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An indoor putting green that’s like the real thing

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There’s nothing golfers enjoy more than perfectly manicured putting greens.

You know the ones — the silky smooth surfaces that are usually reserved for pros and top private clubs.

But no matter what course a golfer plays, his or her greens are never pristine year round. Maintenance and climate take a toll on even the best natural greens.

Yes, synthetic putting greens have improved significantly in the last decade, but the ones that most closely mimic real greens are complicated to install and require constant maintenance. Well, not all of them, actually.

Meet “The Only Green,” a standalone, no-maintenance indoor putting green that allows golfers to raise individual parts of the green’s surface to create different combinations of breaks. Its 4-foot-by-20-foot green has 3 million different break configurations, which means a golfer could putt on a slightly different green every day for about 8200 years.

Tim Ummel, co-founder and managing partner of The Golf Tank, the company that owns The Only Green, says the secret to the product is its special construction that not only allows golfers to quickly and easily create putts with different combinations of breaks — its proprietary surface allows the ball to roll in a way that’s indistinguishable from the best greens in the world.

Ummel and Golf Tank partner Mike Helfrich are golf industry veterans — Ummel has spent 20 years in various golf businesses, while Helfrich was one of the original employees of HotStix, a Scottsdale-based custom club fitting facility.

Their deep rolodex of industry connections led them to form The Golf Tank in July 2012, which was inspired by the ABC reality TV show “Shark Tank.” The Shark Tank features a panel of entrepreneurs, headlined by Dallas Mavericks owner Mark Cuban, who invest in the products and businesses of other entrepreneurs.

Like Shark Tank, Ummel said The Golf Tank plans to invest in ideas and companies where they see growth potential. The Only Green, for example, ranges in price from $3,295 to more than $10,000, which differentiates it from other indoor putting greens.

“We know how to market to those kind of customers, Ummel said. “We’re also looking for equipment that everyone has got to have . . . products like the Olimar Trimetal that completely revolutionized things.”

The company’s first order of business was purchasing a company called “Dream Green,” which was the The Only Green’s old name. Dream Green inventor Rocklin Duffy actually began making his high-end indoor putting greens in 1989. But he was the only one making the greens, so production took seven to nine weeks. That meant that Dream Greens were largely a secret in the golf world.

In September 2012, The Golf Tank officially purchased Dream Green from Duffy, 67, and his wife Lisa. The founders then spent four months creating tooling that kept the greens the same, but allowed them to be produced much faster — in about seven days.

The Only Green launched in January and is sold out of The Golf Tank’s 4000-square-foot Scottsdale-based headquarters, a discreet facility located nearby the Scottsdale Air Center. It’s is available in four different sizes that take their names from famous golf architects: The Ross (2×8), The Old Tom (3×12), The MacDonald (4×12), The Tillinghast (4×16) and The MacKenzie (4×20).

The 2-foot-by-8-foot model will set golfers back $3,295 with a hard maple or ash wood base, while darker natural woods such as cherry, walnut, hickory and bubinga cost $200 more. The MacKenzie, the largest model, has a starting price of $9995. For all the models, custom lengths, headboards and enamel paint logos are available for additional charges as well.

Ummel said that he is pleased with sales of The Only Green so far, and has interested buyers that range from homeowners who want one unit to high-end department stores that are looking to purchase several hundred units to put in the men’s sections of their department stores.

Check out the photos below we shot of The Only Green at The Golf Tank’s headquarters.

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Zak is the Editor-in-Chief of GolfWRX.com. He's been a part of the company since 2011, when he was hired to lead GolfWRX's Editorial Department. Zak developed GolfWRX's Featured Writer Program, which supports aspiring writers and golf industry professionals. He played college golf at the University of Richmond (Go Spiders!) and still likes to compete in tournaments. You can follow Zak on Twitter @ZakKoz, where he's happy to discuss his game and all the cool stuff that's part of his job.

3 Comments

3 Comments

  1. David Lindholm

    Feb 27, 2013 at 11:17 am

    Still have found nothing that compares to Big Moss Golf greens. Have had mine for 8 years and no tracking, great product…does not cost thousands of dollars.

  2. Vitor

    Feb 17, 2013 at 11:27 am

    What are those numbered marks for?

  3. Couples fan

    Feb 16, 2013 at 2:27 pm

    That’s really nice, but when u start talking prices like that, def not in my budget for a practice green. I think I would get a membership at a nice private club and do my practice there. But you can’t have beautiful weather everywhere, so I can understand why some would want.

    Just my opinion….

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Equipment

Titleist AVX golf balls passed the test, are now available across the United States

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Titleist’s AVX golf balls first came to retail as an experiment in three markets — Arizona, California and Florida — from October 2017 to January 2018. AVX (which stands for “Alternative to the V and X”) are three-piece golf balls made with urethane covers, and they’re made with a softer feel for more distance than the Pro V1 and Pro V1x golf balls.

After proving their worth to consumers, Titleist’s AVX golf balls are now available across the U.S. as of April 23, and they will sell for 47.99 per dozen (the same as Pro V1 and Pro V1x golf balls) in both white and optic yellow.

According to Michael Mahoney, the Vice President of Golf Ball Marketing for Titleist, the AVX is a member of the Pro V1 family. Here’s a basic understanding of the lineup:

  • AVX: Softest, lowest trajectory, lowest spinning, less greenside spin and longest
  • Pro V1x: Firmer than the Pro V1, highest spinning and highest trajectory
  • Pro V1: Sits between the V1x and the AVX in terms of feel, spin and trajectory, and will appeal to most golfers

Different from the Pro V1 or Pro V1x, the AVX golf balls have a new GRN41 thermoset cast urethane cover to help the golf balls achieve the softer feel. Also, they have high speed, low compression cores, a new high-flex casing layer, and a new dimple design/pattern.

For in-depth tech info on the new AVX golf balls, how they performed in the test markets, and who should play the AVX golf balls, listen to our podcast below with Michael Mahoney, or click here to listen on iTunes.

See what GolfWRX Members are saying about the AVX golf balls

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Andrew Landry’s Winning WITB: 2018 Valero Texas Open

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Driver: Ping G30 (9 degrees at 8.8 degrees)
Shaft: Aldila Tour Blue ATX65 TX
Length: 45.25 inches, tipped at 1 inch
Swing Weight: D3

3 Wood: Ping G (14.5 degrees at 15.15 degrees)
Shaft: Project X HZRDUS Yellow 75
Length: 43 inches, tipped 1 inch
Swing Weight: D2

5 Wood: Ping G (17.5 degrees at 17.75 degrees)
Shaft: Project X HZRDUS Yellow 85
Length: 42 inches
Swing Weight: D2

Irons: Ping iBlade (3-PW)
Shafts: Nippon N.S. Pro Modus3 105X
Swing Weight: D2

Wedges: Titleist Vokey SM7 (52-12F and 60-10S)
Shafts: True Temper Dynamic Gold S400 Tour Issue

Putter: Ping PLD ZB-S
Grip: Ping Pistol
Length, loft, lie: 33 inches, 3 degrees, 3 degrees flat

Golf Ball: Titleist Pro V1x

Grips: Lamkin Crossline Full Cord

WITB Notes: Landry tweaked his iron lofts before the Valero; 1 degree weak in his 4 and 5 iron, and 0.5 degrees weak in his 6-PW.

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Discussion: See what GolfWRX members are saying about Landry’s clubs.

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Alexander Levy’s Winning WITB: 2018 Hassan Trophy

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Driver: TaylorMade M2 (8.5 degrees)
Shaft: Mitsubishi Tensei CK 60TX

3 Wood: Titleist 915Fd (15 degrees)
Shaft: Mitsubishi Tensei CK 70TX

Hybrid: Titleist 816 H1 (17 degrees)
Shaft: Graphite Design Tour AD DI-95X Hybrid

Irons: Titleist 716 CB (3), Titleist 714 MB (4-PW)
Shafts: KBS Tour C-Taper 120S

Wedges: Titleist SM6 (52-08F),Titleist SM7 (58)
Shaft: True Temper Dynamic Gold Tour Issue

Putter: Odyssey O Works 7
Grip: Odyssey Pistol

Golf Ball: Titleist Pro V1x

Discussion: See what GolfWRX members are saying about Levy’s clubs. 

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