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2012 Callaway RAZR FIT Driver and Fairway Metal In-hand Pics!

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Straightforward and Meaningful Adjustability Meets Unparalleled Performance

CALLAWAY GOLF COMPANY RAZR FIT DRIVER Callaway Announces the new RAZR Fit Driver.

Click here to see all the photos and discussion int he forums… http://www.golfwrx.com/forums/topic/551847-2012-callaway-razr-fit-driver-and-fairway-metal-in-hand-pics/

CARLSBAD, Calif., Dec. 7, 2011 /PRNewswire/ — Callaway Golf Company (NYSE: ELY) today announced the February 17th worldwide availability of its much-anticipated RAZR Fit™ Driver and RAZR Fit™ Fairway Woods. Building on 29 years of clubmaking excellence, Callaway’s much-anticipated RAZR Fit line of woods represents the Company’s most advanced products to date. By combining the performance benefits gained from several proprietary technologies with an easy-to-understand, adjustable hosel—plus moveable weights to promote draw or neutral ball flight—Callaway is empowering players around the world to dial in their game with RAZR Fit. Marking a new standard in performance customization, RAZR Fit’s straightforward adjustability delivers optimum performance and real results for every golf swing.

“We are particularly proud of the RAZR Fit products because of the performance gains we have achieved for golfers while adding the benefits of adjustability,” said Dr. Alan Hocknell, Sr. Vice President of Research & Development, Callaway Golf. “Callaway is not just entering the adjustability race with the introduction of RAZR Fit, we are taking the pole position. The adjustable features and other proprietary technologies allow golfers to play a more meaningful role than ever before in their journey to optimized performance.”

The RAZR Fit Driver and RAZR Fit Fairway Woods both feature Callaway’s renowned OptiFit® adjustability system—designed for easy use and noticeable changes in trajectory for each of the settings. The system allows golfers to adjust the club’s face angle to three address positions: Open, Square and Closed. This adjustment is controlled within the “cog,” a rotatable element of the hosel that changes the angle of the shaft axis relative to the head. Rotating the cog enables golfers to choose a preferred look at address while also minimizing a slice or hook generated by the club’s delivery to the ball. Because the shaft does not rotate with the cog, shaft graphics and grip reminders remain consistent to the player’s eye when they adjust the face angle. In the driverhead, OptiFit weights (12 grams and 2 grams) are included in the clubhead’s sole and are also adjustable, allowing golfers to shift the center of gravity to promote a perceivable draw or neutral ball flight.

Since 2004, Callaway has led the industry in multi-material clubhead construction, advancing club design in capacities such as mass property optimization and aerodynamic shaping. Now, with the introduction of RAZR Fit, the Company furthers its heritage in innovation by uniting multi-material design with the fundamental benefits of adjustability for every golfer’s swing.

Specifically, the crown of the RAZR Fit Driver is comprised of Forged Composite™, an advanced carbon composite material that Callaway developed over several years in partnership with Automobili Lamborghini. Lighter, stronger, more precise than titanium (the material used in more than 90% of the current drivers in the market), Forged Composite allows Callaway engineers to save crucial weight and precisely control the thickness of the crown. These benefits give the RAZR Fit Driver a lower center of gravity, making it more forgiving on off-center hits.

Callaway’s RAZR Fit Driver also incorporates a proprietary innovation in aerodynamic shaping called Streamlined Surface Technology, which addresses the complex variations in aerodynamic flow during a driver’s entire downswing—from transition through impact. More than four years in the making, Streamlined Surface Technology has reduced RAZR Fit’s energy loss due to drag by 14% (relative to its predecessor, the RAZR Hawk™ Driver), despite the addition of an adjustable hosel. This contributes to increased ball speed at impact, a critical element of driving distance. This aerodynamics technology is accompanied by the debut of the Company’s new Speed Frame™ Face Technology, which combines hyperbolic shaping of the clubface with precision thickness control to offer a larger sweet spot. This new technology optimizes stress distribution and increases ball speeds across the face. Callaway engineers were also able to save weight by implementing this new face technology.

The RAZR Fit Driver comes standard with a 45.5″ Aldila® RIP’d™ NV shaft and a premium Golf Pride® New Decade Multi Compound grip. Already in the bags of Phil Mickelson, Ernie Els, Alvaro Quiros and other tour professionals around the world, the RAZR Fit Driver will be available for all golfers for the new product introduction price of $399 (U.S.).


RAZR Fit Fairway Woods

Like the RAZR Fit Driver, the RAZR Fit Fairway Woods feature three address positions—Open, Square and Closed. They will be available in a 3-Wood (15°) and a 5-Wood (18°), and allow players to adjust based on their preferred look at address and to minimize tendencies to hook or slice the ball. Callaway’s staff of Tour players helped inspire the club design, which features a traditional shape in a compact head size, as well as a shallow face with a low leading edge.

The Company’s engineers have also applied aggressive Variable Face™ Thickness Technology® to precisely shape the face thickness in each fairway wood, increasing the sweet spot to promote consistent trajectories and hotter ball speeds. RAZR Fit Fairway Woods will be available at the new product introduction price of $249 (U.S.).

“The RAZR Fit Fairway Wood was designed for players seeking the ultimate in performance and optimization,” said Hocknell. “Whether a golfer is advancing the ball in a fairway or getting out of trouble, RAZR Fit Fairway Woods will inspire the confidence to hit great shots.”

Click here to see all the photos and discussion int he forums… http://www.golfwrx.com/forums/topic/551847-2012-callaway-razr-fit-driver-and-fairway-metal-in-hand-pics/

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GolfWRX is the world's largest and best online golf community. Expert editorial reviews, breaking golf tour and industry news, what to play, how to play and where to play. GolfWRX surrounds consumers throughout the buying, learning and enrichment process from original photographic and video content, to peer to peer advice and camaraderie, to technical how-tos, and more. As the largest online golf community we continue to protect the purity of our members opinions and the platform to voice them. We want to protect the interests of golfers by providing an unbiased platform to feel proud to contribute to for years to come. You can follow GolfWRX on Twitter @GolfWRX and on Facebook.

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Equipment

What GolfWRXers are saying about accuracy vs distance with the driver

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In our forums, our members have been discussing whether accuracy or distance off the tee is more important. WRXer ‘ShortSticks’ poses the scenario:

“Driver A (Accuracy): Hits most fairways and is a very straight hitter just not as long. Usually 10 to 15 yards shorter than Driver B, but not in near as much trouble. Not very workable, but can be coaxed into a slight fade or draw.

Driver B (Distance): Is long but can be wild off the tee. Can hit to places you have never been, but can also put you in some bad spots that make recovery more difficult. Is workable, but at times can get away from you.”

And our members are having their say on which element of the game is more important these days.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • juststeve: “I would say in general, as long as you can hit in play, longer is better. Keeping it in play means no O.B, no water balls, no balls deep in the woods and having an unobstructed next shot from a reasonable lie.”
  • mattavery727: “For me definitely driver A. I have 118 SS, and sure I can try to step on it and carry it over 300, but I also find trouble way too often. If I take a smooth swing and give up 15-20 but still in a fairway I like my chances at hitting the green or being close. My 7 goes 185 so as long as I am 185 in or less I have a pretty short club in my hand.”
  • gambit: “10-15 yards I’ll take driver A for accuracy. 30 yards and I’ll take my chances of going in the rough and bunkers.”
  • Tasals: “For 10 yards? Driver A. IIRC the tour average is ~30 yards for the benefit of being wild compared to be straight. So a gap wadge from 120 in the rough has equivalent distance from hole stats as a fairway shot from 150. Then you start seeing the major benefits when you hit a fairway or get a first cut lie, the proximity to the hole decreases pretty rapidly. The longer players over a season make more birdies than the shorter hitters, they make more bogeys, but the long guys tend to place better, and win more tournaments as well when they can get away with a few bad shots. I just don’t think the 10 yards is enough of an advantage.”

Entire Thread: “Accuracy vs Distance with the driver”

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Equipment

What GolfWRXers are saying about playing with a 5.5-degree driver

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In our forums, our members have been discussing playing a driver with just 5.5-degrees of loft. Bryson DeChambeau’s use of just 5.5-degrees of loft on his driver has plenty of golf fans speculating on the benefits, and WRXer ‘vater’ asks members how far they could launch the ball with the low lofted driver.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • OsnolaKinnard: “About 50 yards before it hit the ground.”
  • manima1: “If you teed it up high enough to get your AoA way up, you probably could launch it pretty far. Normal tee height – not so much.”
  • adh2k1: “I play a 6.5-degree driver. I currently set it at +1, but that is more of a spin issue than launch. I do not swing my driver very fast, I would guess upper 90’s, but this keeps me out of trouble the most, and I can get pretty good distance out of it. I would say I picked up about 10-15 yards over both of my Sub Zero Callaways. Like everything great, it eventually goes away. I have had this head for about 4 years, but it never stays in the bag for a full year.”
  • golfman1010: “The key with these low loft drivers is to make sure you’re hitting the ball on the upswing. You will notice Bryson DeChambeau uses a low degree of loft but still hits the ball high. To get this result, at address make sure your back shoulder drops a bit to ensure you are swinging up on the ball.”
  • Myherobobhope: “I think my Long Driver is 7 degrees… I can hit up on it and get decent launch… it’s more a struggle to handle the longer shaft (that’s what she said)… I have my 9.5 cobra driver down to 8.5 as I’ve always been high launch and high spin…5.5 is crazy, but you can make it work with the right swing mechanics… doesn’t mean it will be your best results, but you can make it work without swinging 130 mph. Driver really allows you to change your dynamic loft pretty dramatically.”

Entire Thread: “Playing with a 5.5-degree driver”

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Equipment

What GolfWRXers are saying about the most underrated well-priced modern putters

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wrx-spotlight-review-cleveland-huntington-beach-soft-putters

In our forums, our members have been having an interesting discussion on modern putters. WRXer ‘Justsomeguy’ asks fellow members for their thoughts on the most underrated and well-priced modern-day putter, and WRXers have been having their say with lots of different flat-sticks receiving a mention.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • hsmahon: “Cleveland Huntington Beach #1 is the best putter for the price. Feels just as good as any Scotty.”
  • scottaz: “Mizuno M.Craft. Looks and feels great and easy to dial in with the weight kit. Three different styles and colors and cost less than most new high-end putters.”
  • James the Hogan fan: “Wilson infinite series is pretty good, Windy City is one of the anser variants. Sleek looking black finish and styling too.”
  • NRJyzer: “Hard to beat the Huntington Beach putters. Plenty of models to suit personal tastes. Quite soft feeling. I have a 1, thinking about checking out the 2 as I’ve been putting better with my Snake Eyes Viper Tour, and it’s the closest thing to an 8802ish stick.”
  • txgolfer45: “Original Ping Anser and Anser2. Picked up a MySpiderX earlier this year for $200 in like-new condition. Money well spent since new is $420.”

Entire Thread: “Most underrated well-priced modern putters”

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