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Callaway Embraces Adjustability With I-Mix

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After the USGA recently announced a rule proposal allowing different forms of adjustability for golf clubs.

Once the announcement spread last year, the race was on among manufacturers to find new ways to incorporate this into their golf clubs. Callaway has just announced their the new I-Mix line of drivers that takes full advantage of adjustability. Inspired by the constant tweaking done to drivers from week to week on tour, the I-Mix will incorporate the FT-5 and FT-i club heads  along with over 50 different shaft models that are fully interchangeable with the new I-Mix connector system. In 2008, Callaway will begin selling the FT-5 and FT-i club heads unshafted with the new threaded hosel so golfers can select their ideal head and shaft combinations.

Discuss your opinion on the I-Mix in our forums!

The key to the I-Mix system is the threaded cap screw that is attached to the shaft. The screw is machined from 6-4 titanium which not only saves weight, but ensures a durable, corrosion free system. The club and shaft screw together and are secured with the I-Mix wrench which allows the golfer to have a safe, secure fit; but still provides easy disassembly and reassembly when needed.

Callaway has realized the potential of adjustability with their Opti-Fit weighting system which provides up to 50 grams of discretionary weight which can be moved to provide golfers with either a draw or neutral bias, depending on their ball flight needs. I-Mix pushes that technology one step further now that golfers can easily move between draw and neutral heads, lofts, and shaft combinations to find the perfect launch conditions for the conditions and course they face.

However, club heads are only half of the magic formula to make a great golf club. To complement the club heads, Callaway will be introducing 65 shafts from many different manufacturers including Aldila, Graphite Designs, Fujikura, Mitsubishi Rayon, UST, Matrix, and Grafalloy. Each manufacturer will have a variety of shaft models and weights so golfers can pick the perfect setup to achieve their desired ball flight.

The FT-i will be available in either draw or neutral weighting with 9, 10, and 11 degree lofts. The FT-i Tour will be availble as the Low Center of Gravity  model in both draw and neutral with lofts of 9.5 and 10.5 degrees.

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5 Comments

5 Comments

  1. David Tang

    Mar 13, 2008 at 4:48 am

    Golfers in ASIA are looking forward for New Fitting System,The only Fitting System that works in ASIA is by PING. If Callaway system is made available…..I love to Custom Fit my Customers with Callaway too!

  2. Kevin

    Jan 22, 2008 at 7:27 pm

    Cool idea! Looking forward to all of the OEM’s getting on board! Get your SRIKS-ON!

  3. Pingback: Interchangeable shafts/heads...coming to a shop near you! - Golf Forum - Golf Rewound is the Family Friendly Golf Forum and Discussion Group

  4. Michael

    Jan 20, 2008 at 1:25 pm

    I great idea it will be a lot easier to get the right shaft for our favorite callaway driver, I hope they will have the system tru all clubs. then they vill sell golfclubs!!!

  5. Clay Collins

    Jan 19, 2008 at 9:07 pm

    From a tweakers standpoint I think this is the best idea I’ve seen since the introduction of the metal woods.

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Whats in the Bag

Akshay Bhatia WITB 2022 (November)

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Driver: Callaway Rogue ST (9 degrees @8)
Shaft: Fujikura Ventus Black 7 X

3-wood: Callaway Rogue ST Max (15 degrees)
Shaft: Fujikura Ventus Black 8 X

Hybrid: Callaway Apex UW (19 degrees)
Shaft: Fujikura Ventus Black 10 X

Irons: Callaway X Forged UT (22 degrees), Callaway Apex TCB (5-PW)
Shafts: KBS $-Taper 125

Wedges: Callaway Jaws Raw (50-10S, 54-10S, 60-08C)
Shafts: KBS $-Taper 125

Putter: Odyssey 2-Ball Ten (long)
Grip: SuperStroke Traxion Tour long

Grips: Iomic

More photos of Akshay Bhatia’s WITB in the forums.

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Bettinardi unveils new 2023-2024 Queen B line of putters

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Bettinardi Golf has today introduced its new Queen B Series of putters that includes four timeless models.

The 2023-2024 Queen B Series enhances the Queen B 6 & Queen B 11, while also introducing two brand-new models, the Queen B 14 and Queen B 15.

The entire series is crafted using 303 Stainless Steel and features an all-new Caramel Copper PVD finish, which aims to not only accentuates the classic beauty of each model but also optimize visual cues on the greens to give a confidence-inspiring appearance at every crucial putt.

In addition, the new Queen B line debuts Bettinardi Golf’s new Mini Honeycomb face milling. This newly developed face utilizes an 8% smaller machine tool in order to provide the softest Honeycomb face to date.

“By utilizing an even smaller machining tool during the milling process, we were able to remove more material from the face of the putter, creating a softer feel at impact. Since 1998, Bettinardi putters have been world-renowned for our Honeycomb face milling. Twenty-five years later, my patented face continues to evolve and produces one of the most recognizable looks and feels in golf.” – Bob Bettinardi, CEO/Founder of Bettinardi Golf

The 2023-2024 Queen B Series will be available for pre-order on Tuesday, November 22nd online at Bettinardi.com, and will be available for purchase at authorized Bettinardi dealers worldwide, starting January 17th.

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Bettinardi adds BB28 putter to brand’s BB series

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Bettinardi has today unveiled the addition of the BB28 to its BB series line.

The BB28 features Aggressive Flymill face milling designed to give the putter a responsive, yet soft feel off the putter head, and offers a full-flange design, which provides greater perimeter weighting and higher M.O.I.characteristics.

This latest addition uses a PVD (Physical Vapor Deposition) finishing technology, which is a thin, yet resilient coating that shows off the mill marks in an artisan way.

Each BB Series putter is one-piece milled from 303 Stainless Steel, which is the same blend of material preferred by all Bettinardi Tour staffers, with the metal offering a more durable, responsive, and solid feeling putter for optimal performance.

Bettinardi have also launched the center shaft BB28 putter featuring a 1/4 toe-hang wide-body blade, as well as a BB28 Armlock containing a near-face-balanced wide-body blade.

The BB28 model is available for pre-order at Bettinardi.com ($430) from November 22nd and at retail on January 22nd.

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