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Bridgestone J715 460 Driver

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If you’re not a fan of companies that release several new drivers each year, Bridgestone’s philosophy could be music to your ears. The company’s new J715 460 driver is its first new model in four years.

“We want consumers to know that when we introduce a new club, it will always offer real tangible performance benefits,” said Josh Kinchen, Golf Clubs and Accessories Marketing Manager at Bridgestone Golf.

Bridgestone incorporated four new technologies into its new J715 460 driver that allow it to launch higher and spin less than its predecessor — the recipe for more driver distance.

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The most important of those technologies could be the Flex Action Speed Technology (F.A.S.T) in the crown, which will help golfers launch the ball higher and faster. F.A.S.T. means that the crown is thinner near the face, and gets progressively thicker towards the rear of the club head. The construction allows the face to flex more at impact, imparting more spring-like effect to improve launch.

Since the crown is designed to add a little “give” at impact, the Flex Action technology increases what the company calls “repulsion,” which means the ball moves away from the face faster than before. Think about it like this — you can jump higher off a diving board than rock hard cement, right?

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You know when it’s raining and your driver face gets wet, and you can feel the ball slip off the face and go astray? On most driver faces on the market today, this happens when it’s dry, too. When the ball slips around on the face during impact, it causes unwanted spin and amplifies the effect of off-center strikes.

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Bridgestone’s power-milled face (see it magnified above) is said to reduce that unwanted slippage at impact by adding friction, which enhances the quality of compression while the ball is on the face and reduces spin by 200-to-300 rpm’s, according to Bridgestone’s robot testing.

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Bridgestone also added its new Spin Flight Control Technology to the driver that allows golfers to adjust the center of gravity — golf’s hottest trend to increase distance. The J715 has two adjustable weights in its sole that allow golfers to customize CG — either more forward for less spin and more fade, or more rearward for more spin and more draw.

The J715 460 also has an adjustable hosel that can set the face angle 1 degree open or closed, and the lie angle can be set to standard, or 1- or 2-degrees upright.

The J715 driver ($399) will be in stores on Feb. 1, 2015 in lofts of 8.5, 9.5, 10.5 and 12-degrees for right-handers (9.5 and 10.5-degrees for lefties available April 1). The stock shaft is a Mitsubishi Fubuki ZT with a Yellow Golf Pride Tour Velvet Grip.

See more photos and read the discussion in the forums.

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He played on the Hawaii Pacific University Men's Golf team and earned a Masters degree in Communications. He also played college golf at Rutgers University, where he graduated with a Bachelor of Arts in Journalism.

13 Comments

13 Comments

  1. Romanempire

    Jan 19, 2015 at 10:21 am

    I am excited for this product as I play and promote Bridgestone to the fullest. Driver down through the wedges along with the balls. They have been successful with their rise to #2 in the ball market, more importantly the gap they have built between themselves and the #3 ball company, so now they can focus on being a force in the club market. Product looks great and they are a great company!

  2. denny c

    Jan 14, 2015 at 9:58 pm

    I have this driver and I love it. I wish it came with jdm tour ad mj shaft but then again i do not want to drop another 300+

  3. jim b

    Jan 7, 2015 at 1:46 pm

    Love what I see and read about this club.Will probably be buying one in about two years when they are much cheaper and I recover from my daughters wedding expenses this July.Thanks & good luck.

  4. Regis

    Jan 7, 2015 at 1:25 pm

    I’m hoping its distributed widely enough so I can at least demo it. By the way the photo of the crown when examined seems to show no leaves on the trees, snow on the windshield and the author wearing a stocking cap. Same here and it makes me want to demo the club even more.

  5. Mike Honcho

    Jan 7, 2015 at 1:03 pm

    Did I eat too much peyote for Christmas??? Left handed??? Be still my beating, hallucinating melon.

  6. Chris c

    Jan 6, 2015 at 10:07 pm

    I look forward to trying this driver. I hope that when it is actually released in North America that both weight ports remain adjustable. I had been looking forward to trying the Srixon 545 until they decided to only release a “dumbed down” version in North America.

  7. leon

    Jan 6, 2015 at 10:12 am

    Nice club! I have the J40 irons and wedges in the bag but am hesitate to put the woods in. Their lie angles are way too much upright for me, plus a closed club face, man, I will keep searching the balls on the left side all day long.

    • Fred

      Jan 6, 2015 at 11:23 am

      All the J40 drivers I’ve seen sit dead straight (neutral). That’s one thing I love about them, so easy to align.

  8. stripe

    Jan 6, 2015 at 9:38 am

    Would love to try it if any places had them.

  9. Jonny B

    Jan 6, 2015 at 8:40 am

    This likely won’t reach the masses or sell in high numbers, I don’t think I’ve ever seen Bridgestone clubs in a big box retailer – mostly seen them online or in pro shops.

    I do applaud the shaft choice, I have a Fubuki ZT in my current Callaway driver and love the control it gives me. Heavier and stiffer than most stock offerings which actually will benefit the amateur golfer, help them keep it in the fairway more often.

  10. Square

    Jan 6, 2015 at 4:41 am

    I’d put in the bag right now….nice!

  11. other paul

    Jan 6, 2015 at 1:55 am

    Looks like a Callaway driver from the top to me…

  12. slimeone

    Jan 5, 2015 at 7:34 pm

    I love Bridgestone and I’m sure this is a great driver but all this tech is old and already semi-redundant. TM just release their tech as soon as they can because they know that it gets old quickly. What is with the F.A.S.T acronym which sounds like the thick-thin face that others have been using for years? And the term “repulsion” sounds to me like COR.

    I feel like Bridgestone Golf are pretty lazy and they don’t really care either way which I somehow respect. They also put out quality gear so it’s cool.

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Whats in the Bag

Drew Brees WITB 2024 (April)

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A post shared by GolfWRX (@golfwrx)

Driver: TaylorMade Stealth 2 Plus (10.5 degrees)

Mini driver: TaylorMade BRNR Mini Copper (13.5 degrees)

5-wood: TaylorMade Stealth Plus (19 degrees)

Irons: TaylorMade P790 (4-8, PW), TaylorMade P760 (9)

Wedges: TaylorMade MG Hi-Toe (52-09, 56-10, 60)

Putter: Scotty Cameron Select Newport 2 Prototype

Check out more in-hand photos of Drew Brees’ clubs here.

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Putter Roundup: 2024 Zurich Classic of New Orleans

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We always get some great photos of some phenomenal putters at tour events and love to share them. Here are a few from the 2024 Zurich Classic that caught our eye and seemed interesting. (And as a reminder, you can check out all our photos from New Orleans here)

MJ Daffue’s Scotty Cameron T-11 Prototype

MJ is going with the new Scotty Cameron T-11 Prototype this week. The putter is a multi-piece mallet that puts an emphasis on stability with the wings on the back. Daffue’s putter does have a design that differs from retail with a monotone finish, which eliminates the black paint on the aluminum parts that we see at retail. He also has a half siteline milled into the top and an L-neck welded on for some additional toe hang. The face features a deeper milling that should offer a softer feel and slightly quieter sound.

Scotty Cameron T-7.5 Prototype

We spotted a few different Scotty Cameron Phantom models with modified rear flanges. It looks like the straight black flange was cut into a half circle for a little softer look at address. On this T-7.5, you can still see the raw aluminum from the back view, so this might have been a last-minute job to get them out on tour. The semi-circle also has a white line on it, maybe to frame the ball differently.

Alex Fitzpatrick’s Bettinardi SS16 DASS

Alex’s SS16 is made from Bettinardi’s famous D.A.S.S., or double-aged stainless steel, for a softer and more responsive feel. The face has a unique diamond pattern milling and features a logo that I feel like I have seen before, but can’t put a name to. The putter is a classic mid-mallet style with a simple, single white siteline on the top. The sole is clean with just the SS16, DASS, and a green triangle logo on it.

Steve Stricker’s Odyssey White Hot No. 2

This putter has made some amazing putts in its long career! Stricker’s White Hot No. 2 might be in the top 10 of most famous putters in golf. When you see all the dents and lead tape, you know the heel will be up and it will be sinking putts! The soft White Hot insert looks to be in good shape and has less wear on it than the rest of the putter. We don’t know how much lead tape is on the sole, but it has to be multiple layers compacted down over the years.

Doug Ghim’s Scotty Cameron T-7 Prototype

This T-7 should win the award for “best color finish” in this list with its deep chromatic bronze. It looks like Scotty added a cherry bomb dot to the heel of the deep-milled face and filled it with a very dark blue paint. The rest of the putter looks pretty stock with its single site line on the topline and twin site lines down the “fangs” of the putter. Twin 5-gram weights are installed in the sole and the putter is finished off with a gloss black double bend shaft with a fill shaft offset.

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Spotted: Project X Denali hybrid shaft

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Project X’s Denali wood shafts have been seen in more and more golf bags this year as we start off the season. As a refresher, Denali Blue is the mid-launch and mid-spin model while Denali Black is for players seeking lower launch and spin.

Denali combines great feel with stability and increased ball speed. Currently, Project X only offers Denali Blue and Black in wood shafts, but we spotted a hybrid shaft in Daniel Berger’s bag at the 2024 Zurich Classic.

The shaft looks to be a Denali Blue 105G – HY in TX flex. No word on details from Project X yet but we can assume that this is a mid-launching shaft that weighs around 105 grams in Tour X-Stiff flex.

Berger has this shaft in his TaylorMade P770 3-iron, likely for some added launch and spin to hold the green from longer distances.

Hopefully, this means we will see some more shafts coming under the Denali name in the future, as I think many of us would like to try one in a hybrid or utility iron!

 

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