is a multi-floor complex that offers fans the opportunity to purchase all the exciting new products from the line, as well as some fan favorites from capsules released earlier this year.
Bogey Boys’ debut collection launched in February 2021 online, with each release selling out of items within hours. Bogey Boys also recently partnered with Nordstrom to have the collection featured in two Seattle area stores.
The retail outlet will feature the newest Bogey Boys collection and Googe Magee’s Vintage Mall, a showcase of unique finds from some of Seattle’s best local vintage and antique vendors.
Per the company: “Bogey Boys is about creativity, expanding the game of golf to new demographics and shaking up the status quo. Golf is a game but it’s also a lifestyle”
The grand opening of the Bogey Boys flagship store is on September 18 and 11 AM ET, 1023 10th Avenue, Seattle, which will include Mackelmore greeting fans at the store.
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Fujikura Speeder NX shafts feature new Variable Torque Core design
The latest evolution of the Fujikura Speeder Evolution line isn’t a Fujikura Speeder Evolution.
For the first time in eight years, Fujikura is dropping the “Evolution” tag as it launches the new Fujikura Speeder NX shaft.
The centerpiece of the update to the popular platform is VTC (Variable Torque Core) technology, which adds additional stiffness to the tip and butt sections of the club and reduces twisting in the core.
According to Fujikura, the Speeder NX offers “traditional Speeder feel” in a more stable, consistent platform, informed by Enso 3D motion capture analysis.
“Speeder NX provides players enhanced stability and performance benefits while maintaining the smooth Speeder feel we all know and love. It’s an excellent blend of new technology and feel to reinvent the Speeder line.” – Fujkura’s Spencer Reynolds
Described as a mid-high launch, mid-low spin shaft, the company says the Speeder NX, being softer in the tip, is higher launching and higher spinning than the Fujikura Ventus Blue.
The Speeder NX is available in four weight profiles: 40, 50, 60, and 70. MSRP is $400.Full details below.
Our Brian Knudson took the Speeder NX for a test drive during a recent episode of his Gear Junkie podcast.
Callaway unveils new Epic Max Star family
Callaway has unveiled its new Epic Max Star family, with the ultra-lightweight new additions hitting retail on November 4, 2021.
Epic Max Star Driver
The new driver is 52 grams lighter than the Epic Max Driver and features an A.I.-designed Jailbreak Speed Frame that is built to enhance horizontal and torsional stability in design to increase ball speeds across the face.
Additionally, the A.I.-designed Flash Face works with the Jailbreak Speed Frame in a bid to promote fast speeds across a more expansive area.
The driver is constructed from a lighter, stronger Triaxial Carbon material that saves significant weight vs titanium, with that saved weight redistributed in design to promote high launch and more forgiveness.
Specs & Pricing
The driver contains a 9g adjust sliding rear weight and comes equipped with an ATTAS Speed T1100 Shaft that is just 36 grams, combined with a Winn Dri-Tac Lite Grip that’s just 25 grams and a D1 swingweight.
Epic Max Fairway Wood
The latest fairway woods from Callaway are also engineered with A.I. for a new Jailbreak system that spreads and angles the Jailbreak blades. Along with stiffening the body, the new design aims to allow the forged face cup to flex more for added ball speeds.
As with the driver, the woods are constructed from a lighter, stronger Triaxial Carbon material in design to promote a high launch and more forgiveness.
Launch and spin on the Epic Max Star fairways are tunable using 5 & 12g weights, with the heavy weight in the rear designed for more forgiveness and the heavy weight in the front aiming to offer lower launch and spin.
Specs & Pricing
The woods come with an ATTAS Speed Shaft, combined with a Winn Dri-Tac Lite Grip, and a fixed hosel that bids to save additional weight.
Epic Max Star Hybrids
The new hybrids from Callaway contain Jailbreak A.I. Velocity Blades that are engineered to increase vertical stiffness near the sole of the club, creating more speed low on the face where players often mishit their hybrids.
These blades allow the Face Cup to flex on the crown in design to promote better spin rate consistency, and the bars are spread to enhance torsional stiffness, which seeks to offer more forgiveness across the face.
A Triaxial Carbon Crown lowers the Center of Gravity which is in design to create higher launch windows to complement all of the ball speeds. The longer profile and deeper CG seeks to offer golfers a hybrid with the DNA and performance capabilities of a fairway wood.
Specs & Pricing
The hybrids come with an ATTAS shaft and fixed hosel designed to help to reduce the overall club weight for easy speed.
Epic Max Star Irons
The Epic Max Star irons contain an A.I. designed Flash Face Cup – the first of its kind in an Epic Star iron. The Flash Face architecture in each iron creates high COR’s in design for fast ball speeds and improved spin robustness for every club.
Forged from 1025 mild carbon steel body and with Callaway’s urethane microspheres, the irons are designed to deliver exceptional sound and feel at impact, while the enhanced shaping bids to improve feel through the turf.
A sizeable Tungsten Energy Core has also been engineered into the Epic Max Star Irons, with the hollow body construction including an exceptional amount of tungsten per iron, in design to promote easier launch characteristics while improving forgiveness.
Specs & Pricing
The irons arrive with an ATTAS Speed Shaft, combined with a Winn Dri-Tac Lite Grip, helping to save additional weight.
Adidas launches limited-edition Stan Smith golf shoe to celebrate Zozo Championship
Adidas has partnered with Zozo for its latest limited-edition Stan Smith golf shoe.
The limited-edition footwear was designed in celebration of the tournament’s return to Japan following a one-year absence where the tournament was played in the United States in 2020 due to the COVID-19 pandemic.
Inscribed on the heel of the limited-edition footwear is this philosophy – “Be unique. Be equal.” and the shoes feature an all-black upper (the result when all colors are mixed) and eye-catching multi-colored outsole (representative of the uniqueness of all individuals).
“We are honored to celebrate the return of the Zozo Championship to Japan with this truly special collaboration with the tournament host. In the process of our collaboration with ZOZO, their company philosophy of “Be unique. Be equal.” really spoke to our team and resonated with us as brand. We wanted to somehow capture this bold declaration within a special design, so we’re extremely proud with how the finished product came together, especially since it’s on one of our most iconic silhouettes.” – Masun Denison, global director of footwear, Adidas Golf
This edition is the fourth Stan Smith golf shoe model Adidas has introduced this year and features an upper made in part with recycled materials, all part of the brand’s mission to help End Plastic Waste.
In addition, the shoe contains an adiwear rubber spikeless outsole with traction inspired by the shoe’s original sole design and includes a die-cut PU sockliner and additional PU cushioning in the midsole to provide golf-specific support in every step.
This Stan Smith Zozo golf shoe is also waterproof (one-year warranty) and comes with a limited-edition commemorative shoe bag inspired by the shoe’s design.
The shoe will be available in limited quantities on adidas.com, the Adidas app, and at select retail partners worldwide beginning Friday, October 15, with availability in Japan beginning October 18.
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