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Adidas X Vice Golf launch The Vice Golf Shoe by Adidas

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Adidas has teamed up with Vice Golf to launch the new Vice Golf Shoe inspired from off the course which includes a dozen Vice Pro Drip Lime x Adidas golf balls.

The Vice Golf Shoe from Adidas contains ultraboost and a signature lime-green colorway to accent the designs for life both on and off the golf course. The shoe features a camouflage pattern in gray and white on the top of the shoe, while a brand-new drip pattern decorates the boost material at the bottom.

The shoe features branding “discoverables”, such as a subtle Vice logo on the tongue of the shoe while a collab logo is celebrated within. The company’s motto “Embrace Your Vice” runs down the spine of the heel, while another Vice logo lives underneath the 3-stripe caging on the inside of the foot.

If golfers want a brighter color pop, the alternate neon lime laces give that option.

“Based in Bavaria like Adidas, we have always looked up to this global ambassador and brand that has made big moves in both the golf and footwear in recent years. It is a great honor to finally present the result of 22 months of work with tears of happiness when the final pair of shoes arrived” – Vice Golf founder and CEO Ingo Duellmann

In addition to the shoe, the packaging of the Vice Golf Shoe by Adidas is made to look, feel and act exactly like their signature golf ball packages. 

The bottom of the box is wrapped in a neon lime camouflage pattern, and the top cover features the exact, embossed Vice logo colored in neon lime drip pattern as seen and felt on the brand’s golf ball packaging. The connection continues after lifting the lid and discovering an actual box of Vice Pro Drip Lime golf balls, with Adidas logos, sitting in its own compartment.

The Vice Golf Shoe from Adidas (plus one dozen Vice Pro Drip Lime X Adidas golf balls) costs $219.95 and is available to purchase from December 7, 2020, 11 AM EST at ViceGolf.com.

 

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Gianni is the Assistant Editor at GolfWRX. He can be contacted at [email protected] Follow him on Twitter @giannimosquito

2 Comments

2 Comments

  1. Pingback: Adidas X Vice Golf Comes With A Dozen Vice Pro Drip Lime x Adidas Golf Balls – EfaNews

  2. Kevin

    Dec 3, 2020 at 9:17 pm

    BRILLIANT idea!! Im a huge fan of both Vice balls and Adidas shoes. Too bad the pricing isnt in line with their “lower cost direct to consumer” business model or target customer… Price, quality or convenience and stick with one.

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Equipment

Millet Lite X Bettinardi unveil patriotic Fourth of July collection

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Miller Lite and Bettinardi Golf have teamed up to create a limited-edition collection dropping ahead of the Fourth of July, with the collection integrating iconic looks for each brand and featuring a patriotic red, white, and blue color palette.

The collaboration features two bespoke putters, along with putter headcovers, golf bags, wood headcovers, ball markers, divot tool, golf towel, golf polo shirt, hats, t-shirt, cooler, LED neon and koozies, with prices ranging from $35-$2,300.

“Miller Lite believes in authentic connections, and the golf course is an amazing place to bond with close friends for a few hours. With roots in the Midwest, we sought a golf partner who shared similar values and delivered a high-quality, dependable product. The partnership between Bettinardi Golf and Miller Lite is the perfect combination of fun, pride and mission to bring superior quality products when it comes to trusting what you drink and what you play with on the golf course.” – Jeff Schulman, marketing manager for Miller Lite.

The Fourth of July collection will be available from June 29 at 10 am CDT, at shop.MillerLite.com and Bettinardi.com in The Hive.

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Addressing club fitting’s biggest myth: It’s only for good players

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By far, one of the biggest misconceptions among golfers is that club fitting is only helpful to the most skilled who can really “tell the difference.” This couldn’t be further from the truth. Getting fit for a set of clubs is no different than getting fit for a suit or a dress — everybody can benefit from having something tailored just for them, whether it be simple adjustments or a full-blown bespoke experience.

To break down one of the club fitting world’s greatest myths, we have teamed up with Club Champion to help you better understand how the process can help you have more fun and play better golf.

What are the benefits of a club fitting for any level of golfer?

  • For higher handicap and more beginner golfers, a club fitting helps to eliminate unnecessary variables that work against you on the course and while practicing. Especially for beginners or people taking lessons, it’s imperative to have equipment that works with your body, not against it. The right clubs prevent you from having to compensate for things like lengths that are too short or grips that are the wrong size.
  • By working with a fitter, a golfer will get a better understanding of how his/her body and natural swing motion relate to their equipment.
  • A fitting will help any golfer find out exactly what they need to achieve their specific performance or scoring goals.
  • Fittings lead to lower scores, more distance, better dispersion, and a lot of other benefits whether you’re a high handicapper or a scratch golfer. The reason pros tinker with their clubs all the time is because details matter.
  • It’s not just about making your best shots better, it’s about making your worst shots more playable. This applies across all skill levels, and the more a fitter can help keep the ball closer to the intended target, the quicker you are going to see results on the course and on your scorecard.

How does a less skilled golfer specifically benefit from a club fitting?

  • The interesting thing is higher handicaps actually benefit more since there tends to be more low-hanging fruit that fitters can adjust that help them see instant results. In a way, it’s like making sure you have the right size bike, if you try to ride a poorly fit bike you will always struggle, but as soon as you have the right fit — you’re flying.
  • As mentioned above, a fitting helps beginners by removing obstacles that work against their natural swing motion.
  • We fit a lot of golfers and generally, there’s an education gap with higher handicaps in terms of what technology is out there to help their game. We’ve had people come in with 20-year-old clubs who don’t know what sort of clubs are available in the market now and how much easier newer clubs can be to hit. If we use players on the lower end of the speed spectrum as an example – in the last 5 years have we seen a huge improvement in lighter weight shaft technology.
  • We see some of the biggest gains with putters, a club many golfers really don’t think that much about when it comes to fitting. Most golfers just buy the style that suits their eye, not their stroke, so there are massive improvements to be had on the green. It could be a whole new putter or just a grip and length change but when you consider how many shots you take make on the greens, a 15-20 percent improvement can be a game-changer.

How does something on the level of a “basic” fitting help golfers over using off the rack?

  • Small details like shaft flex, length, and swing weight play a huge factor in success, and when you buy off the rack you’re just guessing on how those and many other factors will work for you.
  • Even just having your existing set adjusted will lead to better golf. Even if it’s not absolutely optimized, small tweaks are a lot more benficial than off the rack clubs built for the masses.
  • No golfer is truly “average” in the sense that everyone’s body is so different. Height, swing motion, strength/speed, attack angle, etc. all of these things change from person-to-person, even if everyone in the test group is the same handicap. Lastly, stock clubs are mass-produced, which can lead to inconsistencies throughout the set and those variables can be addressed and eliminated even with a basic fitting.
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How a significant putting change has helped Nelly Korda hit top form

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Nelly Korda is in contention after day one of the KPMG Womens’ PGA Championship, just a week after dominating at the Meijer Classic.

That victory last week came after a disappointing performance at the U.S. Open, where Nelly shot 11-over over the opening two days to miss the cut.

That performance, however, sparked two significant changes for Nelly on the greens, and both are evidently working.

Following the missed cut at the U.S. Open, Nelly decided to putt left-hand-low, and after her opening round of 2-under this week, told media why her putting feels better now.

“I just feel like left hand low, my shoulders are way more square. I feel like, when I was conventional, I really lifted my left shoulder higher, and when I was under pressure, I feel like I stopped using my shoulders as much. So for me, it’s more just posture.”

The younger Korda sister also switched putters following the U.S. Open, dropping her Scotty Cameron Select Concept 2 Prototype (GSS insert) traditional blade for a Scotty Special Select Squareback 2.

Nelly has used the left-hand-low technique in the past but was under no illusions as to how difficult it is to make a change such as this mid-season, saying: “It’s a hard change, especially in tournaments under pressure. You’ve really got to commit to it. So it’s a big change.”

The 22-year-old tees off for her second round of the Womens’ PGA Championship today at 1.22 PM ET live on Golf Channel.

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