• TaylorMade Lethal
    TaylorMade makes big investment in its golf balls

    TaylorMade will invest $13 million in building a new 120,000-square-foot ball manufacturing plant in Liberty, S.C. With the investment, TaylorMade is making its push to become a major player in the golf ball industry; an industry that...

    • Posted 41 days ago
    • 4
  • Equipment parity
    “We are past the time of superior and inferior product lines”

    What was true, still is true and is likely becoming even more true is this: equipment doesn’t make any difference. Or perhaps more correctly, when analyzed with a single criteria of performance, the consumer has more choices...

    • Posted 61 days ago
    • 14
  • Bridgestone Golf E6
    Bridgestone’s 2013 E5, E6 and E7 golf balls

    At $26.99 per dozen, Bridgestone’s new E Series golf balls for 2013 won’t provide the same amount of spin and trajectory control as the company’s more expensive tour-caliber golf balls, but for some golfers that could be...

    • Posted 118 days ago
    • 1
  • Growing Up Golf
    Growing Up Golf Part 6: The Right Ball

    Click here to read all the articles in Kadin’s series, “Growing Up Golf.” At the beginning stages of your child’s development, you really don’t need to fuss about what golf ball your child uses. For the most...

    • Posted 126 days ago
    • 1
  • 10798669-the-golf-ball-sticking-out-of-the-money-and-the-wells
    The hidden cost of bad shots

    By Randy Schwartz GolfWRX Contributor It used to be that 30 was my threshold. Then it went to 35, then 40.  I’m not talking about the number of iron sets or drivers that I own.  I’m talking...

    • Posted 439 days ago
    • 0