News
Keegan Bradley signs apparel deal with Travis Mathew
A flat-brim hat, “Air Keegan” spikes and Travis Mathew apparel will be Keegan Bradley’s uniform for the 2014-2015 season. The company announced on Monday that Bradley has signed an apparel deal with Team Travis Mathew.
[youtube id=”3eX6j3pWdkI” width=”620″ height=”360″]
Bradley is ranked No. 28 in the Official World Golf Rankings, but he’s near the top of the fashion rankings on the PGA Tour, especially now that he’s on board Team Travis Mathew. The younger, hipper Southern-California brand should blend better with Bradley’s Air Jordan golf spikes and flat-brim hat.
“We are excited to welcome Keegan Bradley to the Travis Mathew family.” said Travis Mathew CEO Travis Brasher. “He is a perfect fit for our brand and exemplifies the Travis Mathew culture both on and off the course.”
Bradley previously wore Tommy Hilfiger apparel.
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News
Four books for a springtime review
One thing that never changes over time: snowy evenings give purpose to reading (is it the other way around?) It has been a snowy 2024 in western New York, and I’ve had ample time to tuck into an easy chair with a blanket, coffee, and a book. You’re in luck, because despite the title of this piece, I’ll share five books and their worth with you.
There is great breadth of subject matter from one to five. Golf is as complicated as life, which means that the cover of the book isn’t worth judging. The contents begin the tale, but there is so much more to each topic presented within. If you’re like me, your library grows each year. Despite the value of the virtual, the paper-printed word connects us to the past of golf and humanity. Here’s hoping that you’ll add one or more of these titles to your collection.
Hughes Norton interviewed with Mark McCormack for 20 minutes (30 if you count the missed exit at Logan International) while driving the founder of IMG from Harvard to the airport. The lesson of taking advantage of each moment, of every dollar, because you might not get another opportunity, is the most valuable one that life offers. I say to you, be certain to read this book, because another opportunity to bend the ear of Hughes Norton may not come our way.
Hughes Norton was with Tiger Woods for waaayyy fewer years than you might guess, but they were the critical ones. Be warned: not all of the revelations in this tome are for the faint of heart. Some, in fact, will break your heart. Golf was a sleepy hamlet in the 1990s, until the 16-lane interstate called Eldrick “Tiger” Woods came into town. Everything changed, which meant that everything would change again and again, into eternity. Once the ball starts rolling, it’s impossible to stop.
My favorite aspect of this book is its candor. Hughes Norton is well into his time on Planet Earth. He has no reason to hold back, and he doesn’t. My least favorite aspect is that George Peper got the call to co-author the book (and I didn’t.) Seriously, there is no LFA for me, so this is the best that I could do.
Decision: Buy It!
The Golf Courses of Seth Raynor
Michael Wolf, James Sitar, and Jon Cavalier, in abject partnership, collaborated to produce a handsome volume on the work of gone-too-soon, engineer-turned-golf course architect. Seth Raynor was pulled into the game by Charles Blair MacDonald, the crusty godfather of American golf. Raynor played little golf across the 51 years of his life. His reason? He did not wish to corrupt his designs with the demands and failings of his own game.
Jon Cavalier began his photography career as a contributor to the Golf Club Atlas discussion group. I met him there in a virtual way (we still have yet to shake hands) and have exchanged numerous emails over the years. Despite the demands of his day job, Cavalier has blossomed into the most traveled and prolific course photographer alive today. His photography, both hand-held and drone, makes the pages pop. Michael Wolf invited me and two friends to play his home course, despite having never met any of us in person. His words, melded to those of James Sitar, are the glue that connect Cavalier’s photos.
My favorite aspect of the books is the access it gives to the private-club world of Raynor. Fewer than five of his courses are resort or public access, and knowing people on the inside is not available to all. My suggestion? Write a letter/email and see if a club will let you play. Can’t hurt to try! My one complaint about the book is its horizontal nature. Golf is wide, but I like a little vertical in my photos. It’s not much of a complaint, given the glorious contents within the covers.
Decision: Buy It!!
Big Green Book from The Golfer’s Journal
Beginning with its (over)size, and continuing through the entire contents, there is no descriptor that defines the genre of the Big Green Book. It is photography, essay, layout, poetry, graphics, and stream of consciousness. It harnesses the creative power of a lengthy masthead of today’s finest golf contributors. Quotes from Harvey Penick, verse from Billy Collins, and prose from John Updike partner with images pure and altered, to immerse you in the diverse golf spaces that define this planet.
One of my favorite aspects is the spaces between the words and photos. Have your friends and others write a few notes to you in those blank areas, to personalize your volume even more. One aspect that needs improvement: the lack of female voices. I suspect that will be remedied in future volumes.
Decision: Buy It!!!
Troublemaker and The Unplayable Lie
Books that allege discrimination and mistreatment check two boxes: potentially-salacious reads and debate over whose perspective is accurate. In the end, the presentation of salacious revelation rarely meets the expectation, and the debate over fault is seldom resolved. Lisa Cornwell spent years as a competitive junior and college golfer, before joining The Golf Channel as a reporter and program host.
Despite the dream assignments, there were clouds that covered the sun. Cornwell documents episodes of favoritism and descrimination against her, prior to her departure from The Golf Channel in 2021. Her work echoes the production of the late Marcia Chambers, who wrote for Golf Digest in the 1980s and 1990s. Chambers took issue with many of the potential and real legal issues surrounding golf and its policies of access/no access. Her research culminated in The Unplayable Lie, the first work of its kind to address issues confronted by all genders and ethnicities, and immediately predated the professional debut of Tiger Woods in 1997.
My favorite aspects of the two works, are the courage and conviction that it took to write them, and believe in them. My least favorite aspects are the consistent bias that many groups continue to face. Without awareness, there is no action. Without action, there is no change.
Decision: Buy Them!!!!
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Tour Photo Galleries
Photos from the 2024 Texas Children’s Houston Open
GolfWRX is on site in the Lone Star State this week for the Texas Children’s Houston Open.
General galleries from the putting green and range, WITBs — including Thorbjorn Olesen and Zac Blair — and several pull-out albums await.
As always, we’ll continue to update as more photos flow in. Check out links to all our photos from Houston below.
General Albums
- 2024 Texas Children’s Houston Open – Monday #1
- 2024 Texas Children’s Houston Open – Monday #2
- 2024 Texas Children’s Houston Open – Tuesday #1
- 2024 Texas Children’s Houston Open – Tuesday #2
- 2024 Texas Children’s Houston Open – Tuesday #3
WITB Albums
- Thorbjorn Olesen – WITB – 2024 Texas Children’s Houston Open
- Ben Silverman – WITB – 2024 Texas Children’s Houston Open
- Jesse Droemer – SoTX PGA Section POY – WITB – 2024 Texas Children’s Houston Open
- David Lipsky – WITB – 2024 Texas Children’s Houston Open
- Martin Trainer – WITB – 2024 Texas Children’s Houston Open
- Zac Blair – WITB – 2024 Texas Children’s Houston Open
- Jacob Bridgeman – WITB – 2024 Texas Children’s Houston Open
- Trace Crowe – WITB – 2024 Texas Children’s Houston Open
- Daniel Berger – WITB(very mini) – 2024 Texas Children’s Houston Open
- Chesson Hadley – WITB – 2024 Texas Children’s Houston Open
- Callum McNeill – WITB – 2024 Texas Children’s Houston Open
- Rhein Gibson – WITB – 2024 Texas Children’s Houston Open
- Patrick Fishburn – WITB – 2024 Texas Children’s Houston Open
- Peter Malnati – WITB – 2024 Texas Children’s Houston Open
- Raul Pereda – WITB – 2024 Texas Children’s Houston Open
- Gary Woodland WITB (New driver, iron shafts) – 2024 Texas Children’s Houston Open
- Padraig Harrington WITB – 2024 Texas Children’s Houston Open
Pullout Albums
- Tom Hoge’s custom Cameron – 2024 Texas Children’s Houston Open
- Cameron putter – 2024 Texas Children’s Houston Open
- Piretti putters – 2024 Texas Children’s Houston Open
- Ping putter – 2024 Texas Children’s Houston Open
- Kevin Dougherty’s custom Cameron putter – 2024 Texas Children’s Houston Open
- Bettinardi putter – 2024 Texas Children’s Houston Open
- Cameron putter – 2024 Texas Children’s Houston Open
- Erik Barnes testing an all-black Axis1 putter – 2024 Texas Children’s Houston Open
- Tony Finau’s new driver shaft – 2024 Texas Children’s Houston Open
See what GolfWRXers are saying in the forums.
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Pat M
May 16, 2015 at 9:50 pm
KB and Pepsi are idiots.
Rich
Jan 23, 2015 at 4:31 pm
Keegan Bradley is possibly the biggest dork of all time. Nothing will change that, especially not those stupid air Keegan shoes he wears.
RG
Dec 18, 2014 at 5:43 am
So in a game where grown men use stuffed animals for headcovers and put neon colors on their clubs people in this forum are commenting that flat billed hats and MJ shoes are ridiculous??!! I’ve got news for you mental defectives, Golf is ridiculous!
The Hammer
Dec 17, 2014 at 11:40 am
Its the style these days, look at 3/4 of younger golfers and they are wearing flat bills and snapbacks, its the current trend! Everyone thats saying that they look stupid are just jealous they cant get paid to wear trendy clothes and play golf for a living…bottom line. Plus the Jordans look sweet, its no different that someone wearing yellow nike shoes or any other crazy colored shoes. All these comments are just people hating that he has style and they dont. Thats it.
theFairwayMole
Dec 17, 2014 at 9:19 am
Best part of the clip: 0:07 – 0:09.
TheBrokenTee
Dec 17, 2014 at 2:04 am
Just wondering, is there any way to buy air jordans?
tom
Dec 16, 2014 at 7:51 pm
This guy is really looking for attention wearing Jordans on the golf course. Ridiculous.
Beacher50
Dec 17, 2014 at 1:22 am
Naw, he’s just being paid well to look ridiculous.
Carlos Danger
Dec 16, 2014 at 2:25 pm
Flat bill hats are the “Bluetooth” of golf.
I dont care what clothing company he signs with, a tall dorky white dude in high tops and a flat bill hat looks horrible. Maybe if he was working at one of the cell phone kiosks at the mall it would be acceptable, but not golfing.
Did someone tell Rory he looks like a character out of the Hobbit movies (more than usual) in his flat bill hat?
Beacher50
Dec 17, 2014 at 1:27 am
Everyone looks dorky in those hats, and one day they will realize it to. A young coworker wears a flat billed hat, to work even sometimes, and he has upward ambitions, I told him the first thing he needs to do is ditch the hat. Not one executive is going to take him serious when he wears a hat like that to a golf outing, much less to the office. Facts are facts, and unless you’re a rapper your not going to get far with the traditional business man when dressed like a punk.
RG
Dec 18, 2014 at 5:39 am
This comment brought to you by bias and stupidity.
Supermangolf
Dec 16, 2014 at 12:57 pm
Awesome sign for both sides! TM gets one of the greatest players in regards to raw talent and intensity, I mean we all know Keegan for his impressive Ryder Cup debut. And Keeg wins with one of the best companies in the industry, really nothing to complain about with anything TM designs. Maybe less stripes though, stay with the clean cut solid colors and bold collars, that gray hat he has on in the video looks awesome.
Brodie Hock
Dec 16, 2014 at 9:15 am
I am less likely to wear TM now…
Beacher50
Dec 16, 2014 at 12:31 am
Flat brimmed hats should be banned…and ears tucked in, talk about dorky looking.
I have to think one day (like those of use who had long hair and wore bell bottoms back in the day)that those wearing flat brims with their ears tucked in well say “what were we thinking!!!”
Billy
Dec 16, 2014 at 1:16 am
Idiotic comment. It’s just a hat.
Ben
Dec 16, 2014 at 8:15 am
Oh Beacher… stop being an old fuddy duddy. I can assure you the guys who like flat brim hats talk about you too. How can you still wear saddle shoes to play golf?
Beacher50
Dec 17, 2014 at 1:20 am
Talk to me in 10 years, even an ol fuddy duddy like me will be around yet.
RG
Dec 18, 2014 at 5:33 am
Of course they will…it’s the cycle of life. This generation is entitled to it’s own look. Let’s try and keep our underwear in our pants though.
Conservative White Guy
Dec 16, 2014 at 12:30 am
Kb is a perfect TM type and those Jordans are awesome!
RAT
Dec 15, 2014 at 9:00 pm
Keegan is not the Travis Type and the Air Jordan’s suck!
Keegan Bradley
Dec 15, 2014 at 9:57 pm
I couldn’t have said it better myself!
Michael Jordan
Dec 16, 2014 at 7:01 am
Agreed
Travis Matthew
Dec 16, 2014 at 7:02 am
I hate you guys
Tiger Woods
Dec 17, 2014 at 7:23 pm
I’d rather just wear my own shoes.
John Daly
Dec 18, 2014 at 12:37 am
I’m going drinking…
Anthony Kim
Dec 18, 2014 at 12:37 am
See you there JD.
Kasey
Dec 15, 2014 at 8:27 pm
So happy to see him join TM. What a great move for both. LOVE the Jordans too. Keegs is paving his own way, like Rickie did a few years ago. It will do nothing but good things for him. The stuffy, middle-aged may not like his clothing or shoe choices, but their opinions don’t matter much. #gokeegs
Pat
Dec 15, 2014 at 8:38 pm
LOL. And most people don’t take kids like you seriously either. The hipster look is only appealing to teenagers and kids in their early to mid 20’s which is a tiny segment of the population.
kess
Dec 15, 2014 at 10:10 pm
His look doesn’t quite qualify as hipster. I see the dirty little hipsters all over DC. But a young look is fine and appealing to the 18-34 demographic is the Mecca for marketing.
JustTrying2BAwesome
Dec 15, 2014 at 10:21 pm
And though the under 30 are a smaller segment, they also spend tons of money to look good. Old people in general could care less if they look good, or fashionable, especially on the golf course. Also, the old people are only getting older. At some point, and probably relatively soon, will stop being able to play altogether. The under 30 crowd is the future of the game, and if it’s going to thrive, there has to be an excitement to get kids into it. If flashy clothes and/or clubs do it, then flash it up kids. If you don’t like it, don’t buy it.
Conservative White Guy
Dec 16, 2014 at 12:29 am
You call that hipster?!? that’s about as hipster as Arnold Palmer on a Sunday.
This signing is a perfect match and those shoes are sweet looking. MJ is as old as a goat now and yet still moves the needle.
other paul
Dec 16, 2014 at 12:08 am
Who is going to carry golf forward when old people die? Young people. The next generation of old men playing are going to look great doing it. But first we need the old people to teach us young ones to play. Best short game lesson I ever got was from an 83 year old man who couldn’t hit the ball 100 yards but chipped it inside 10′ on every hole (drove me nuts)
Beacher50
Dec 16, 2014 at 12:33 am
Young people turn into old people….yup you can’t fence time, and your thoughts on what looks good and acceptable will change as well.