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Adidas unveils Gripmore technology in two new golf shoes

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Golf cleat technology has been anything but revolutionary over the years. However, Adidas is setting out to revolutionize the market with the release of two all-new footwear models featuring its proprietary Gripmore technology. Adidas says this cleat design combines the performance benefits of both spiked and spikeless footwear.

One of the new models debuted in March when 2013 U.S. Open Champion Justin Rose was spotted wearing a pair of adicross gripmore at the WGC-Cadillac Championship. Rose had high praise for the shoe’s crossover performance.

“I’m always looking for footwear that provides traction without compromising comfort, style or on-course performance,” he said. “With gripmore, I have the versatility of a spikeless shoe combined with the performance of a cleated shoe. It’s the best of both styles.”

The Adicross Gripmore has a crossover appeal combining sport-styling with modern features and has a full-grain leather upper. The line consists of 43 Gripmore cleats and a total of 243 points of contact for versatility and performance.

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The Pure 360 Gripmore sport (above) has a more athletic design combining comfort, protection and performance. The shoe features a waterproof mesh upper with Climaproof, 360WRAP technology and a PowerbandTM chassis for increased stability. With 23 gripmore cleats and a total of 161 contact points, the Pure 360 Gripmore provides better traction.

What makes both of these shoes innovative is the Gripmore design. Traditional spiked golf shoes need receptacles to house cleats on the sole, but Gripmore cleats are directly injected onto a lightweight mesh matting inclusive of hundreds of microspikes for even more traction and stability. Though both models have their grip as their calling card, they are the most green-friendly golf shoes adidas Golf has ever created.

Both the Adicross Gripmore and Pure 360 Gripmore Sport will be available June 1 and will retail for $150 and $130, respectively.

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Kevin has experience in web, multimedia and has worked in both broadcast and print media. He has been a contributing writer for Turner Sports Network, Bleacher Report, GolfWRX, LIVESTRONG, Site Pro News and has had work featured on latimes.com.

5 Comments

5 Comments

  1. Anna Simon

    Nov 4, 2015 at 4:03 pm

    Hi Kevin,

    I am currently working with a company that is building a new product that helps golfers improve and analyze their golf swing, taking a multi-sensor approach to the swing analyzers products on the market. We are launching this product on Kickstarter later this month. Would you like us to get in touch with you to test the product? If so, please send me your email to [email protected].

    Many Thanks,

    Anna Simon

  2. JillianKnox

    Jun 16, 2014 at 3:44 am

    Will they make some for women? Adidas, if you make them I will buy 20 pairs of each shoe

  3. Rik Barrera

    Jun 1, 2014 at 7:49 pm

    Just picked up a pair of the Pure 360 Gripmore Sports today and I must say they are very comfortable, stylish and superb feel/stability. Best Sport, spikeless shoe I’ve ever owned.

  4. Pingback: To see Crocs Womens Women’s 15371 Brayden II Golf Shoe,White/Silver,9 M US Cheap | Golf Shoes

  5. CT

    Apr 26, 2014 at 11:12 pm

    Through their extensive testing, I was told by Adidas these cleats will last 365 rounds… I want them to know I will be counting haha

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Whats in the Bag

Ruixin Liu WITB 2023 (October)

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  • Ruixin Liu what’s in the bag accurate as of the Walmart NW Arkansas LPGA Championship.

Driver: Callaway Epic Flash Sub Zero (9 degrees @8)
Shaft: Mitsubishi Diamana

3-wood: Titleist TSR1 (15 degrees)
Shaft: Mitsubishi Tensei AV Raw White 55 S

Hybrid: Ping G430 (19 degrees)
Shaft: Graphite Design Tour AD DI 75 R

Hybrid: Ping G430 (22 degrees)
Shaft: Graphite Design Tour AD DI 75 R

Hybrid: Ping G430 (26 degrees)
Shaft: Graphite Design Tour AD DI 75 R

Irons: Titleist T200 (6-PW), Titleist T150 (7-PW)
Shafts: AeroTech SteelFiber i95

Wedges: Titleist Vokey Design SM9 (48-10F), WedgeWorks Proto (54-M), Miura MG-R01 (58)
Shafts: AeroTech SteelFiber i95 cw (48, 54), UST Mamiya Recoil 95 (58)

Grips: Golf Pride MCC, Grip Master

More photos of Ruixin Liu’s WITB in the forums.

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Whats in the Bag

Will McGirt WITB 2023 (October)

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  • Will McGirt what’s in the bag accurate as of the Sanderson Farms Championship.

Driver: Callaway Paradym Triple Diamond (8.5 degrees @9.5)
Shaft: Fujikura Ventus TR Red 6 X

3-wood: TaylorMade Stealth Plus (15 degrees)
Shaft: Fujikura Ventus Blue 7 X

3-wood: Ping G430 Max (15 degrees)
Shaft: Fujikura Ventus Blue 7 X

5-wood: Ping G430 Max (18 degrees)
Shaft: Fujikura Ventus Blue 8 X

Irons: Srixon ZX5 Mk II (4, 5), Srixon ZX7 Mk II (6-PW)
Shafts: Nippon N.S. Pro Modus3 Tour 120 X

Wedges: Cleveland RTX6 Tour Rack (50-10 Mid, 54-12 Full, 58-09 Full)
Shafts: Nippon N.S. Pro Modus3 Tour 125 Wedge

Putter: Scotty Cameron prototype

Grips: Golf Pride Victory Cord

More photos of Will McGirt’s WITB in the forums.

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Club Junkie Review: Graphite Design Tour AD VF wood shaft

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Graphite Design has been a legendary brand in the world of premium golf shafts since the company was founded in 1989. Graphite Design has had some popular shafts over the years, but they are probably most well known for the Tour AD DI that was released in 2010. Today we are talking about the newest shaft in the Graphite Design lineup, the new VF. The letters do stand for something, Victory Force, and according to Graphite Design every victory requires force! For a more in-depth review, please check out the Club Junkie podcast below or on any streaming platform. Just search “GolfWRX Radio.”

Out of the box, the VF has a very familiar look with a red handle section and a black tip section that are separated with the traditional 10 silver rings. The color combination is definitely more subtle than some of the other Tour AD shaft combinations. Graphite Design doesn’t make too many low-launching shafts, so the VF is filling that need. The VF will suit players looking for low/,id launch and low spin shaft to put in their driver or fairway wood.

The shaft profile is a firm+ handle section, it matches the stiffest handles Graphite Design shafts, with a stiff midsection, and finally a very stiff tip. Exotic materials are used along with MSI Design to maintain stability and consistency. Graphite Design uses Torayca M40X carbon fiber in the handle section to make it stiffer and enhance control of the shaft. Ultra-high modulus Torayca T1100G is used in the middle and tip section for added stability without losing that smooth feel.

I built up the VF shaft using a universal tip system that allows me to use the shaft in any driver head. The building went extremely smoothly as every Graphite Design shaft I have ever installed has a consistent tip diameter and I have never had any issues with a sloppy fit. Once the VF was cut to length and installed, the shaft has a great look that doesn’t jump out as distracting or eye-catching. If you are playing a TaylorMade Stealth 2, then the shaft blends in naturally and they look to visually be great partners!

You would expect a smooth and responsive feel from any Graphite Design shaft and you will get just that with the VF. For me the shaft was exactly as Graphite Design describes, being mid/low launch and offering a very penetrating ball flight. The Tour AD XC might launch a touch lower, but I like the feel and consistency I get from the VF just a little bit more. No matter what driver head I used, the VF seemed to offer ball flight in a similar window, slightly lower than the Fujikura Ventus TR Blue I was using. Even shots into the wind showed no real signs of rising or ballooning. Spin was also lower than I expected with the VF shaft. On the course, I noticed a penetrating, boring flight no matter where I hit the ball on the driver face. Shots struck low on the face held a good amount of distance and even the low heel strike seemed to launch lower and carry further.

I even took a couple of driver heads out to the range with a launch monitor and noticed that I rarely saw a spin number with a “3” in front of it. Almost every shot, good and not so good, seemed to spin around that 2,600 RPM number. With many fittings and shaft tinkering, that is usually on the lower end of what I find with my swing. As I said with the shaft being mid/low launch I was seeing an average of around 11 degrees while using a couple of 10.5-degree driver heads. On course, the VF was very straight and consistent and while it seemed easier to square up than I expected, it did not want to go left as easily as some other shafts. I would consider the flight just slightly fade biased but if you release the club properly you will be rewarded with a straight shot down the fairway.

Overall, the Graphite Design Tour AD VF is a really solid mid/low launch and low spin option with a smooth feel. It is starting to gain some traction on the professional tours and could be a great shaft for your swing as well.

Graphite Design Tour AD VF Specs

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