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Ben Hogan adds GS53 MAX driver to lineup

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Ben Hogan golf is throwing its Hogan flat cap into the ring and entering the MAX driver-category with the introduction of the all-new 460cc GS53 MAX driver.

The GS53 MAX creates extra forgiveness, thanks in part to its multi-material construction and a 22-percent larger and 11-percent taller face than the current GS53. For those that love the original GS53, don’t worry it will continue to remain in the line, with the new MAX being a line extension for those looking to get extra help on shots missed around the face.

The driver is constructed from 4 distinct pieces

  • Carbon composite crown to reduce mass around the top of the driver’s head and to push more mass low to increase MOI.
  • Forged face for precision, and ball speed
  • Titanium soleplate with perimeter mass
  • Tungsten weight at the rear of the sole to further increase MOI and help increase launch while reducing spin.

Thanks in part to the weight savings from the crown, the titanium soleplate has more mass positioned away from the face and around the edges to increase the stability of the head, and to acoustically tune the driver for a solid sound at impact.

“The combination of the lightweight composite crown and tungsten sole weight allows us to position the Center of Mass so that we maximize launch while decreasing the amount of ball spin. This provides a higher ball flight, especially for players who don’t have Tour-caliber clubhead speeds for increased carry and roll out. “
– Scott White, CEO, Ben Hogan Golf Company.

The GS53 MAX driver will initially be available right-handed and come in lofts of 9° and 10.5°. It will be adjustable using their proprietary hosel adjustment system known as “flight control”, which offers the ability to add or decrease loft by 1° and lie angle all while never having to worry about realigning the shaft/grip.

The last part of the driver puzzle is the shafts options and to increase the value to consumers the GS53 MAX comes with the choice of three premium aftermarket shafts including:

  • Project X HZRDUS Smoke Black for golfers seeking a lower trajectory
  • Mitsubishi Chemical Tensei CK Blue for golfers seeking a mid trajectory
  • UST Mamiya Helium for those seeking a higher trajectory

Price, specs, and availability 

Thanks to Ben Hogan Golf’s direct-to-consumer model, the new 460cc GS53 MAX, is available starting today fior $355.00 with the choice of the 3 premium shaft options.

For more information on other Ben Hogan clubs including fairway woods, hybrids, irons, wedges, and putters or to purchase the GS53 MAX Driver visit www.benhogangolf.com.

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Ryan Barath is part of the Digital Content Creation Team for GolfWRX. He hosts the "On Spec" Podcast on the GolfWRX Radio Network which focuses on discussing everything golf, including gear, technology, fitting, and course architecture. He is a club-fitter & master club builder with more than 17 years of experience working with golfers of all skill levels, including PGA Tour players. He is the former Build Shop Manager & Social Media Coordinator for Modern Golf. He now works independently from his home shop and is a member of advisory panels to a select number of golf equipment manufacturers. You can find Ryan on Twitter and Instagram where he's always willing to chat golf, and share his passion for club building, course architecture and wedge grinding.

5 Comments

5 Comments

  1. The dude

    Oct 23, 2020 at 9:04 pm

    How much for just the headcover?. That’s nice!

  2. Larry

    Oct 22, 2020 at 6:59 pm

    Have the Hogan GS53 did change out of the Hzrdus shaft as one cracked and second one lost me distance? Happy with a stiffer Adla shaft in it now….For me it was much easier to find the fairway then the Rouge I replaced…

  3. His mom named him Tyler LOL

    Oct 22, 2020 at 5:08 pm

    He’s a closet Ping swinger

  4. Ty

    Oct 22, 2020 at 2:35 pm

    Junk

    • Not Ty

      Oct 22, 2020 at 4:12 pm

      enough about your golf game… now tell us your opinion on the driver!

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Titleist expands M Grind loft offerings through Vokey WedgeWorks

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When it comes to offering versatility for players who like to manipulate their wedges around the green and on full shots, the Vokey M Grind is one of the best options around. Now, based on the success of the M Grind SM8 wedges—which had come in lofts of 56 and 60 degrees—Titleist—through Vokey WedgeWorks—is expanding the loft options to include 50, 52, and 54 degrees.

What is the Vokey M Grind?

The man himself Master Craftsman Bob Vokey’s calls the M-grind his “most favorite” grind, thanks to its versatility made possible by its medium bounce profile, and its aggressive heel, toe, and trailing edge relief. It is the ideal fit for golfers with a sweeping and more shallow approach into the ball and aren’t considered large divot takers.

“The grind in the back allows you to open up the wedge and get under the ball a little easier, while the front of the wedge allows you to get out and produce that lower, stronger ball flight,”
-Aaron Dill, Vokey Tour Representative

Since the tour is such a proving ground for Titleist and the products they release, it should be no surprise that these new loft options have been made available for golfers with players like Cameron Smith, Patrick Cantlay, and Charles Howell III all utilizing the M grind on tour.

SM8 Wedge Technology refresher

Each and every single Vokey wedge goes through a full grooves inspection to ensure they are cut with a level of precision that leads the industry to produce maximum spin and shot control. After that micro-grooves are cut in between the spin milled grooves to maximize spin on partial shots.

The Vokey Spin Milled groove design has not changed since Vokey began offering variable depth and width designs depending on loft. Tolerances continue to get pushed, but since the design was already at the limit, it’s now more about being able to replicate rather than search for an elusive few hundred RPM.

When talking about those extra RPMs gained by potential tool and radius changes, Titleist likes to use the analogy of a pencil. You can sharpen a pencil to an absolute point, but the first thing you are going to notice when you start to use that pencil is how quickly that extremely sharp point dulls back to a “standard” sharpness. This relates directly to groove radius and Titleist’s philosophy to offer maximum spin for the life of the wedge, not just those first five rounds of golf, because unlike PGA Tour players, regular golfers can’t just wander into a tour van and ask for a new lob wedge every week.

Advanced WedgeWorks custom options

  • Entirely inspired by the customization Aaron Dill (@VokeyWedgeRep), does to wedges on a weekly basis on the PGA tour the WedgeWorks custom options have been expanded to include:
  • Six unique toe engravings;
  • Expanded stamping options: 10-character Straight/Freestyle; 15 characters around toe; 5-character staircase style; and
  • Custom paint-filled Loft and Grind markings and BV Wings logo.
  • Hand Grinds: Raw finishes can be hand ground to exact specs, including both performance grinds and profile adjustments – a true tour van experience.

Price, specs, and, availability

The new Vokey M Grind wedges will be available starting today for custom orders in golf shops and on Vokey.com in the lofts of 50°, 52°, and 54° in a Raw finish and in right hand only.

The wedges are priced at $199 each and that includes custom stamping, custom ferrule, and custom shaft bands.

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Tommy Fleetwood joins TaylorMade in multi-year deal; Fleetwood 2021 WITB

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TaylorMade has officially announced that Tommy Fleetwood has joined its tour staff in a multi-year deal.

The Englishman is no stranger to TaylorMade equipment and has been playing a set of prototype irons built by the company since 2019. For 2021, Fleetwood will play a bag with TaylorMade woods and irons, as well as the brand’s TP5X (2021) #19 golf ball, as he continues to test wedges and putters.

Per the company, Fleetwood upholds strong ties to Adrian Rietveld – who was TaylorMade’s lead technician on the European Tour before making the move stateside in 2019 – and he also played a variety of TaylorMade metalwoods after becoming an equipment-free agent in 2016.

“This could be the start of something special. I have a feeling there are some exciting times ahead, I couldn’t be happier to join Team TaylorMade.” – Tommy Fleetwood

Fleetwood is a five-time winner on the European Tour and has also had three top-5 finishes in the majors, two top-5 finishes in WGCs and a top-5 finish at the Players in 2019. In the Ryder Cup 2018, the 30-year-old went 4-1-0 winning 4/4 fourball and foursome matches with Molinari.

Speaking on the new signing for Team TaylorMade, David Abeles, CEO, TaylorMade Golf said

“Tommy Fleetwood is a premier golfer, but he’s an even better person. Statements like that get thrown around a lot, but if you ever have the chance to spend time with him, you’ll immediately know it’s true. There’s a warmth, sincerity and wit about Tommy that stands out. He’s the ideal fit for Team TaylorMade as we embark on a journey to become the most people-centric golf brand in the world. We couldn’t be more excited to welcome him to the team.”

Tommy Fleetwood 2021 WITB

Driver: TaylorMade SIM2 (10.5 degrees) or SIM2 Max (10.5 @ 8.5 degrees)
Shaft:Mitsubishi Diamana DF 70 TX

3-wood: TaylorMade SIM2 (13.5 degrees Rocket)
Shaft:Mitsubishi Diamana DF 70TX

5-wood: TaylorMade SIM2 (18.5 degrees)
Shaft: Mitsubishi Diamana DF 80TX

Irons: TaylorMade P7TF Proto (4-PW)
Shafts: Project X 6.5

Wedges: Callaway Jaws (52S, 56S, 60T)
Shafts: True Temper Dynamic Gold Tour Issue S400

Putter: Odyssey White Hot

Ball: TaylorMade TP5X (2021) #19

Per TaylorMade, Fleetwood is continuing to test TM wedges and putters.

Fleetwood is currently ranked No. 17 in the Official World Golf Rankings and is set to debut his new TaylorMade equipment this week at the Abu Dhabi HSBC Championship.

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Equipment

Best forged driving irons – GolfWRXers discuss

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In our forums, our members have been discussing forged driving irons. WRXer ‘Merv’ is on the hunt for a new driving iron and reaches out to fellow members for suggestions – with DI’s from Srixon proving to be popular amongst WRXers.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • FatThinShank: “Srixon U65/85”
  • Cptwiggly: “I love my u85 2 iron. I bent it 2 degrees weak for gapping, and it’s a great addition to my bag.”
  • Bama_Rich: “The new Callaway X Forged UT is the best feeling one I’ve hit. It has more of a “crack” at impact compared to the “clicks” feel of others. I have a review coming soon.”
  • golfer881: “+1 for Srixon ZX.”

Entire Thread: “Best forged driving irons”

Not yet a GolfWRX member? Sign up for FREE here.

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