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Bridgestone, Bryson DeChambeau “end their brand ambassador partnership” after 6 years

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Bryson DeChambeau, who recently joined LIV Golf for more than $125 million in a “business decision,” will no longer be a brand ambassador for Bridgestone Golf, according to a statement from a Bridgestone representative.

In April 2016, DeChambeau signed a golf ball and glove deal with Bridgestone ahead of his PGA Tour debut at the 2016 RBC Heritage. Since then, DeChambeau has exclusively played Bridgestone golf balls, and he signed a contract extension in 2020. Most recently, DeChambeau has been using a Bridgestone Tour B X golf ball.

While GolfWRX has not yet confirmed whether DeChambeau will play a Bridgestone golf ball going forward, a Bridgestone representative confirmed on Tuesday that DeChambeau and Bridgestone have agreed to end their partnership.

“The PGA Tour is an extremely important part of professional golf, and Bridgestone has a sports marketing relationship with this highly visible series of tournaments,” a Bridgestone representative said in a statement to GolfWRX. “In considering that Bryson DeChambeau will no longer be participating in these events, Bridgestone and Bryson have agreed to end their brand ambassador partnership.”

DeChambeau is set to tee up his golf ball on Thursday at The 2022 Open Championship at St Andrews, but he has not yet confirmed publicly what golf ball brand he will use at the event.

GolfWRX’s on-site reporters will seek to confirm what golf ball DeChambeau is using at The 2022 Open Championship. We’ll update you with further details as they become available.

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He played on the Hawaii Pacific University Men's Golf team and earned a Masters degree in Communications. He also played college golf at Rutgers University, where he graduated with a Bachelor of Arts in Journalism.

16 Comments

16 Comments

  1. Jordan

    Jul 13, 2022 at 9:57 am

    Terrible hypocrites, never buying Bridgestone again

    • Peter

      Jul 13, 2022 at 10:16 am

      How are they hypocrites?
      They signed a deal based on him being a PGA player – and being a PGA player requires you to play in a minimum of 15 events, events that will all be televised. Now that he’s in LIV he’s only playing 8 events (plus maybe 3 majors, max), that aren’t even on conventional television. Its a huge drop in exposure, they basically spell it out in their statement

      • Jordan

        Jul 13, 2022 at 11:06 am

        I am talking about Bridgestone…. There are hundreds of ways that Bridgestone does business in Saudia Arabia or needs Saudi Arabia for their business. This is just a convenient way to look good but still stink like crap.

        Why make a golfer be held accountable when the President is begging the Saudi’s for gas? Hold the elected officials accountable before private citizens trying to play golf.

      • Jordan

        Jul 14, 2022 at 12:19 am

        Bridgestone does millions if not billions of dollars with the Saudis…

        If it’s exposure, you can adjust… clearly that wasn’t the real reason.

    • david

      Jul 13, 2022 at 2:26 pm

      I will now buy nothing but Bridgestone. Hope LIV dies a quick death

  2. Brooks

    Jul 13, 2022 at 6:04 am

    Good. Bryson is a boat anchor for that brand.

  3. Jordan

    Jul 13, 2022 at 12:46 am

    Yeah I won’t be buying Bridgestone again… what a joke. I guess they don’t use uber, drive cars with gasoline or electric cars with lithium either… idiots and hypocrites.

  4. Deacon Blues

    Jul 12, 2022 at 9:28 pm

    Good for Bridgestone! Srixon, you’re on the clock for Koepka and GMac (and Hideki if the rumors are true).

  5. Steve

    Jul 12, 2022 at 9:11 pm

    Lets see if Titlist and Taylormade, Callaway follow suit with other players….still waiting for Masters to step up and not allow LIV players in…knowing the Masters is run by a bunch of Billionaires it is more likely to stage a LIV tournament?

    • Chuck

      Jul 12, 2022 at 11:02 pm

      “…Titleist…”

      Peter Uihlein is now a LIV player. So that, uh, would be interesting.

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Equipment

Why Rory McIlroy will likely use the new TaylorMade BRNR Mini Driver Copper at the RBC Heritage

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Although we spotted Rory McIlroy testing the new TaylorMade BRNR Mini Driver Copper last week during practice rounds at the Masters, he ultimately didn’t decide to use the club in competition.

It seems that will change this week at the 2024 RBC Heritage, played at the short-and-tight Harbour Town Golf Links in Hilton Head.

When asked on Wednesday following his morning Pro-Am if he’d be using the new, nostalgic BRNR Copper this week, McIlroy said, “I think so.”

“I like it,” McIlroy told GolfWRX.com on Tuesday regarding the BRNR. “This would be a good week for it.”

 

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According to Adrian Rietveld, the Senior Manager of Tour at TaylorMade, the BRNR Mini Driver can help McIlroy position himself properly off the tee at the tight layout.

Here’s what Rietveld told GolfWRX.com on Wednesday:

“For someone like Rory, who’s that long at the top end of the bag, and then you put him on a course like Harbour Town, it’s tough off the tee. It’s tight into the greens, and you have to put yourself in position off the tee to have a shot into the green. It kind of reminds me of Valderrama in Spain, where you can be in the fairway and have no shot into the green.

“I’m caddying for Tommy [Fleetwood] this week, so I was walking the course last night and looking at a few things. There’s just such a small margin for error. You can be standing in the fairway at 300 yards and have a shot, but at 320 you don’t. So if you don’t hit a perfect shot, you could be stuck behind a tree. And then if you’re back at 280, it might be a really tough shot into the small greens.

“So for Rory [with the BRNR], it’s a nice course-specific golf club for him. He’s got both shots with it; he can move it right-to-left or left-to-right. And the main thing about this club has been the accuracy and the dispersion with it. I mean, it’s been amazing for Tommy.

“This was the first event Tommy used a BRNR last year, and I remember talking to him about it, and he said he couldn’t wait to play it at Augusta next year. And he just never took it out of the bag because he’s so comfortable with it, and hitting it off the deck.

“So you look at Rory, and you want to have the tools working to your advantage out here, and the driver could hand-cuff him a bit with all of the shots you’d have to manufacture.”

So, although McIlroy might not be making a permanent switch into the new TaylorMade BRNR Mini Driver Copper, he’s likely to switch into it this week.

His version is lofted at 13.5 degrees, and equipped with a Fujikura Ventus Black 7X shaft.

See more photos of Rory testing the BRNR Mini here

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Equipment

Spotted: TaylorMade P-UDI driving iron

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It seems like the RBC Heritage is full of new gear to be spotted, and you can add TaylorMade’s P-UDI utility irons to that list.

We spotted a 17-degree P-UDI 2-iron in Nick Dunlap’s bag yesterday, and now have some photos of both the 3- and 4-irons. Nick has his P-UDI 2-iron setup with a Project X HZRDUS Black 4th Gen 105g TX shaft.

From what we can tell, this new P-UDI utility iron looks to have some of the usual TaylorMade technology as we can see the Speed Slot on the sole of the club for additional face flexibility. A toe screw is usually used to close off the hollow body design that will probably be filled with a version of TaylorMade’s Speed Foam that is present in the current iron lineup. This hollow body, foam-filled design should offer additional ball speed, soft feel, and sound, as well as an optimized CG for ball flight.

“Forged” is etched into the hosel, so we can assume that either the face, body, or both are forged for a soft and responsive feel. The club looks good from behind and at address, where we can see just a little offset and a topline that I would consider medium thickness. We don’t have the full details on what is under the hood or how many loft options will be available yet.

TaylorMade P-UDI 3-iron – 20°

TaylorMade P-UDI 4-iron – 22°

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Whats in the Bag

Collin Morikawa WITB 2024 (April)

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Driver: TaylorMade Qi10 LS (9 degrees)
Shaft: Mitsubishi Diamana D+ Limited 60 TX (45 inches)

3-wood: TaylorMade Qi10 (13.5 degrees)
Shaft: Mitsubishi Diamana D+ Limited 80 TX

5-wood: TaylorMade Qi10 (18 degrees)
Shaft: Mitsubishi Diamana D+ Limited 80 TX

Irons: TaylorMade P770 (4), P7MC (5-6), P730 (7-PW)
Shafts: True Temper Dynamic Gold Tour Issue Mid 115 X100 (4-6), True Temper Dynamic Gold Tour Issue X100 (7-PW)

Wedges: TaylorMade MG4 (50-SB09, 56-LB08), TaylorMade MG4 TW (60-TW11)
Shafts: True Temper Dynamic Gold Tour Issue S400

Putter: TaylorMade TP Soto
Grip: SuperStroke Zenergy Tour 2.0

Grips: Golf Pride Z-Grip Cord

Ball: TaylorMade TP5x

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