Equipment

10 awesome photos from Bettinardi’s Summer Social

Published

9 years ago

Jun 15, 2015

Bettinardi’s Summer Social, the company’s annual putter bonanza, was open to the public for the first time in 2015. Top collectors from around the country gathered at Bettinardi headquarters in Tinley Park, Ill., for the event that showcased the company’s finest collectible putters, as well as tour models and other one-offs. In addition to the rare putters, Bettinardi also created a variety of accessories including clothing, ball markers, divot tools, cigar trays, belt buckles, and head covers for the event.

Most guests arrived at Bettinardi HQ at 6 p.m. to meet the other collectors, chat about their favorite golf gear and fuel up with food and drink before the doors to Studio B opened at 7 p.m. They then began the mad dash to find the perfect putter (or in some cases putters) for their collections.

Nothing was off limits at the Summer Social, according to Sam Bettinardi, Bettinardi’s vice president of sales and marketing. Attendees were given free reign to wander the facility, and the company ran a night shift so guests could tour the manufacturing facility and see how products were created in Bettinardi’s recently renovated 40,000 square foot manufacturing facility.

Enjoy these 10 photos from the Summer Social, and learn more about Bettinardi’s Summer Social on the company’s website.

The calm before the storm

Bob Bettinardi gave a speech to attendees (and protected the entrance to Studio B) before the doors opened 7 p.m.

My collection needs a mallet!

Nearly every item available for purchase at the Summer Social was a one-off prototype, including this mallet with an R&D sole engraving.

A very special BB Zero

With a “Brook Trout” design and adjustable pocket weight.

Holy Mother of (Pearl)

Because why wouldn’t you want mother of pearl inserts on your putter… or a welded, custom-engraved neck for that matter. For the golfer who has everything, mother of pearl belt buckles, divot tools and ball makers were also available.

If you’re going to buy a rare putter…

It better fit your stroke! Attendees of the Summer Social were able to get fit for their putters at no extra cost with purchase.

So much cooler than lead tape

This variable-weight BB Zero putter allows golfers to adjust head weight through a pocket weight. And those snow stampings…

A BB6 with a twist

Few custom tweaks are more eye-catching than a welded, twisty neck. This putter also has Bettinardi’s F.I.T. Face, a face-milling process that removes material from the face for an extremely soft feel without an insert.

Patchwork Head Covers

Bettinardi’s new “patchworks” head covers sold out almost immediately. They combine different materials and designs for a truly one-off look.

In case you weren’t hungry…

Now you are. What’s a better snack on hot summer day than a Chicago-style dog and some Kool-Aid to wash it down? Representing Chicago proudly!

Holding down the R&D department

When a belt buckle is so much more than a belt buckle. Only gear heads will understand.

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Related Topics:Bettinardi putters

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GolfWRX Staff

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9 Comments

Benny

Jun 18, 2015 at 8:45 pm

I think its awesome they did this. Showing some true value to their fans and giving them access to all models. So many Pros play Betti’s and the amount of Tour wins shows they know what they are doing. Especially in a market ruled by SC. I would much rather have a handmade Betti or Machine dor 1/3 the price and make just as many if not more putts.

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Josh

Jun 17, 2015 at 11:32 am

Thanks for telling us about this AFTER it happened. I missed their facebook post about it even though I follow their page… Ah well. Keeping this in mind for next year.

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putter fanatic

Jun 17, 2015 at 11:32 am

Honest question here: did Bettinardi start the Summer Social before or after the Cameron ICC event which has become Pins and Playtime?

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ooffa

Jun 16, 2015 at 11:12 am

I commend Bettinardi for his genius. It takes skill, talent and hard work to market a very average putter for such an exorbitant price.

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Jeff

Jun 15, 2015 at 10:00 pm

Those covers are absolutely sick! As a chicagoan who has relocated I would die to get any one of those covers. When do they go on sale?

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- Josh
  
  Jun 17, 2015 at 11:34 am
  
  Jeff, you can find them here: http://tourstockputters.com/collections/bettinardi-headcovers
  
  Reply Report comment
BOB

Jun 15, 2015 at 8:26 pm

Free putter fitting wow so generous after selling $4 of metal for $2k

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- Toby
  
  Jun 15, 2015 at 9:33 pm
  
  You do realize you don’t have to buy the $2k (actually I don’t think any of them reached that price). You can just attend the event, socialize, etc.
  
  Just wondering what do you think should come free with a $2k putter? A happy ending 🙂
  
  Reply Report comment
Chris

Jun 15, 2015 at 7:25 pm

How do i go? I work at golfsmith lol

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Whats in the Bag

Sam Burns WITB 2024 (April)

Published

15 hours ago

Apr 22, 2024

GolfWRX Staff

Sam Burns’ what’s in the bag accurate as of the RBC Heritage.

Driver: Callaway Paradym Triple Diamond S (9 degrees @10)
Shaft: Fujikura Ventus Blue 7 TX

3-wood: Callaway Paradym Ai Smoke Triple Diamond T (15 degrees @16)
Shaft: Fujikura Ventus Blue 8 X

Check out more in-hand photos of Sam Burns’ WITB in the forums.

Hybrid: Callaway Apex UW (21 degrees)
Shaft: Fujikura Ventus Blue 8 X

Irons: Callaway Apex TCB ’24 (4-AW)
Shafts: Project X 6.5 (4-PW), True Temper Dynamic Gold X100 Tour Issue (AW)

Wedges: Titleist Vokey Design SM10 (56-14F @55), WedgeWorks Proto (60-T)
Shafts: True Temper Dynamic Gold S400 Tour Issue (56, 60)

Check out more in-hand photos of Sam Burns’ WITB in the forums.

Putter: Odyssey Ai-One #7S

Grips: Golf Pride Tour Velvet Align

Ball: Callaway Chrome Tour X

Check out more in-hand photos of Sam Burns’ WITB in the forums.

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Whats in the Bag

Will Zalatoris WITB 2024 (April)

Published

16 hours ago

Apr 22, 2024

GolfWRX Staff

Will Zalatoris’ what’s in the bag accurate as of the RBC Heritage.

Driver: Titleist TSR2 (9 degrees, A1 SureFit setting)
Shaft: Fujikura Ventus TR Black 7 X (44.5 inches)

3-wood: Titleist TSi2 (15 degrees, A1 SureFit setting)
Shaft: Fujikura Ventus TR Blue 8 X

See more photos of Will Zalatoris’ WITB in the forums.

Irons: Titleist T350 (3), Titleist T150 (4-PW)
Shafts: Nippon N.S. Pro Prototype G.O.S.T. 10 ST X (3), True Temper Dynamic Gold Tour Issue X100 (4-PW)

Wedges: Titleist Vokey Design SM10 (50-08F, 54-10S @55, 60-04T)
Shafts: True Temper Dynamic Gold Tour Issue X100

See more photos of Will Zalatoris’ WITB in the forums.

Putter: L.A.B. Golf Mezz.1 Max

Grips: Golf Pride Z-Grip Cord

See more photos of Will Zalatoris’ WITB in the forums.

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Equipment

New Level launches new 480-DB irons, blending performance and forgiveness

Published

18 hours ago

Apr 22, 2024

Brian Knudson

New Level has been making some really good golf equipment since the company started up in 2018. Offering irons that are more geared towards the better player, precision has been a fundamental philosophy for New Level in creating irons and wedges.

The 480 line of irons has been the flagship of the brand, and the newest member of that team is the 480-DB iron that is now open to pre-orders. A new cavity design is what the whole 480 line is about, and the 480-DB takes advantage of that with added ball speed and a larger sweet spot.

For players who require their irons to offer the best feel, rest assured the DB is a fully forged (from 1020 carbon steel) one-piece golf club. No multi-piece, hollow design with this iron.

While the 480-DB is the next generation of the popular 902-OS, New Level didn’t follow the current trend in golf by chasing distance with the new iron. They actually weakened the lofts on the 480-DB with the spec sheet showing a 33-degree 7-iron and 45-degree pitching wedge. These lofts allow the DB to have less offset while still offering consistent distance off the face.

A traditional design was also at the forefront of the new irons to make sure that golfers with an eye for detail can look down at them with confidence that they will perform under any condition.

A weight low in the back cavity will allow their master club builders to dial in the perfect weight for the golfer, no matter the length or shaft being used. New Level believes that the new 480-DB is one of the most forgiving one-piece forged irons on the market today. A pre-worn leading edge on the sole should get through the turf quickly and with reduced digging for better turf interaction.

You can pre-order the New Level 480-DB right now on the New Level website.