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The Bob I know

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I’ll start by saying this: Bob Parsons has a stigma attached to him. With every move he makes or idea he pushes, many people think: Rich guy. No perspective. Who does he think he is?

I also need to say this (whether you believe it or not): This is not a puff piece. This is my honest perspective as I have experienced. Until 30 days ago, I didn’t have one PXG club in my bag and have never been given favor from PXG to “make them look good.”

OK, that’s out of the way, so you know what isn’t the motivation here. The motivation is to describe my relationship with Bob, so the golf community knows exactly who he is, why he is so important, and why we don’t want him to ever go away.

I first met Bob Parsons on December 11th, 2007 on the set of the first commercial I ever booked as an actor. It was for GoDaddy.com, and it was a Super Bowl ad that was later banned and became a “cult classic” for years to come. On the set of that commercial, Bob showed up before principal photography began and walked up to every person on that set (100 people) and personally introduced himself and thanked them for the hard work. When I met and I told him my name, he said in a way only Bob can, “Johnny Wunder!? I’ll never forget that name, that’s a no brainer.”

Fast forward to March of 2018 and PXG’s initial launch of the GEN2 irons. Before our interview was set up, I was reintroduced to him, and he said “Johnny Wunder!? THE Johnny Wunder? I know that name. We have met. I never forget a name.” I explained how we met and he started to laugh, “I may forget a face, Johnny, but I’d never forget a name like that.”

Since then, I have interviewed Bob four times and been his guest during product launches. NOBODY does hospitality like Bob. NOBODY. You are inside the bubble, and you are well taken care of but also respected to the utmost degree. He understands the job we in the media have and will give you everything he can to make the experience worthwhile. Yes, Bob has a larger-than-life on-camera persona. It’s big, funny, gregarious, and to some, intimidating. Bob off camera is a bit of a different thing. He’s a thoughtful, quiet man that will ask about your kids far before he asks what you think about his products.

I recall a morning he called me personally to ask me a question, it was a Saturday, if memory serves, and when I picked up the phone and realized it was him, I had to kind of laugh. Not at him but at his first few comments

  1. Apologized for interrupting my family’s Saturday morning
  2. Asked how my family was doing and if the kids were fans of golf
  3. Asked how I was doing beyond work and what I was planning for the rest of the year

These were real questions from a man that REALLY cares. Care is the key word here. I’ll get to that in a moment. After the call was done, he thanked me and wanted to make sure I told my wife that he apologized for stealing me away (if only for a few minutes) from my family on a Saturday morning.

This is not Bob selling me. This is Bob.

The message here is that Bob cares, immensely, about improving the conditions of those he can. Yes his clubs are expensive. Get past that. Yes he has a ton of cash. Get past that. Yes his persona is BIG. Get past that. He spun the industry on its head by introducing and selling clubs that were “too expensive.” “He will never make it” was something I hear a lot. Well that idea is now put to bed as PXG, leading with its strong chin, made it OK to spend a lot of money on golf clubs. He paved the way for bespoke companies like Artisan, Tyson Lamb, National Custom Works to charge premium prices for custom gear. I think any gearhead on GolfWRX could find a way to be thankful for that one…just for the Instagram pictures alone.

The interview accompanying this article will give you just a glimpse as to who Bob really is. He came from nothing. He built this. He dug it outta the dirt. He is the American Dream walking and talking. No one gave him anything. In this day and age, I honor that narrative. I respect the hell out of it, and I want my kids to see men and woman like this.

It’s the real “meat on the table” that Bob has. You can’t learn this in school, you have to learn it by trying and failing A LOT. PXG is something he built. He didn’t hire smart people to do his bidding, he hired smart people to learn from and get in the mud with. PXG clubs are the product of that collaboration. PXG clubs are not Bob, but they are a symbol of how much this guy cares about doing things differently. He’s a disruptor. He cares. That’s all that matters.

I hope you see what I see. Enjoy the interview.

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Johnny Wunder is the Director of Original Content, Instagram Manager and Host of “The Gear Dive” Podcast for GolfWRX.com. He was born in Seattle, Wash., and grew up playing at Rainier G&CC. John is also a partner with The Traveling Picture Show Company having most recently produced JOSIE with Game of Thrones star Sophie Turner. In 1997 Johnny had the rare opportunity of being a clubhouse attendant for the Anaheim Angels. He now resides in Toronto, On with his wife and two sons. @johnny_wunder on IG

1 Comment

1 Comment

  1. N

    Jun 18, 2019 at 8:06 am

    Great interview.
    I admit, I had a preconceived idea of who Bob was, and I couldn’t have been more wrong!

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Ways to Win: Up and down – The Spieth rollercoaster notches a rare short game win

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Jordan Spieth is back! After a long hiatus from the winner’s circle, Spieth was able to break through at the Oaks Course at TPC of San Antonio to capture his 12th career PGA TOUR victory at the Valero Texas Open. It wasn’t easy, but then again, nothing ever is with Spieth. The Golden Child always seems to find a way to add dramatics whether its shots from the driving range to steal the British Open from Matt Kuchar or holing a bunker shot to force (John Deere) or win (Travelers) a playoff. That sense of drama and fun that has surrounded the always-vocal Spieth has been missing in recent years as his weekend struggles had him plummeting down the World Rankings.

Earlier this year, he started showing signs of life with a handful of 54 hole leads, only to be undone with mediocre Sunday performances. Through eight holes on Saturday, sitting at +1 for the day, it looked like this would also be just another missed opportunity. But then Spieth did what Spieth does. He made birdies in bunches and showed off that terrific short game.

Spieth has never been traditional in the way he wins. Though he is probably best known for his putting stroke, in his best years, he was also quite dominant with his irons. This week was no exception. We can use V1 Game’s Strokes Gained Stacked view to see how Spieth performed in Driving, Approach, Short Game, and Putting over the four rounds.

The first thing that jumps out, looking at Spieth’s performance, is his short game. Speith gained well over 4 strokes over the average PGA Tour player for the week. This is not common for PGA TOUR winners. The main reason is that gaining strokes in the Short Game requires opportunities from inside 75 yards. In order to have opportunities, that typically means that you have to miss greens. Most PGA TOUR winners do not many miss greens on their way to a trophy, however Jordan Spieth missed many at the Valero Texas Open. In fact, he finished the week tied for 66th in greens in regulation (GIR) hitting only 58 percent. This is certainly more of an outlier in terms of GIR for tour winners, but when you have a short game as good as Spieth’s, you can get away with it.

The second observation is that Spieth was almost perfectly average with Driving. He came out positive in strokes gained for the week, but finished 38th in the field for Strokes Gained Driving. Strokes Gained Driving accounts for both distance and accuracy and while Jordan is certainly not one of the longest hitters on tour, lately his struggle has been with accuracy. He is hitting around 50 percent of his fairways and while the rough was not overly penal this week, several times Spieth was putting himself into recovery or difficult situations.

Known for his putting, Spieth demonstrated exactly why this weekend. For starters, he had no three putts. While a lot of the field struggled to get the ball in the hole, Jordan minimized mistakes. In fact, Jordan gained strokes on the field putting from every distance bucket <25 ft. He gained almost more than one stroke per round on the field from four -15 ft each day. Those strokes add up at the end of the week and Spieth’s putter certainly gives him an advantage.

Spieth is peaking just in time for The Masters at a golf course where he has traditionally played very well. But what should he be working on heading to Augusta? We can use V1 Game’s Virtual Coach to breakdown his game and give us some insights on how he should be practicing this week.

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Next, V1 Game’s Virtual Coach highlights Approach as his next-biggest area of focus. With the Virtual Coach, we can go as deep as we want to go to get specific targets for practice. Clicking on “WORK ON NEXT” takes us to the Approach Histogram which shows us that Jordan is gaining strokes for most yardage buckets, but struggling from 151-175 yards. This is where he should spend some time practicing, but we can go even deeper than that. Clicking on the insight takes us to a breakdown of his performance from that distance, shows that he only hit the green 25 percent of the time and tended to miss long. These key insights could help Spieth fine-tune a problem area heading into one of the most important weeks of the year.

As a Spieth fan, I was delighted to see him breakthrough and win again on the PGA TOUR. Golf is better when Jordan Spieth is adding his theatrics to the mix. His combination of approach and putting mixed with unbelievable short game is a thrill to watch. It is rare to see a PGA TOUR winner do so much damage with the short game. This proves there is more than one way to win on tour and more than one way to get it done on the golf course.

If you want to play like Jordan Spieth and start practicing the areas that will impact your game the most, V1 Game can help simplify the results of your performance and get you focusing on the right areas to improve the fastest. Download the app for free and get started on your path to better golf.

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