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2020 Callaway Mavrik fairway woods and hybrids

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New for 2020 Callaway has three Mavrik Fairway Woods: Mavrik, Mavrik Sub Zero, and Mavrik Max.

Like with the Mavrik drivers, Callaway has taken every step to bring the same technological advantages produced through artificial intelligence to the Callaway Mavrik fairway metals for 2020.

The first thing you will notice beyond Callaway keeping the naming nomenclature consistent with the driver—Mavrik, Mavrik Sub Zero, and Mavrik Max—is the elimination of the adjustable hosel in favor of saving every last possible amount of discretionary mass to position around the head.

Callaway Mavrik fairway 2020 lineup crown close

Callaway Mavrik Sub Zero (left), Mavrik (center) and Mavrik Max (right)

As we like to remind curious golfers out there: the one design constraint every single OEM has to deal with is final head weight for every club. With fairway woods, that’s between 212 and 218 grams for a 3-wood—that’s it! So use it wisely.

Flash Face SS20: Fairway wood edition

By using A.I just like with the Mavrik drivers, Flash Face SS20 in the fairway woods allow for lighter, faster and stronger faces, but thats where the similarities end…

Callaway Mavrik fairway 2020 face

As much as you might assume it would be as easy as taking the same face insert designs from the Mavrik drivers and shrinking them down to fairway wood proportions, it’s not quite that simple. There are some big differences between drivers and fairways  including

  • Face height, and overall size
  • Materials and mass distribution
  • Impact location variations

All of these factors mean how the faces are constructed needs to change too! Bring on C300 maraging steel!

Quick metallurgy break

From Magellan Metal – C300Maraging 300 alloy steel material is a vacuum induction melted and vacuum arc re-melted, low-carbon, nickel-cobalt-molybdenum high-temperature nickel alloy. This material can produce yield strengths in excess of 270 ksi (kilopounds per square inch ) (1862 MPa) through simple, low-temperature heat treatment at 900°F (482°C). Maraging steel 300 also exhibits good ductility at high strength levels, displays excellent notch ductility and outstanding weldability. This superior maraging steel maintains numerous beneficial features, including:

  • Extremely tough
  • Relatively soft
  • Maintains high strength and toughness
  • Ultrahigh tensile strength
  • Resists corrosion and crack propagation
  • Readily weldable

What this means for the golfer is this specialty metal helps engineers get more out of a fairway wood compare to conventional steel!

Callaway Mavrik fairway 2020 lineup sole 2

Callaway Mavrik Sub Zero (left), Mavrik (center) and Mavrik Max (right)

Ok and we’re back…

Each face is different: For a reason

With player testing at both the highest levels and with amateur players of all abilities. Callaway, with the help of artificial intelligence, has uniquely engineered variable face thickness patterns to maximize ball speed on center and off-center hits for every single loft of every single model in the Mavrik family.

The reason being, the average golfer using the Mavrik Max Model 7-wood, for example, hits it a lot differently than a touring profession hits a strong-lofted 3-wood. So why should they have the same faces?

Pair all of this new technology with more available discretionary mass from a fixed hosel configuration and Callaway’s proven Jail Break, and you have an entirely new line of fairway woods redesigned to help golfers across the whole spectrum of skill levels and swing speeds.

Mavrik fairway Wood models:

Mavrik Fairway Wood

Callaway Mavrik fairway 2020 sole

It is the fastest and most aerodynamically shaped of the three and is designed with the greatest scope of golfers in mind. The 3-wood comes in at 174cc’s, making it the perfect fit for players looking for a confidence-inspiring look from address while also not being “oversized.”

  • Available lofts: 13.5° – Strong 3-wood.  15° – Standard 3-wood.  16.5° – 4-wood.  18° – 5-wood, 21° – 7-wood.

Callaway Mavrik fairway 2020 face Callaway Mavrik fairway 2020 crown

Mavrik MAX Fairway Wood

Callaway Mavrik max fairway 2020 sole

Like the Max model driver, the Mavrik Max fairway woods come with two adjustable weights positioned in the sole for either additional draw bias or extremely high MOI. The MOI is further boosted in the 3 wood since the head volume is 200cc—13 percent bigger than the standard model.

Callaway Mavrik max fairway 2020 face

Callaway didn’t just shallow out the Max, increase size, boost draw bias, and call it a day. No, it lowered the leading edge profile to put more face area lower to make it easier to get the ball in the air. The reason being the target golfer looking for this style of fairway wood generally struggles with is hitting a fairway wood of the deck. Plus for players that might not have a lot of speed or are shallow into the ball, it makes getting the ball up easier too.

Callaway Mavrik max fairway 2020 crown

This leading-edge change is paired with the uniquely designed faces for each loft, which produces more high-quality shots, according to the company.

  • Available Lofts: 13.5° – Strong 3-wood.  15° – standard 3-wood.  18° – 5-wood.  20° – Heaven Wood (length of a 5-wood). 21° – 7-wood.  23° – 9-wood.  25° – 11-wood.

Mavrik Sub Zero Fairway Wood

Callaway Mavrik sub zero fairway 2020 sole angle

This is the one segment of the Mavrik fairway wood line that hasn’t been mentioned yet—the club for faster players that desire workability and need lower spin. The more workability part is relatively “easy”, lower MOI (compared to the other models) by decreasing volume down to 169cc’s, and shrinking the overall footprint.

Callaway Mavrik sub zero fairway 2020 crown

Callaway is using the same two-weight system as the Max but in the same configuration as previous Sub Zero models, allowing golfers to move weight front to back in the head to alter spin. This is not new technology, but it does further help players dial-in numbers, something that could becomes slightly more difficult with the elimination of the adjustable hosel.

Callaway Mavrik sub zero fairway 2020 face

Other less noticeable appearance factors also separate the Mavrik Sub Zero from the rest of the line, including full-face scoring lines on every head, and a more open face angle from the address position—something better players request in a fairway wood.

  • Available Lofts: 13.5° – Strong 3-wood.  15° – Standard 3-wood.  16.5° – 4-wood.  18° – 5-wood.

Shaft Specs, Availability, and Pricing

The stock shafts for the Mavrik fairway woods are below with further shafts options available through Callaway Customs

  • Project X EvenFlow Riptide 50g, 60g in A-Flex, Regular, Stiff, and X-Stiff
  • Aldila Rogue White 130 MSI 60g, 70g, 80g, in Regular, Stiff, and X-Stiff
  • UST Helium 40g, 50g, in Women’s, A-Flex, Regular, and Stiff

Fitting pre-sale for Callaway Mavrik fairway woods starts January 14. PAR January 23.

Each model is priced at $299.99.

2020 Callaway Mavrik Hybrids

Callaway Mavrik hybrid 2020 lineup sole close

Callaway Mavrik Pro (left), Mavrik (center) and Mavrik Max (right)

The best way to describe the new Callaway Mavrik hybrids are as smaller more compact, more precise versions of the fairways woods—when you have an engineering and technology breakthroughs like Flash Face SS20 and A.I to help design faces, why not bring it to as many clubs as you can right?

Callaway Mavrik hybrid 2020 lineup crown

Callaway Mavrik Pro (left), Mavrik (center) and Mavrik Max (right)

Featuring three distinct models to fit specific player types similar to the rest of the Mavrik wood line, the hybrids options are: Standard, Max, and Pro. Flash Face SS20 offers the same unique face cup designs to each loft of each model family to maximize performance and creates greater customization for golfers in each segment of the market. It’s also a heck of a lot of tooling and extra production time being put into each club but Callaway 100 percent believes this can bring an improvement to anyone’s golf bag. 

Mavrik Standard Hybrid

This is the most traditionally “Callaway-shaped” hybrid model of the three. Midsized to inspire confidence, but not too bulky to impede hitting shots from tougher lies or getting through the rough.

Callaway Mavrik hybrid 2020 face

It features a much more squared-off toe to help with alignment and is going to appeal to the greatest number of players.

Callaway Mavrik hybrid 2020 crown

Mavrik Max Hybrid

Callaway Mavrik Max hybrid 2020 sole

The Mavrik Max is exactly what you would expect—a bigger, higher-launching, more forgiving version of the Mavrik hybrid. While not quite as large as the current Callaway Super Hybrid, which is one of the biggest hybrids on the market, the Max utilizes a larger footprint, lower leading edge, and larger face profile to deliver for those players looking for easy-to-launch green-holding control.

Callaway Mavrik Max hybrid 2020 face

The Max offers a similar square face profile as the standard model, but with a slightly higher face height, this creates better vertical MOI (up and down the face) for players hitting this out of the rough, without sacrificing shots hit from the fairway.

Callaway Mavrik Max hybrid 2020 crown

Mavrik Pro Hybrid

If there is one hybrid departing from Callaway’s traditional shaping, this is it!

The Mavrik Pro takes its design cues more from a fairway wood than a standard hybrid but for good reason. The Pro is the smallest in the Mavrik hybrid family and also offers the flattest lie angles to promote a completely neutral ball flight.

Callaway Mavrik Pro hybrid 2020 sole

One of the biggest complaints OEMs and fitters hear from better players with higher clubhead speeds is that as much as they would love to play a hybrid to gain a higher trajectory or increase descent angle into greens, the dreaded “hook” miss is not something they want to worry about. Callaway believes they have helped solve this with the Mavrik Pro by offering a different head shape than ever before—but what will be interesting to see is if adoption by these targeted players will be as quick as the other models.

Callaway Mavrik Pro hybrid 2020 face

It’s not a completely new look for Callaway since some might remember the Original X-Hot Hybrid had a very similar profile but with a lot more offset and at this point a lot less technology.

Callaway Mavrik Pro hybrid 2020 crown

Specs, availability, and pricing

Lofts options

Shafts

The stock shafts offerings for the Mavrik Hybrids pair specifically with the target player in mind for each model by flex and weight availability. For the Standard and Max models, the secondary reason for the selected stock shafts is to help fitters and consumers build combo sets to tailor to each player.

  • Standard: Project X Catalyst 55g, 65g, 75g,
  • Max: Project X Catalyst 55g, 65g, 75g,
  • Pro: KBS Tour Prototype Graphite Hybrid

Pre-sale starts January 14. PAR February 6.

$249.99 per club.

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Ryan Barath is part of the Digital Content Creation Team for GolfWRX. He hosts the "On Spec" Podcast on the GolfWRX Radio Network which focuses on discussing everything golf, including gear, technology, fitting, and course architecture. He is a club-fitter & master club builder with more than 17 years of experience working with golfers of all skill levels, including PGA Tour players. He is the former Build Shop Manager & Social Media Coordinator for Modern Golf. He now works independently from his home shop and is a member of advisory panels to a select number of golf equipment manufacturers. You can find Ryan on Twitter and Instagram where he's always willing to chat golf, and share his passion for club building, course architecture and wedge grinding.

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What GolfWRXers are saying about Cleveland’s CBX2 wedges

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@clevelandgolfeu

In our forums, our members have been discussing Cleveland’s CBX2 wedges. WRXer ‘hammergolf’ wants to hear from single-digit players who are currently playing the wedges, and our members have been sharing their thoughts on the clubs with plenty of praise for the wedges in our forums.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • cfmgolf: “I am definitely a believer. Tried it on a whim at a PGA SuperStore in FL last fall and was stunned by the consistency of it. Changed from a RTX3 to the CBX2 in my 52* gap within a couple of weeks. Now that we are back in OH for the summer, I changed out 3 wedges (Ping Glide 3.0, and 2 of the RTX 4’s) for an entire bag of the CBX2’s. I am trying the full face in my 56* and found it to be very good also. Biggest benefit for me has been the consistency of the CBX line. Shots out of the rough that can be high on the club don’t really lose much – i.e. more forgiving. I go between a 6-8HCP, and short game is my strong point. Very happy with them so far.”
  • JCRay33: “6 handicap here and bought a couple CBX’s (54 and 58) from 2nd swing a couple months ago and absolutely love them! Way more forgiving than typical blade wedges (had vokeys before) and great feel as well. It’s easy for ego to get in the way and not want to get these, but once you realize, all that matters is performance the choice is a no-brainer and results speak for themselves really.”
  • mortimer: “CBX2 50. Excellent gap wedge for full, 3/4 shots and chipping. Forgiving, consistent and more than acceptable spin numbers. Also offset is fine to my eye. Having said all that I would not game a 58/60 degrees one if you like to manipulate the face for different shots around the green as I do. Intrigued though with the new full-face but have not seen one in person yet.”
  • Simp: “I have a set of 58, 54 & 50 raw CBX2’s allegedly tour issue, and I love them. The 58 has a grind that is lovely. I’m a 0 FYI.”
  • nicelife: “I have Srixon irons and Mizuno T20 wedges. I found the CBX2 50 was the perfect transition club between sets. LOVE the Srixon/Cleveland V-Sole. Visually the face has more grooves than I would normally like to look at, but its performance more than makes up for it. I really like the satin finish. So much so I’m thinking about refinishing my irons. Go for it you won’t be sorry.”

Entire Thread: “Cleveland’s CBX2 wedges”

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What GolfWRXers are saying about the best non-mainstream brands for golf apparel and accessories

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@linksstrathaven

In our forums, our members have been discussing non-mainstream brands offering the best apparel and accessories. WRXer ‘CousinDonuts’ kicked off the thread with a great selection, and our members have been mentioning their favorites in our forums – with a wide variety of different brand’s receiving a mention.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • Mike T: “Apparel: J Lindeberg – Euro Style cut and fit. Shoes: Lamda – Handmade in Portugal.”
  • aem604: “Reigning Champ-Good active but also golf ready.”
  • Righty to Lefty: “Fenix Xcell based out of Thailand and have great gear with an Asian twist. I absolutely love all the vivid colors and options, especially from their previous collections. They also have a U.S. based collection that may suit others. Cross Sportswear based out of Sweden and have so really nice gear and a rarity which is waterproof trousers that look exactly like slacks. Antigua polos are nice quality and have some good designs. Druh has really good gear…pricey but still nice stuff. Retailer: Function 18 has quite a bit of your higher-end apparel all in one place. I start there and then go to each website individually to see what else they have available.”
  • kmay_: “Check out Pioneer Golf Co, Canadian headcover brand. Make some awesome covers and valuables pouches, starting to release some branded apparel. Prices are super fair, and if you’re in the US, they’ll be a steal.”
  • ScottWS33: “Bluegrass Fairway for headcovers, valuables pouches and scorecard holders.”
  • BobsBugsBeGone: “Best Exotic Belts: Jacob Hill Leather by Piedmont.”

Entire Thread: “Best non-mainstream brands”

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Coming out of the haze: What to expect from the OEMs in the second half of 2020

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As we slowly come out of the lockdown haze, it’s going to be interesting to see which OEMs are primed to come out swinging. From where I sit, there are a few companies that either kept the foot on the pedal or found new ways to interact with the masses. I have been tracking the major companies for different reasons, and I am optimistic on most fronts. Now, it needs to be said that everyone has been keeping the respective momentum going in their own ways—this has been a challenge for everyone, so this analysis is simply a commentary on what may come in the second half of the year.

Many good folks were either furloughed or laid off during this lockdown—that’s where we all lost. It needs to be acknowledged that we are talking about golf here, but the underlying reality of this is still devastating. I so look forward to getting into the trenches with these folks again either back where they were or at new companies.

TaylorMade became educators…and kicked off live golf again

Big giant club company or big giant marketing machine…it doesn’t matter what you label them as. TaylorMade Golf, in my opinion, turned the heartbreak of stalling one of the biggest first quarters in company history into an opportunity to start talking…and teaching. With the help of the tour team and TM athletes, TaylorMade focused hard on talking to us all during the lockdown. With multiple initiatives through social media, the Driving Relief event, and the tour staff engaging way more than usual. I believe TM created a runway to start moving quickly once stores and pro shops open up again.

Let’s face it, with the social media presence, the most robust tour staff maybe ever, and the driver everyone seems to have reserved for the top big stick of 2020, what’s not to be confident about? On the flip side, a company that big could have really taken it on the chin hard, but how they handled the lockdown—from my chair—was fun to watch and will ultimately ensure a quick restart. There is something to be said about having guys like Trottie, Adrian, and Hause in the fold informing and keeping things fun.

Rumor has it new irons are dropping in the fall/winter, which could spell two awesome bookends to a bittersweet 2020.

PXG leaned in

Why online sales for all OEMs spiked is no mystery. Boredom, desire, and a credit card are keys to any great online buying experience, but PXG made certain that if you were not a buyer previously, you may be now.

The price tag has always been a key topic with Bob Parsons’ Scottsdale-based company. It’s no secret that the clubs aren’t cheap, but during this lockdown, they did multiple strategic initiatives to not only crank up direct-to-consumer buying but also expand the PXG conversation into different areas, namely fashion.

Price cuts across the board started early and, rumor has it, enabled PXG to achieve sales numbers unlike any other period in the company’s short history. Yes, cutting prices helps unit sales, but in the case of PXG, it brought in the club customer that ordinarily shied away from PXG for financial reasons and ultimately made them buyers. That’s where PXG seems to shine, once they finally get you in, they are very effective at keeping you in the family. Mercedes-Benz AMG is like that: once you have had a taste of the Kool-Aid, it’s hard to go back to Hawaiian Punch.

In addition to the aggressive price-cutting, PXG fashion, spearheaded by President Renee Parsons, launched a new collection that is designed and manufactured by PXG. Fashion in times like these is always a risk from a financial standpoint, but this launch has been on the calendar since the BOY and the current lockdown did not disrupt that. It speaks to the confidence that Bob and Renee have in what they are doing. Now, is it a guarantee that PXG garments will fly off the shelves? No. but that’s not the point, it’s the fact that this current climate didn’t scare them into pivoting or holding off.

Point to this pick is PXG looks healthy coming out of this and it was possible to believe that perhaps this would have taken a toll on the custom fit brand. There is even a commercial produced during lockdown to attract even more club builders to the fold. Not normal behavior in times like these, but is anything that PXG does normal? No, and that’s what makes them fun to talk about.

The company also released its Essential Facemask with 50 percent of proceeds going to Team Rubicon.

Ping was quiet…but don’t be fooled

Yes, they did some rare social media engagements with Kenton Oates and the tour staff, which were fantastic. But the real magic here was the quiet way in which Ping slipped into 2020 and the mystery they have in hand and what’s to come next.

There hasn’t been really any new Ping product in a good while, and I anticipate a big winter for the Solheim crew. Sometimes, silence is golden and from what I can gather, what Ping has coming in irons and woods will be yet again a launch that gets people talking.

Ping from a business standpoint is a company that gets one percent better every year. Never any dramatic shifts in strategy or product. It’s always good, it’s always high-performance, and it’s always in the “best of” category across the board.

Watch out for them over the next six to nine months…a storm is brewing. A good one.

Cobra introduced the “Rickie iron”

Cobra Rev 33 Irons

Compared to 2019 and the runaway success that was the F9 driver, Cobra Golf seemed to cruise along in the first quarter of 2020. The SpeedZone metal wood line was an improvement tech-wise from the F9 but seemed to get lost in the driver launch shuffle with an earlier release—and frankly everyone in the industry took a back seat to TaylorMade’s SIM.

It’s not placing one stick over the other actually, I have been very vocal about my affections for both, it’s just some years, the story around a club can generate excitement, and if the club is exceptional, boom. Cobra was that cool kid in 2019.

What Cobra decided to do in the downtime is slowly tease and taunt with a “Rickie Fowler” iron. Players blades aren’t typically the driving element of any business model, but what Cobra did was introduce to a beautiful yet completely authentic forging that will not only get the gear heads going nuts but also entice the better players to start looking at Cobra as a serious better players iron company. No small feat.

Point is, Cobra has generated buzz. It helped that Rickie’s performance at Seminole was just short of a precision clinic. Beyond the Rev 33, its rumored Cobra has a new players CB coming and some MIM wedges.

It should be an exciting last half for the Cobra crew.

The Titleist train chugged on

I mean, what else is there to say about Titleist? They are as American as apple pie, have a stranglehold on multiple tour and retail categories, and one of the best front offices in golf. The company is a well-oiled machine.

So what do I expect from them in the last half? Well pretty much what I would expect on any other year, solid player-driven equipment. A metal wood launch is coming, the SM8 was a huge hit in stores and on tour, and the ball portion is the biggest 800-pound gorilla in golf.

It was also nice to see a little more social media interaction beyond the traditional. Aaron Dill has been very active on the social media front and a good portion of the tour staff, namely Poulter, JT, and Homa were proactive in engagement. Might seem trivial to some, but specifically, Titleist and Ping are not super active in the organic interaction game, so it was nice to see both companies dive into the fold.

Cleveland/Srixon should have a lot to look forward to

Let’s be honest here, 2019 was a quiet year overall for Srixon. Shane Lowry won The Open, but in the golf mainstream it was a leap year for them in regards to any launches. The anticipation from me personally of what is to come is quite strong. I adore the irons. I have yet to meet one I didn’t love, and fitters across the country will speak to that in sales. The Srixon iron line has become a popular yet-sort-of-cult-classic among fitters and gearheads and rightly so. They are phenomenal.

The recently teased picture of the new driver on the USGA site more or less teased us of what is to come for the overall line. New Cleveland wedges are coming shortly and the golf ball has always been a solid component to the Huntington Beach company.

As much as anyone in the market, I believe Srixon could finish the year with some serious momentum going into 2021. The irons and ball have always been firestarters. My only wish for them, selfishly, is a more aggressive tour strategy in regards to landing one of the perennial top 10. It seems like a dumb thought, but I have always felt Cleveland/Srixon was always a serious hitter that at times seems to get lost in the conversation. Having a big gun on staff or a couple of them will remedy that quickly.

Callaway has an eye on big things for the golf ball

Callaway, a company that seems to do it all well, was actually a bit quiet since the lockdown started. After a solid release of the Mavrik line and some momentum in the golf ball area, I’m sure this lockdown probably felt like a kick to the shin.

However, this company is shifting in a good way. The idea that they were a golf club company that happened to make golf balls is slowly turning into a company with multiple major components that stand alone. TaylorMade is on a similar shift, and honestly it’s very interesting to watch. Do I think that anyone will ever catch Titleist in the ball category? No, I don’t. All of these mentioned golf balls are ridiculously good, but 75 years of trust and loyalty are hard to compete with. But that’s not the point, Callaway is a monster company that takes the golf ball conversation very seriously, and I believe this will serve them very well coming out of this craziness and help the momentum going into 2021.

 

 

 

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