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Ben Hogan launches Equalizer Black wedges featuring Diamond Black Metal finish, added loft options

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One year after launching the Equalizer wedge line,  Ben Hogan Golf Equipment Company has unveiled a full-line of Equalizer black wedges.

The equaliser black wedges feature a Diamond Black Metal finish which aims to reduce glare and provide for greater contrast with the golf ball. According to the company, the Diamond Black Metal finish is seven times more durable than nickel chrome.

Speaking on the addition of the Equalizer black wedges,  Scott White, President and CEO, Ben Hogan Golf Equipment Company said

“Quite honestly, we were taken aback by the demand for the limited-edition Equalizer BLACK wedges we offered in 3-club sets last year. Serious, accomplished golfers were frustrated that we were only offering them in 52, 56 and 60-degree lofts. 

“Given our factory-direct business model, we were able to receive and react to this feedback quickly. Now, golfers can choose from three different gap wedges, three different sand wedges, and two lob wedges with either our traditional nickel chrome or Diamond Black Metal finish.”

The loft options for the Equalizer black gap wedge are 48, 50 and 52 degrees, sand wedge 54, 56 and 58 degrees and Lob Wedge 60 and 62 degrees.

The new additions from Ben Hogan start at $105, and speaking on the price point, White stated

“To be able to offer a wedge of this quality at or around $100, thanks to our direct-to-consumer business model, allows us to provide golfers with the very best performing product at an extremely attractive price point.”

The Equalizer wedges are available for demo or purchase at www.BenHoganGolf.com exclusively.

 

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Gianni is the Assistant Editor at GolfWRX. He can be contacted at [email protected] Follow him on Twitter @giannimosquito

14 Comments

14 Comments

  1. Steve Buchanan

    Mar 6, 2019 at 2:19 pm

    I played, in retro order, Mizuno, Taylor Made Blades, Callaway and Ping. These are all fine clubs. In fact, it is HARD to buy bad clubs today if you are buying one of the premium brands. My first set of matched irons as a teen was Hogan, 1958 model, which I bought used many years after they were made.

    Last summer, I bought a set of PTX irons and the Equalizer wedges to complement the set. They are beautiful, and have the performance of any of my previous sets, from Eye 2 to Mizuno.

    Hogan is for the player who has some knowledge of what he/she needs in a club, and one who knows their basic information such as swing speed, and what type of ball flight is preferred and can choose their own shaft.

    But outside of that, quality is not an issue. They just cut out all the ancillary costs of retail, so they offer a premium brand at a reduced cost. If you fit the criteria above, then you can save at least a third of the cost that is offered at your superstore or club fitting.

  2. Mike Cleland

    Mar 6, 2019 at 12:11 pm

    They look great!

  3. Ray K

    Mar 6, 2019 at 10:22 am

    Doesn’t Callaway own Ben Hogan Golf Clubs and aren’t they the ones manufacturing and selling the current line of Ben Hogan golf clubs?

    • Jeff Martin

      Mar 6, 2019 at 1:51 pm

      Callaway bough Ben Hogan brand back in the early 2000’s. They continued making BH clubs until around 2006 (?) and then shelved the brand. They did continue to use the model names such as the APEX. Today’s Ben Hogan Golf bought the rights to the name from Callaway and now make BH branded clubs. (Note: This is just the quick and dirty on the BH story).

  4. Tom

    Mar 5, 2019 at 7:12 pm

    Gianni is a brute!!!

  5. Chris Walton

    Mar 5, 2019 at 12:39 pm

    Both the wedges and Ft. Worth irons are fantastic.
    Great look and feel with exceptional quality.
    I’ve played Mizuno and Ping primarily for the past 20 + years and the Hogan’s are equal or better in every aspect.
    Some of the comments above are idiotic at best…however, they are entitled to their opinion.

  6. Matt

    Mar 5, 2019 at 11:54 am

    I admit that the odd diamond pattern on the back makes them look cheaper, I’d rather have a clean finish on them. However, the Hogan products are premier products and DLC is one of the better black finishes.

    I’ve tested out the original FTW 15 31° and 43° irons and they feel and fly great.

    Disclosure – I’m an old Hogan fan and own, ’72, ’79, ’88 Apex models and ’81 Directors.

    • Fr

      Mar 5, 2019 at 9:42 pm

      You’re too fricking old to be here, haven’t you grown up yet sheesh man

  7. FM

    Mar 5, 2019 at 11:40 am

    Gawd, their ugly.

    • Craigie73

      Mar 5, 2019 at 3:30 pm

      If all that stamping was taken off and all that was left was the Hogan signature they would look 100 times better. They’re just far too busy looking

  8. Pf

    Mar 5, 2019 at 9:23 am

    $50 for the pair at your local Kmart

  9. Travis

    Mar 5, 2019 at 8:57 am

    I know this is not their intent, but this company has made the Ben Hogan name synonymous with “cheap”. The Hogan name should be on premier products, not direct-to-consumer garbage. It’s a shame.

    • Justin

      Mar 5, 2019 at 9:38 am

      I don’t understand how direct to consumer makes a product cheap. The Ft Worth irons are some of the highest quality irons I have ever hit and I have played Mizuno blades for years. I am not sure you have any idea what you are talking about.

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Equipment

2021 Ping putter series: No name, all performance

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As William Shakespeare famously wrote in Romeo and Juliet, “A rose by any other name would smell as sweet,” and for Ping and its 2021 putter series, there is no fancy name for the new line, it’s all about performance—because they are Ping putters after all.

For the new 2021 putters, Ping engineers focused on creating optimal MOI and roll performance using multi-material designs and an all-new insert to create consistent ball speed around the face.

“We’ve engineered a lot of score-lowering technology into the 2021 putter line through extensive research and tour player feedback. All of the models are developed with higher MOI through strategic use of various materials, including tungsten, steel and aluminum, to provide the forgiveness and accuracy golfers expect from a Ping putter. The dual-durometer insert features uniform, shallow grooves to give golfers a soft, responsive feel for more consistent distance control with the precise touch they need to hole more putts.” – John K. Solheim, Ping President. 

The putter lineup features classic and new putter designs which were developed through Ping’s tour-focused Putting Lab Design aka. the PLD program and made popular by Ping professionals including Viktor Hovland’s DS 72, and Cameron Champ’s Tyne 4.

Technology

Every model in the line is built using aerospace-grade materials to maximize the level of forgiveness and offer a superior quality feel and performance. The Anser, Anser 2, and Anser 4 combine a stainless-steel head with tungsten heel and toe weights to elevate the timeless designs to the highest MOI they have ever measured.

While in the Kushin 4, DS 72, and Tyne 4, a steel weight is used in the heel, and tungsten is used to the toe to optimize the center of gravity locations for each model.

The Fetch and Oslo H bring together a cast 304 stainless steel body with an aluminum sole plate to position mass around the perimeter of the heads to create highly forgiving mallet-style designs.

For the new CA 70 head, a stainless steel sole weight is used to lower the center of gravity of the putter which is mostly constructed of an aluminum body for more forgiveness

The behemoth of the new designs is Harwood which offers the highest MOI in the line thanks to its 6061 aluminum body and 93g worth of tungsten weights positioned in all four corners of the head.

Dual-Durometer Insert for Soft, Solid Feel


The 2021 Ping putters offer golfers a soft yet responsive face thanks to the use of PEBAX – an innovative dual-durometer material, which is also fitted with shallow grooves.  The front portion of the insert is made softer for shorter putts, while the back layer is firmer and becomes engaged at higher speeds to help improve distance control on longer-range putts.

Just like with golf ball technology, multiple layers help with creating optimal dynamics at different speeds and Ping is using that same time of philosophy to improve putter insert design.

Price, specs, and availability

The new 2021 Ping putter line will be available in 11 different models including one in an armlock configuration and come in both right and left-handed. The models include

  • Anser
  • Anser 2
  • Anser 4
  • Kushin 4
  • DS 72
  • CA 70
  • Tyne 4
  • Fetch
  • Oslo H
  • Tyne C
  • Harwood / Harwood Armlock

The putter are each fitted with one of three original Ping designed grips intended to maximize the putter performance based on stroke fit.

The PP58 – A mid (87g) standard-sized pistol shape made of rubber and designed to help square the face at impact is the standard grip on the Anser, Anser 4, Kushin 4, CA 70, DS 72, Tyne 4, and Tyne C.

The PP60 – Another (86g) midsize option, pistol design with a rubber under-listing with larger flat surfaces for increased face awareness. A new rubber outer layer features a unique texture to enhance a golfer’s sense of touch. It comes standard on the Anser 2, Fetch, Oslo H and Harwood.

The PP58-S – An optional pistol-shaped midsized grip featuring a straight taper and predominantly flat surface to aid in clubface awareness.

All of the 2021 Ping Putters are priced at $270 usd except for the Harwood and Harwood armlock, which are priced at $380. 

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Coolest thing for sale in the GolfWRX Classifieds (04/13/21): TaylorMade M5 driver head

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At GolfWRX, we love golf, plain and simple.

We are a community of like-minded individuals that all experience and express our enjoyment of the game in many ways. It’s that sense of community that drives day-to-day interactions in the forums on topics that range from best driver to what marker you use to mark your ball. It even allows us to share another thing we all love – buy and selling equipment.

Currently, in our GolfWRX buy/sell/trade (BST) forum, there is a listing for a TaylorMade M5 driver head. It’s in nice shape—you just need to supply the shaft.

To check out the full listing in our BST forum, head through the link: Drivers heads – TaylorMade M5 and TSi

This is the most impressive current listing from the GolfWRX BST, and if you are curious about the rules to participate in the BST Forum you can check them out here: GolfWRX BST Rules

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What GolfWRXers are saying about Japanese brand Shimada iron shafts

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In our forums, our members have been sharing their thoughts on irons shafts from Japanese company Shimada. WRXer ‘Erchuccc’ is interested in the iron shafts and would like a comparison to his Modus 105’s, and our members have been having their say in our forum.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • BD14: “I’m currently gaming them on my CB301. I can’t compare them to the modus, but I get higher launch with them than my KBS Tour 90. Also, I normally play regular flex shafts (low swing speed), but I’m stiff in the Shimada Nine9. I find them very consistent for me.”
  • kcsf: “I’d had Shimada tour lites in the past and found them to be very smooth and consistent. I know that’s a different model than you’re asking, but I think you’ll really find them to be fantastic shafts.”
  • Vanbilxmchi: “I like Shimada NINE9; they feel very smooth; I think they are very similar to Oban CT. However, when I assembly them to my irons, it seems they have a bit smaller diameter to fit into 355 hosels. I have to use shim.”
  • chicolax2: “Great shaft company. I play different shafts, the tours, however, I highly recommend the quality of the shafts from Shimada.”

Entire Thread: “Shimada iron shafts”

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