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Justin Rose, Honma officially part ways

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Justin Rose and Honma Golf have officially severed ties, per a joint statement released Friday evening.

Former World No. 1 and current World No. 14, Rose (previously a TaylorMade staffer) made waves in the equipment industry when he signed on as a full-bag Honma staffer at the beginning of 2019. He made waves again in late February when he arrived at PGA National with a TaylorMade SIM driver in his bag.

The next week, at the Arnold Palmer Invitational, Rose swapped out his remaining Honma wares for a TaylorMade SIM Max fairway wood, a Cobra Speedzone Pro 5-wood, TaylorMade P730 irons, and TaylorMade and Titleist wedges.

Full text of the statement from Honma/Rose below

“Honma Golf Limited (“Honma”) announces that, following a successful partnership with the former No. 1 player in the world, Honma and Justin Rose have agreed that Justin will no longer be one of Honma’s brand ambassadors. We are proud to have been a key part of Justin’s journey to regain his position as World Number 1 in early 2019, including a win at the Farmers Insurance Open in his second event with Honma equipment in play.”

“For over a year, Justin worked closely with our team to help develop innovative and top­ performing lines of Honma woods and irons. His pursuit of perfection, approach to product testing and feedback has produced great value to Honma. Justin’s expert input and desire for maximum ball speed inspired our team to make the Honma TR20 460 and 440 drivers among the fastest drivers in the game. Consistently, and excitingly, our nationwide team of fitters are seeing the new TR20 460 and TR20 440 drivers produce some of the fastest speeds on the market. We wish him the very best in his pursuit of more majors and career success,” said John Kawaja, President Honma Golf North America.”

“I have enjoyed working with the Honma team and collaborating closely with them to design and develop excellent golf equipment. I was able to see firsthand the innovations that the craftsmen at Honma bring to their clubs. I am hopeful that during our time of partnership, we have laid the groundwork for Honma to continue to expand their brand. We both feel it is the right time to pursue our own paths,” said Justin Rose.”

Per Honma PR: “This will be the official statement and we are unable to provide any further comments”

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18 Comments

18 Comments

  1. par

    May 25, 2020 at 10:09 pm

    Honma clubs way over priced.

  2. joro

    May 25, 2020 at 7:22 pm

    Ah ha, when Mark King quit making Golf Clubs and started making Tacos it just a matter of time

  3. JP

    May 25, 2020 at 12:46 pm

    Why is this news? It was discussed in the forums several months ago. I thought this was a done deal long ago.

    https://forums.golfwrx.com/discussion/1816610/justin-rose-leaving-honma/

  4. forgedforever

    May 25, 2020 at 10:35 am

    The congenial “it’s been great” comments when in truth at least one party has been holding its nose for awhile now. I doubt few are surprised by this split. It never felt right. This comes from someone who has never been accused of being a TH fan.

  5. Bob Jones

    May 25, 2020 at 10:28 am

    Why is this news? Who cares what clubs Justin Rose uses?

    • Ughhh

      May 25, 2020 at 3:10 pm

      Why wouldn’t it be? Obviously you do if you read it and took the time to post. What a hard on….

  6. Jack Nash

    May 25, 2020 at 10:08 am

    Mizuno is calling.

    • jgpl001

      May 26, 2020 at 3:44 am

      Not so sure, but it would be a good fit

      He did play Cobra irons when he was an amateur..

  7. jgpl001

    May 25, 2020 at 4:17 am

    Costco here we come..

    Seriously though I would be surprised if he didn’t do a Brooks, Casey et al, its the done thing these days

  8. James

    May 23, 2020 at 3:36 pm

    Rebound relationships never work do they

  9. gwelfgulfer

    May 23, 2020 at 12:08 pm

    I’m shocked…

  10. Pablo Honey

    May 23, 2020 at 7:44 am

    Wondering if TM would even have him back considering their current stable.
    My guess is PXG.

    • Jmy Dvoo

      May 25, 2020 at 4:57 pm

      PXG, in a desperate attempt at gobbling up Callaway market share, will guy up ANY pro with name value…

  11. Delbert

    May 23, 2020 at 1:07 am

    Sam Snead Blue Ridge irons are next. We will look back at all these deals some day and go “I remember those irons.”

  12. Gunter Eisenberg

    May 22, 2020 at 9:48 pm

    I knew Rose’s days with Honma were numbered when Mark King left to go to Taco Bell. King was the main reason why Rose signed with Honma.

  13. BJ

    May 22, 2020 at 9:14 pm

    EASY MONEY LOL

  14. DukeOfChinoHills

    May 22, 2020 at 6:15 pm

    It’s easy to say now, but I never thought he’d be with Honma very long.

    • curt benjamins

      May 23, 2020 at 7:31 pm

      we all said it at the time DUHHHHHHHHH

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The DailyWRX (9/24/2020)

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My kid trying to convince me Pokemon is a kid in his school…

…best words start with F and end with K…if you wanna get creative add you or me to the end. Helps me daily.

Is it me or did Rory barely swing at that…

I’m bummed I have to leave a course I won and play at a course I dominate on. Classic TDub!

Who cares…ESPN isn’t ESPN anymore…hasn’t been in YEARS.

DM @johnny_wunder if you know what happened to ESPN

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Morning 9: The return of pro-ams | Akshay Bhatia | Has the game changed…or just for the pros? | Wunder’s love/hate

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1. Pro-ams and (some) fans returneth 
Golfweek’s JuliaKate E. Culpepper…“Spectators haven’t been allowed on site during PGA Tour events since the first round of the Players Championship over six months ago. After a 13-week break due to the coronavirus pandemic, there have been 16 tournaments without cheers, jeers or patron antics.”
  • “That’ll change slightly this week in the Dominican Republic.”
  • “The Corales Puntacana Resort & Club Championship, previously scheduled for March but rescheduled due to the pandemic, will allow a select number of patrons back on tournament grounds – socially distanced, of course – when the event tees off Thursday.”
  • “The final few holes at Corales Golf Club will have corporate VIP areas set up, allowing sponsors and a handful of other visitors to watch the live sporting event in person following necessary COVID screening precautions.”
2. First made cut earns Bhatia Puntacana berth
Adam Stanley for PGATour.com…“Bhatia turned professional in 2019 after becoming the youngest player to ever represent the United States in the Walker Cup. He made his pro debut on TOUR at the Sanderson Farms Championship last season. The debut came after he had reached No. 5 in the World Amateur Golf Rankings.”
  • “But despite his success on the junior and amateur circuit, it hadn’t quite translated to the pro game until the Safeway Open. Bhatia finished T9 there and earned a spot in the field at this week’s Corales Puntacana Resort & Club Championship. He was the youngest player to finish in the top 10 of a stroke-play event on the PGA TOUR since Justin Rose finished fourth at the 1998 Open Championship.”
  • “It’s always nice anytime you get a chance to play the PGA TOUR,” Bhatia said. “It’s a great way to enjoy things because this is the life I want to have and I have to get a taste of it. Earning my spot here was a different feeling for me and I’m just excited to get it going.”
  • “After putting a bow on an impressive junior golf career – he was on the winning Junior Presidents Cup team in 2017, the winning Junior Ryder Cup team in 2018 and the winning Walker Cup team last year – he hadn’t made a cut on the PGA TOUR until the Safeway Open.”

Full piece.

3. Bhatia’s WITB

DRIVER: Callaway Mavrik Sub Zero (8.5 degrees)
Shaft: Project X HZURDUS “Hulk” Smoke Green 75 6.5 TX
3-WOOD: Callaway Mavrik Sub Zero (15 degrees)
Shaft: Project X HZURDUS Hulk Smoke Green 85 6.5 TX
IRONS: Callaway Epic Forged (3), Callaway Apex MB 18 Raw (4-PW)
Shafts: KBS TG Hybrid Proto 95 X (3), KBS $-Taper Black 125 S+ (4-PW)
WEDGES: Callaway MD5 Jaws Raw (50S, 54S, 60C)
Shafts: KBS $-Taper 125S+
PUTTER: Odyssey SL Black Armlock 7
GRIPS: Iomic Sticky 2.3 Black
4. Scottish Open: Plan for spectators shelved in line with pause on pilot events
BBC report…“The decision to have spectators at the Scottish Open at Renaissance Club next month has been reversed.”
  • “The tournament in East Lothian had been chosen as a pilot for the return of fans, with 650 permitted on both Saturday and Sunday.”
  • “However, a rise in coronavirus cases has resulted in a pause on all sporting test events.”
5. Has the game changed…or just for the pros? 
GolfWRX’s resident “Wedge Guy,” Terry Koehler wonders post-Winged Foot what conclusions we can draw…
“I believe the first takeaway is that we play a totally different game than they do. Very few of us recreational golfers have the strength to continually muscle the ball out of even “normal” rough to put it in a position to successfully finish out the hole with a par or better. For most of us, I have no doubt that our best scores come when we hit the fewest shots from the rough. I challenge all of you to keep track of your “strokes lost” when your tee shot does not leave you in the fairway with a clean lie and open shot to the green.”
“Secondly, we do not have anything close to their skills around the greens. If you miss greens, you are more likely to make bogey or worse than to save par. Leaving the distance thing out of the equation, this is the largest chasm between the skills of tour player and regular amateurs. Day in and day out, these elite players get up and down more than 50% of the time, and very few amateurs approach 30% from my research. What’s the moral of that story? Spend more time practicing your creativity and execution on the shortest of shots…that is, IF you really want to lower your scores.”
“Finally, these guys are so darn good with the putter in their hands…It certainly doesn’t hurt that they putt on pool-table-perfect greens most of the time. Or that they have a great caddy to help them get an accurate read on most every putt. Or that they focus on positioning their approach shots and recoveries to give themselves the best look at the hole. But also realize that they practice incessantly on this part of the game.”
6. Johnny Wunder’s love/hate
I LOVE watching players mic’d up and having fun together. The conversations and smack talk is a blast to listen to. We also get an inside peek into a portion of what these players are really like. In a normal event? No. Maybe a caddie or two but not the players-I wouldn’t want to be mic’d up at work-not that anyone cares what I say anyway. Just facts. To be honest, Tiger without a JT or Phil to prod him along isn’t exactly gonna peel your hair back in good times. The guy is a born assassin, they don’t talk all that much besides the impromptu “thanks” or  “F$$K!”
I HATE that we have “the one best this and best that” culture in golf equipment. It’s such a big game with so many variables. Can’t we just accept the fact that it’s all REALLY good and have fun exploring what’s best for us individually? I mean, we even do it with tour players-there is no singular “best.” We have had like four of them over the last 100 years. Undisputed 5-plus year stallions that nobody disputed. “Best” defined as it relates to the PGA Tour is Tiger Woods 1999-2009…that’s the best. Anything short of that is a disservice to the players and a mind circus for us.
7. The new queen of LPGA driving distance
Golfweek’s Beth Ann Nichols…“A rookie currently leads the LPGA in driving distance with a 287.462 yard average. Unlike Bryson DeChambeau, Bianca Pagdanganan didn’t seek out extra yardage. In fact, she can’t really even explain where her power comes from.”
“Her mantra, repeated throughout a recent phone conversation, is “I try not to force anything.”
“Pagdanganan’s coach at Arizona, Laura Ianello, points to “insanely” fast hips and use of the ground as key to her power. She’s 4 yards longer than Maria Fassi on the LPGA stats list and 5 yards ahead of Anne van Dam.”
8. Tiger officially in for Zozo
ESPN’s Bob Harig…“Tiger Woods announced his commitment to next month’s Zozo Championship at Sherwood Country Club, where he will be the defending champion of an event that has moved from Japan to Thousand Oaks, California, this year amid to the coronavirus pandemic.”
  • “Woods, 44, won the event over Japan’s Hideki Matsuyama last year at Accordia Golf Narashino Country Club outside of Tokyo. The victory was the 82nd of his career and tied him with Sam Snead for the top spot on the PGA Tour’s victory list.”

 

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M9: Shane Ryan on Bryson: Nobody else is trying hard enough | Mike Davis moving on | Rory loves Domino’s

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1. Mike Davis leaving USGA in 2021
Scapegoat? Villian? Whatever your impression of the man, Mike Davis is moving on… Golf Digest’s Dave Shedloski…”The USGA on Tuesday announced that Davis is stepping down as its chief executive officer, effective at the end of 2021, to embark on a career in golf course design and construction. Davis plans to team up with Tom Fazio II to create a new golf course architecture company, Fazio & Davis Golf Design.”
  • “I’ve absolutely loved the USGA, and I hate the idea of leaving,” said Davis, 55, who became the USGA’s seventh executive director in 2011, succeeding David Fay, a role that segued into that of CEO in 2016. “I’ve grown up around here. I mean, it will have been 32 years by the time I leave, and my work in championships and governance and so on is just … in some ways, I never thought I’d leave.
  • “But at the heart of this, I have always loved golf course design. I loved learning, seeing, playing, studying golf courses. I’m closer to 60 than I am 50, and there was almost a sense that if I don’t do this, I’m going to regret it.”
2. Replacement search underway 
Shedloski again…”The process of finding a successor to USGA CEO Mike Davis, who announced Tuesday he will leave the association at the end of 2021, commenced about a year ago with the help of a search firm. So it is, according to USGA president Stu Francis, that the association already has taken meaningful steps toward an eventual leadership transition.”
  • “Francis would not divulge how many candidates might have been identified, be they inside the halls of Golf House in Liberty Corner, N.J., or outside them.”
3. More meditations on the Bryson Effect
Shane Ryan, as can be gleaned from his headline, thinks the Bryson DeChambeau Effect is going the change the game of golf…and I for one think his points are superb…
“For a moment, let’s forget the specifics. Let’s forget the weight and distance gain, the muscle activation fitness regimen, the protein shakes, the single iron length, the putting lasers, and a thousand other things that fall under the umbrella of “science.” Forget it all and think broadly. We need some distance to understand Bryson DeChambeau’s win at the U.S. Open-the most consequential result for golf since Tiger Woods won the Masters in 1997-and to internalize the only conclusion that really matters: On an intellectual level, nobody else is trying hard enough.”
“If that sounds like an insult to a group of professionals who have dedicated their lives to becoming elite practitioners of the sport, so be it. DeChambeau is putting them to shame simply because he has the courage not just to seek out innovative ideas, but to pursue them with monomaniacal energy. His commitment is so rigorous, so fanatical, that everyone else comes off looking like a dilettante.”
“This makes people uncomfortable, fans and players alike, but the ultimate legacy of his astonishing win at Winged Foot-a course that was supposed to be the antithesis to and kryptonite for the DeChambeau Style-is that we can no longer dismiss him as a pretentious pseudoscientist. That comfort is gone, and now we reckon with a reality that forces from the mouths of the doubters the three most painful words imaginable.
“He was right.”
4. …and even more…this on Bryson’s putting
Mike Purkey for the Morning Read…“DeChambeau also uses a device that measures putts in miles per hour. Yes, you read that correctly. So, he knows how far to swing his arm-lock putter to produce a particular speed, therefore a precise distance. Then, he takes slope and break into account, using the same device.”
  • “It’s not pretty like Ben Crenshaw putted, but DeChambeau thinks that’s the best way for him to putt. And you can’t argue results. He tied for 11th at Winged Foot in putts per round, at 28.75.”
  • “You see me out there on the greens with the device trying to control my speed,” he said. “It’s just something that allows me and gives me comfort to know that on this green, or these speeds of greens, it’s going to be repeatable. It’s going to be comfort in knowing how far I can take it back and go through.”
5. Danny Lee offers an apology after six-putt horrorshow 
Golfweek’s Julie Williams…“Danny Lee made an early exit from the U.S. Open at Winged Foot Golf Club on Saturday evening – one culminating with a six-putt from 4 feet on the 18th green for a quadruple-bogey 8. After that, Lee withdrew from the championship, citing a wrist injury, and left the property.”
  • …”In the Tweet, Lee pledged to think about his actions and use it to get better.”
  • “I apologize for my poor actions at (the) U.S. Open at week. It was very unprofessional and foolish. Obviously hurts lots of my fans and followers and my sponsors out there,” Lee wrote in part. “My frustration took over me and combined with injury I had to fight with it all week. … I shouldn’t have left it like that.”
6. Watch out for Will Zalatoris 
Adam Stanley for PGATour.com…“Zalatoris’ play on the Korn Ferry Tour has been, in a word, impressive. He has finished in the top 20 in his last 11 starts, the longest streak in that circuit’s history. He’s hitting 81% of greens this season, which is on pace to be the most in KFT history, as well.”
  • “He’s also first in Scoring Average and Ball Striking.”
  • “He might be the best ball striker out there,” said Josh Gregory, a performance golf coach based out of Maridoe. Zalatoris credits a lot of his recent success to his work with Gregory along with Troy Denton, who is the head golf professional at the club.
  • “Denton calls Zalatoris a “freak ball-striker.”
  • “Gregory works with 11 golfers across the Korn Ferry Tour and PGA TOUR, and has been with Zalatoris for the last 18 months. He said Zalatoris was the “perfect candidate” for his way of teaching – mostly wrapped in games and drills and repetition.”
7. JT, TW win Payne’s Valley Cup…
Golf Channel’s Will Gray…“Tiger Woods and Justin Thomas edged Rory McIlroy and Justin Rose in the first-ever Payne’s Valley Cup, played at Big Cedar Lodge in Missouri to mark the opening of Woods’ first-ever public course design.”
  • “Woods and Thomas teamed in a Ryder Cup-style match against a pair of former world No. 1s from Europe, with the match divided into three sections. The first six-hole segment, won by McIlroy and Rose, was played using best-ball format. Nos. 7-12 featured alternate shot and saw the Americans strike back to tie the match at one point apiece, setting up a singles’ showdown across the home stretch.”
  • “Woods faced off against Rose in a singles match, while Thomas went against McIlroy. Those two points were also halved, with Rose beating Woods, 1 up, and Thomas beating McIlroy, 2 up. Both matches ended on the picturesque 123-yard, par-3 19th hole at Payne’s Valley, and with the match tied 2-2 Woods and Thomas got the win by virtue of a closest-to-the-pin tiebreaker after Thomas hit his final shot inside 9 feet.”
 
8. Tiger on Payne’s Valley…
Derek Duncan for Golf Digest…“My goal when starting TGR Design was to create courses that are fun and playable for golfers of all abilities,” Woods told Golf Digest. “This was particularly important at Payne’s Valley, my first public golf course.”
“Woods has always been at his best on the biggest stages, and Payne’s Valley, named for the late Payne Stewart, who grew up in nearby Springfield, is unquestionably big. The course plays atop a broad, starburst arrangement of low bluffs in the southwest Missouri Ozarks, where ancient peaks and ridgetops have been scrubbed and worn by time. (Parts of the property were formerly nine holes of the defunct Murder Rock golf course; the other nine became parts of Ozarks National, Golf Digest’s Best New Public Course in 2019.) Yet Payne’s Valley manages to effect an impression of height by pushing the holes, particularly on the first nine, out to the edges of the extended fingers of land that tumble down into wooded ravines, giving rise to cross-valley vistas. “While shaping the golf course, we spent a lot of time thinking about the views that we wanted to capture from various greens, fairways and tee boxes,” Woods says.”
“To this point, he and Johnny Morris, founder of Big Cedar Lodge and Bass Pro Shops retailers, made several in-the-field adjustments to maximize the down-valley sightlines, including reconceptualizing two of the closing holes into the downhill par-3 16th and the par-4 17th, a classic Bottle hole with a strand of bunkers breaking high and low sections of fairway. (Fitting a drive into the upper fairway is more risky, but it provides a straight look into the angled green.) Woods and Beau Welling, senior design consultant for TGR Design, filled the bare, blufftop panoramas with vast wall-to-wall fairways (the course has a considerable 116 acres of maintained turf), sprawling bunkers and expansive greens with false edges that slip off into smooth, low-cut chipping zones. Zeon zoysia green collars and approaches, which can be cut lower than other zoysia grasses, encourage shots along the ground.”
9. Rory loves…Domino’s pizza…?
Our Gianni Magliocco…“The Payne’s Valley Cup on Tuesday provided plenty of entertaining moments, but one thing golf fans perhaps weren’t bargaining on hearing was a Rory McIlroy deep dive into his current favorite pizza joint.”
“While his partner Rose was preparing to putt, McIlroy revealed that he was on a ‘big Domino’s kick’ at the moment, and it elicited a pretty hilarious reaction from Justin Thomas.”
“The Ulsterman justified his choice by claiming that when you don’t know the good local spots, then Domino’s Pizza is ‘solid’. When asked by JT what toppings he goes for, McIlroy responded that his go-to order is the ‘Deluxe’, which according to google consists of ‘green peppers, black olives, and meats like pepperoni, ham, and Italian sausage.”

 

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