Posted 13 November 2017 - 07:39 PM
Ohh, there's nothing more I love than a spontaneous GolfNow thread! Lol. My side I will explain as a Customer of many golf courses locally both VIA GolfNow and paying regular rates-as well as being a member at a private club that I usually don't play golf with my children on. When I'm looking to play golf with my kids I always look for a deal through GolfNow, with the rare exception being when I play a round at the CC with them. There is no additional charge to play a round there with them, but it's hard to find a time there that works for us that I don't feel guilty for being the only schmuck there with a group of kids. I'm not young but I'm one of the younger full members there and kids are welcome, provided that they only use the youth programs and that there are no pace problems, regardless of whether you cause them or not. My kids pick up if they're the pace problem. Doesn't matter, glares and sideways glances will be shot our way if not outright hostility. We'll see if I crunch the numbers and determine if I'll be a member there next season. I usually fret over the decision then remember that I've already paid initiation and it's by far the nicest course in my area.
Anyways when I play rounds with my kids, area courses are all over 100.00 for full rates for all to play. Save one, and we play there the most paying full rates. These are courses that mostly paying 30.00 for 18 will make you feel somewhat cheated. They're not great. For the most part they're not even good. That's ok though, when they're playing with me I'm only focused on having a good time with them. I don't care how bad the course is, it's about them and you can hit good and bad shots on terrible courses and still have fun. So when I can book a round with them and only pay roughly 50.00 for a 4-some, I'll do that every time. One of the courses that we play quite a bit, it costs me 152.00 to pay full rates for all of us. 38.00 each, no youth rate nor discount. I pay that a few times a year-6 times this season, I just checked-so it's not like they're not making money off of us. It's a below average course that is very close by. When I can pay 50.00 or so to play it for all of us-why would I not do that?
Many less area courses use GolfNow this year over previous years. Read that however you want. No one is forcing these courses to use this service. This is what really gets me. If a company was screwing me over in my work, I'd not do business with them. There has to be a benefit for all or they wouldn't use them. If theres none for the course and they still use them? Why is that my problem? One local course is city owned. It's lost money every single year I've been a golfer. It's not bad but there is a much nicer course in the same town that's within 10 bucks of it at full rates. Until this season that much nicer course used GolfNow. It was a top 50 public course in the USA for under 100.00 and I played it for 10.00 via GolfNow several times a year the past few years. I'm neither poor nor rich but if someone tells me I can spend 50.00 or spend 150.00 to do the same thing at the same time, it's a pretty darn easy answer. I understand how these deals work for the course. It seems like a pretty bad deal. There has to be a reason why they continue to use them. As a Customer, both through GolfNow and paying regular rates at all of my area courses, the first time one of them made me feel unwelcome because I took advantage of a deal that they indirectly offered, that would be the last time that I ever paid their rates again. I can be a little obstinate at times and it certainly wouldn't preclude me from using GolfNow from booking there again. Probably with a big smile when I checked in. I hope all courses make it. I also do more than my part to ensure that they do. I do support them. Taking the kids out for a round means snacks and drinks at the turn, usually a golf ball purchase, someone always needs a glove, etc. So it's not like they're only getting the scraps leftover from GN. Most kids rounds have me spending an additional 50.00 or so by the time it's all said and done. Maybe more if I fancy a club in the pro-shop. I also base where we're going to play the most based largely on how we are treated. If the shop makes me feel welcome and valued, we'll play there frequently. If every experience there is beyond great, even as a goat track, they have a chance of me buying a family membership there for the next year.
Since I was curious, I also just went back and added up what I spent in total at the course that I play the most outside of my club for the year. It's the course I mentioned above that is in the same city as a top public course. I'm not including any fees paid to GolfNow, but strictly what I've spent there this year when my card has been rang in at the course. 1292.08. This is by booking most of my kids rounds through GolfNow. Almost half of it was by buying an individual full membership for 495.00-best deal in golf probably-because my dad and I play there most weeks and I book my kids on there a lot. This is full greens fees w/cart. They have a range but I still have to buy tokens. I don't usually buy them since it's 25 minutes away and my home club is 6 minutes away with full range use. I used it just enough to make it worthwhile, about 20 rounds with dad and 10 with the kids. I also spent about 400.00 in the pro shop and 200.00 buying hot dogs at the turn for the kids.
Too long? Summation: why should a consumer not take the best deal offered to them? GolfNow doesn't own the courses. They're a business partner. If they're not a good business partner the courses should divorce them. I've never been made to feel less by using this service, most courses know me pretty well around here so it's not an issue. Not because I'm famous or even a good golfer. Because I frequent them, treat everyone decently, and have some cute kids that always are hanging out with me. I think the thought when I'm seen is, "hey it's the ugly Larry guy again, I hope his kids are around". However if one would treat us bad, they'd have to work pretty darn hard to earn my business again. If they even got the chance. Sorry so long but I'm pretty passionate about Customers and one of the few things that can really upset me is when I am that Customer and am treated badly. If GN is a bad deal for courses, don't use them. Please don't ever take it out on those that utilize a service to frequent your business. That thought doesn't sit well with me at all.