Titleist’s new Pro V1 and Pro V1X for 2013 give golfers what they’ve been asking for from the most played ball in tournament golf — golf balls that are longer, softer and more durable than the previous generation.

Pro V1

The new Pro V1 feels softer thanks to a softer compression core, which has decreased from the low 90s to the high 80s. The core change means that it will spin less and have a shallower angle of descent than the 2011 Pro V1 off of long clubs. For most golfers, this means longer carry distance and more roll, meaning the new Pro V1 will be go farther with the long clubs than its predecessor.

“This is the longest and softest Pro V1 we’ve ever made,” said Michael Mahoney, director of golf ball marketing for Titleist.

While the Pro V1 features the same 352-dimple pattern as the 2011 model, it features a newly formulated cover and paint system that adhere better, which makes it more resistant to scuffs and paint chips and actually improves its aerodynamics.

“[For the new Pro V1 and Pro V1 X], we switched to a solvent-borne paint system that flows better,” Mahoney said. “It creates consistent coverage and better aerodynamics. That’s why the dimples on the new balls look sharper.”

2013 Pro V1X

Pro V1X

Like previous version, the new Pro V1X is a four-piece golf ball with an inner and outer core. Having two cores allows designers to more precisely dial in spin on long clubs.

With the driver, PGA Tour players affect the extremely soft compression inner core, which results in low-spin shots. But on shots hit with shorter clubs, the firmer portions of the golf ball — the outer core and inner mantle — are the parts that are affected, so those shots are launched with more spin.

According to Mahoney, Tour players liked the amount of spin they were getting with the Pro V1X off the tee, but they wanted the ball to spin slightly more with their long irons, particularly the 4, 5 and 6 irons. That’s why the new Pro V1X has a slightly different ZG Process core configuration, which Mahoney said not only makes for tighter tolerances, but allows for increased spin with the shorter clubs.

The new core configuration also gives the Pro V1X a different sound profile, which many Tour players have identified as being softer than the 2011 Pro V1X. But the compression of the ball hasn’t changed — it’s still about 100.

It has the same 328-dimple pattern as the previous model. But the new cover formulation and better paint coverage give it a more penetrating flight, which Mahoney said will make it longer than the 2011 version for most golfers.

Comparing the new Pro V1 and Pro V1X

Because of the Pro V1X’s dual-core construction, it’s a lower-spinning golf ball off the tee, and thus the longer of the two balls. Its different dimple pattern and construction also make it is also a higher launching golf ball than Pro V1.

Even though the Pro V1X’s firmer compression makes the ball feel harder than the Pro V1, its performance is essentially identical to the softer feeling Pro V1 inside 40 yards.  From that distance, the urethane cover — not the construction of the golf ball — drives performance.

According to Mahoney, the Pro V1X is a natural fit for high-speed players like Adam Scott, who can benefit from the low-spin performance with their driver to get more distance off the tee. But Scott has always been a Pro V1 player, choosing to give up a few yards off the tee with the Pro V1 in order to get more spin and better control with his long clubs.

“Players [like Scott] see improved numbers with Pro V1X, but they don’t think it’s going to make a difference in their game,” Mahoney said.

Despite all the changes inside the new golf balls, which debuted on the Tour at the Justin Timberlake Shriners Hospitals for Children Open in late October, much of the feedback on Tour has been about the durability of the cover of the new Pro V1 and Pro V1X golf balls.

“Players have told me, ‘I usually play nine or 10 balls a round, but [with the new ball] I just played this round with two or three balls,’” Mahoney said.

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Zak is the Editor-in-Chief of GolfWRX.com. He's been a part of the company since 2011, when he was hired to lead GolfWRX's Editorial Department. Zak developed GolfWRX's Featured Writer Program, which supports aspiring writers and golf industry professionals.

He played college golf at the University of Richmond (Go Spiders!) and still likes to compete in tournaments. You can follow Zak on Twitter @ZakKoz, where he's happy to discuss his game and all the cool stuff that's part of his job.


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  1. A few years ago when i was a volunteer chairman for the BMW nationwide tour golf channel, I noted that the players were using the old Pro V I and X, not the newest ball.In speaking with them about it , they told me that Titleist made them especially for them as they liked the spin characteristics better on the old design. Frankly speaking I have always played the top of the line Titleist ball going back to the balata and can’t say I notice any difference since the Pro v came out other than at some time they stopped putting two coats of clear coat on them which caused the shine to come off quicker. You can’t blame them since if the ball lasts too long they don’t sell as many. Interesting that they changed the paint to help them last longer .We’ll see if that’s the case.

    • The last gen. Prov1x felt hard to me– much firmer than the 2009 model that are in most of the recycled ball packs. Glad to see it’s more of a high/low profile compared to the low/low ball from 2012.

      That being said: lower your price on these balls to $39.99 ala original Penta. I bet you’ll make more money. The Callaway and TM balls are just as good on certain days and always cheaper. The ONLY reason I don’t play the ProV is the price. Cannot justify 50 bucks on a ball– golf is expensive enough as it is.

  2. I got to demo these balls, the cover durability is the thing I noticed most about the new line. Granted they’re not indestructible like a distance ball, but for a pro level ball the cover was a tank. Overall performance of the ball was much improved as well. Just wish I knew if they sent me the regular or x version on the demo.

  3. I switched to the yellow srixon z star because of the Pro V1 covers. I was tired of nipping a good wedge and the cover would look like i hit a cart path. I can’t feel any difference between the two and i now love the yellow look.

    • found myself having the same problem (usually get a few rounds out of 1 ball if not lost)..but there is no other ball out there that i can move from right-left, left-right and control the spin like a prov1x. best ball in golf.

  4. I just received an email from my local golf store offering the previous Titleist’s golf ball on special. This was because the new model was coming out.

    I’m interested to see if the newer version do make much of a difference because i’ve always been so happy with the current model.

    I have found them very durable and the spin rate is just perfect. I’m happy to keep playing them for some time!