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Ben Hogan adds GS53 MAX driver to lineup

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Ben Hogan golf is throwing its Hogan flat cap into the ring and entering the MAX driver-category with the introduction of the all-new 460cc GS53 MAX driver.

The GS53 MAX creates extra forgiveness, thanks in part to its multi-material construction and a 22-percent larger and 11-percent taller face than the current GS53. For those that love the original GS53, don’t worry it will continue to remain in the line, with the new MAX being a line extension for those looking to get extra help on shots missed around the face.

The driver is constructed from 4 distinct pieces

  • Carbon composite crown to reduce mass around the top of the driver’s head and to push more mass low to increase MOI.
  • Forged face for precision, and ball speed
  • Titanium soleplate with perimeter mass
  • Tungsten weight at the rear of the sole to further increase MOI and help increase launch while reducing spin.

Thanks in part to the weight savings from the crown, the titanium soleplate has more mass positioned away from the face and around the edges to increase the stability of the head, and to acoustically tune the driver for a solid sound at impact.

“The combination of the lightweight composite crown and tungsten sole weight allows us to position the Center of Mass so that we maximize launch while decreasing the amount of ball spin. This provides a higher ball flight, especially for players who don’t have Tour-caliber clubhead speeds for increased carry and roll out. “
– Scott White, CEO, Ben Hogan Golf Company.

The GS53 MAX driver will initially be available right-handed and come in lofts of 9° and 10.5°. It will be adjustable using their proprietary hosel adjustment system known as “flight control”, which offers the ability to add or decrease loft by 1° and lie angle all while never having to worry about realigning the shaft/grip.

The last part of the driver puzzle is the shafts options and to increase the value to consumers the GS53 MAX comes with the choice of three premium aftermarket shafts including:

  • Project X HZRDUS Smoke Black for golfers seeking a lower trajectory
  • Mitsubishi Chemical Tensei CK Blue for golfers seeking a mid trajectory
  • UST Mamiya Helium for those seeking a higher trajectory

Price, specs, and availability 

Thanks to Ben Hogan Golf’s direct-to-consumer model, the new 460cc GS53 MAX, is available starting today fior $355.00 with the choice of the 3 premium shaft options.

For more information on other Ben Hogan clubs including fairway woods, hybrids, irons, wedges, and putters or to purchase the GS53 MAX Driver visit www.benhogangolf.com.

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Ryan Barath is part of the Digital Content Creation Team for GolfWRX. He hosts the "On Spec" Podcast on the GolfWRX Radio Network which focuses on discussing everything golf, including gear, technology, fitting, and course architecture. He is a club-fitter & master club builder with more than 17 years of experience working with golfers of all skill levels, including PGA Tour players. He is the former Build Shop Manager & Social Media Coordinator for Modern Golf. He now works independently from his home shop and is a member of advisory panels to a select number of golf equipment manufacturers. You can find Ryan on Twitter and Instagram where he's always willing to chat golf, and share his passion for club building, course architecture and wedge grinding.

5 Comments

5 Comments

  1. The dude

    Oct 23, 2020 at 9:04 pm

    How much for just the headcover?. That’s nice!

  2. Larry

    Oct 22, 2020 at 6:59 pm

    Have the Hogan GS53 did change out of the Hzrdus shaft as one cracked and second one lost me distance? Happy with a stiffer Adla shaft in it now….For me it was much easier to find the fairway then the Rouge I replaced…

  3. His mom named him Tyler LOL

    Oct 22, 2020 at 5:08 pm

    He’s a closet Ping swinger

  4. Ty

    Oct 22, 2020 at 2:35 pm

    Junk

    • Not Ty

      Oct 22, 2020 at 4:12 pm

      enough about your golf game… now tell us your opinion on the driver!

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Equipment

GolfWRX Spotted: Titleist TSi hybrids seeding at The American Express

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To say Titleist has been having success with its TSi metal woods and T-Series irons would be an understatement. Just this past week, the TSi Series drivers were the number one driver at The Sony Open, and in more than one event during the 2020 portion of the PGA Tour season, they swept all major equipment counts from drivers all the way to wedges and putters.

(Image via Titleist)

Now, building on the success of the TSi series, Titleist has just launched its newest TSi hybrids on the PGA Tour at the American Express in La Quinta, California.

TSi2 hybrid from address

Titleist looks to be following the design principles of the TSi series with the TSi2 being a wider-soled hybrid intended to help increase launch while the TSi3 is more compact and also included the same SureFit CG (center of gravity) track that can be found in the TSi3 driver and fairway woods.  

TSi3 hybrid from address

TSi3 hybrid sole

The hybrids will also continue to utilize the SureFit adjustable hosel to fine-tune lie and loft and help golfers dial in ball flight.

We don’t have the full technology story yet, but based on the success of the previous generation hybrids both on tour and with regular golfers, we can expect Titleist has pulled out all the stops to achieve maximum performance.

See what golfers are saying about the TSi hybrids in the forums. 

 

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GolfWRX Spotted: Aldila Ascent shafts at The American Express

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The PGA Tour is back on the mainland and on the west coast this week at The American Express being played at PGA West in La Quinta, California.

That’s not too far from Carlsbad where a majority of the OEMs in golf reside, which also makes it the perfect place to show off some of the latest technology and components to tour players—including shafts.

This week, we spotted the all-new Ascent shaft from Aldila, which judging from the finalized graphics, could be available soon in the retail market.

We reached out to Aldila and parent company Mitsubishi Chemical to get the details on the new shaft and what makes it different from others currently available on the market, and here’s what we know

  • The new Ascent shaft is designed to help golfers increase their ball flight apex while still offering lower spin performance and stability.
  • The shaft uses unique tungsten-infused prepreg to focus mass towards the tip which in turn improves ball speeds and stability while also maintaining feel.

The shaft also features what Aldila is calling an Impact Stabilization Zone—a section of increased stiffness, which, as the name suggests, helps stabilize the head towards impact. It is designed to pair with the heavier tungsten prepreg at the tip to create an active yet stable shaft that promotes launch while maintaining accuracy.

Shaft specs, pricing, and availability

We don’t have confirmation of the retail availability or the pricing of the new Ascent shaft from Aldila, but we do have the spec sheet, which gives some insight into the options that this shaft will be available in.

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GolfWRX Classifieds (01/18/21): Putters! Olson, Bettinardi, Odyssey EXO

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At GolfWRX, we love golf equipment plain and simple.

We are a community of like-minded individuals that all experience and express our enjoyment for the game in many ways. It’s that sense of community that drives day-to-day interactions in the forums on topics that range from best driver to what marker you use to mark your ball, it even allows us to share another thing – the equipment itself.

One of the best ways to enjoy equipment is to experiment and whether you are looking to buy-sell-or trade (as the name suggests) you can find almost anything in the GolfWRX BST Forum. From one-off custom Scotty Cameron Circle T putters, to iron sets, wedges, and barely hit drivers, you can find it all in our constantly updated marketplace.

These are some of the latest cool finds from the GolfWRX BST, and if you are curious about the rules to participate in the BST Forum you can check them out here: GolfWRX BST Rules

Member ChiChi – Olson Putter

This milled, copper insert beauty of a putter is gonna set you back, but for good reason: It’s one of a kind.

To see the full listing and additional pictures check out the link here: Olson Putter

Member Scottyc – Bettinardi Studio Stock 8

Made in America and ready to roll the rock for you.

To see the full listing and additional pictures check out the link here: Studio Stock

Member codeman – EXO Marxman

Need help with alignment and better roll? This Odyssey EXO Marxman is packed with tech to help you putt better—and is also priced to move.

To see the full listing and additional pictures check out the link here: Marxman

Remember that you can always browse the GolfWRX Classifieds any time here in our forums: GolfWRX Classifieds

You can also follow along on Instagram: GolfWRX Classifieds

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