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“Faster” 2020 Cleveland Launcher HB Turbo fairway woods revealed

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Cleveland Golf has introduced its new 2020 Cleveland Launcher HB turbo fairway woods, which feature a lighter hosel, improved crown, and deeper weighting.

The Launcher HB Turbo contains a Turbocharged Cup Face featuring a variable thickness pattern designed to deliver more speed across the entire face. According to the company, the Turbocharged Cup Face in the new Cleveland fairway wood stretches across the crown and sole, flexing at impact and reflecting that energy back into the ball for increased ball speeds at impact.

Cleveland Launcher HB Turbo fairway woods face

Cleveland Launcher HB Turbo fairway wood: face

The new additions from Cleveland Golf see a redesigned HiBore Crown featuring a prominent step for a lower center of gravity, while the Ultralight Hosel on the woods is lighter than its predecessors in a bid to remove “mass from a poor position.”

The weight savings in the Launcher HB Turbo fairway woods have produced a deep weighting sole pad with a center of gravity that’s 4.4mm deeper and 2.2mm lower than previous additions and aims to provide golfers with increased launch at impact, maximum distance off the tee, as well as added forgiveness.

Cleveland Launcher HB Turbo fairway woods crown

Speaking on the upcoming launch of the fairway woods, Brian Schielke, Marketing Director at Cleveland Golf, stated

“Reintroducing Cleveland Golf Woods and Irons two years ago has been very successful. However, the new Launcher HB Turbo woods represent a huge step up from the previous generation. They’re sleeker, faster, and more forgiving–exactly what all of us avid golfers are looking for off the tee.”

The Launcher HB Turbo also comes equipped with the new Miyazaki C. Kua shaft, which pulls weight from the length of the shaft and repositions it on the grip end. The function of this weight redistribution is to allow for extra mass in the clubhead and to offer increased momentum and more speed on each swing.

Cleveland Launcher HB Turbo fairway woods specs, availability

The Launcher HB Turbo Fairway Woods feature a 3-wood (15-degree) and 5-wood (18-degree) at a MAP of $229.99 each, and will be available to purchase from October 4.

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Gianni is the Assistant Editor at GolfWRX. He can be contacted at gianni@golfwrx.com. Follow him on Twitter @giannimosquito

5 Comments

5 Comments

  1. Pat

    Sep 9, 2019 at 10:39 pm

    Amazing what a lick of paint can do. Looks pretty nice to me!

  2. JP

    Sep 9, 2019 at 9:36 pm

    They have no idea what a real turbo is and how it works!
    .
    And writing on the top of the crown? That is a cardinal sin! Stop with the gimmicky bling. We do t need fins on the crown, it’s not an F1 car!

  3. Jack nash

    Sep 9, 2019 at 4:48 pm

    Thought it was a Ping for a sec looking down on it,

  4. Robert

    Sep 9, 2019 at 2:26 pm

    Ok I can’t take it anymore, “the Turbocharged Cup Face” now, it will never end will it? Engines have turbo compressors, club faces don’t and never will. This article is yet another great example of the desperation that runs both at WRX and the OEMs at getting and or keeping cash flows running. As usual, all claims in this article ( I don’t even think this qualifies as an article it’s a disguised ad really )are unsubstantiated with any hard data that would give golfers a chance at finding out whether or not there is any difference in measurable performance between last year’s model and this latest “turbo charged” cup face nonsense. In no other industry do you see this amount of disregard by the sellers towards potential buyers capacity to think things through like intelligent human beings.

    • Bob

      Sep 10, 2019 at 10:27 pm

      Take a deep breath..inhale, exhale. Repeat..

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Whats in the Bag

Byeong Hun An WITB 2020

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  • Equipment accurate as of the Farmers Insurance Open

Driver: Titleist TS3 (8.5 degrees, B2 SureFit setting)
Shaft: Accra TZ5 M5 Proto 65 X

3-wood: Titleist TS2 (13.5 degrees @14.25, D4 SureFit setting)
Shaft: Accra TZ6 M5 Proto 65 X

Utility iron: Titleist U500 (2)
Shaft: Project X EvenFlow Black

Irons: Titleist 716 T-MB (3-5), Titleist 620 MB (6-9)
Shafts: Project X PXi 7.0 (3-5), Project X 6.5 (6-9)

Wedges: Titleist Vokey Design SM8 (48-10F, 52-08F, 56-08M), Vokey Design WedgeWorks (60-T)
Shafts: Project X 6.5 (48, 52, 56), True Temper Dynamic Gold Tour Issue S400 (60)

Putter: Scotty Cameron GSS Prototype
Shaft: LAGP Ozik 135P
Grip: Scotty Cameron Pistolini

Ball: Titleist Pro V1x

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Bettinardi and Big League Chew launch special headcovers, ball marker, and limited-edition DASS BB8-Wide putter

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Bettinardi x Big League Chew

Bettinardi and Big League Chew have teamed up to launch a full product line of special headcovers, club sets, a ball marker, a tee-shirt, and a limited 1/5 custom Big League Chew putter.

The special 1/5 DASS BB8-Wide Big League Chew putter weighs 355 grams, features a purple flame finish and contains Fancy Face milling. The custom flat-stick from Bettinardi and Big League Chew can be purchased in The Hive for $2,200.

Putter Specs: 

  • Model: BB8 Wide
  • Weight:  355 grams
  • Material:  DASS
  • Finish: Purple Flame
  • Face milling: Fancy Face

Bettinardi X Big League Chew

The co-branded headcovers and golf products celebrate the passion for the game of golf as well as paying tribute to the only gum to ever be featured at the National Baseball Hall of Fame Museum.

Bettinardi X Big League Chew

Check out the full product line below:

  • Big League Chew x Betti Headcover – $100.00
  • Big League Chew x Betti Mallet Headcover – $100.00
  • Big League Chew x Betti Club Cover Set – $300.00
  • Big League Chew x Betti Players Towel – $55.00
  • Big League Chew x Betti Ball Marker – $55.00
  • Big League Chew x Betti Pocket Tee – $35.00
  • Big League Chew x Betti Hat – $35.00
  • Big League Chew x Betti Yeti – $75.00

Bettinardi X Big League Chew

The Bettinardi X Big League Chew collaboration items will be available to purchase in The Hive at Bettinardi.com from 10 CDT on Thursday April 2 2020.

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Phase 1 vs. P7TW: An inside look at Tiger Woods’ TaylorMade irons

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At this point, the story of the development of Tiger Woods’ TaylorMade irons has been told and told again. There have been numerous articles, YouTube videos, and even a TV documentary on how they were made—and even a Tour Championship and a Sunday Masters telecast to validate both models.

But I wanted to know the differences and similarities of the two TaylorMade iron models Woods has played since signing with the company in January of 2017: the Phase 1, and the final masterpiece the, P7TW.

Fortunately, in this job, you become friends with a good number of R&D people, so I went to my buddies and TaylorMade Lead Engineers Paul Demkowski and Matt Bovee to fill in some blanks.

This is what they had to say.

Matt Bovee Sr. Manager Product Creation

JW: The Phase 1 iron was based on what previous iron of TW? What inspired it?

MB: The PH1 iron was based off of the set he was playing just prior, the TGR set. Inspiration for the P7TW is really founded in all the years of TW’s career. From the numerous victories, countless hours grinding, and all his majors… the P7TW is really a culmination of what he specifically wants in an iron design after years and years of being the best ball striker in the game.

JW: What was the testing process like going from his TGR into the Phase 1?

MB: The PH1 set was a collaboration between TaylorMade and Mike Taylor with a new cosmetic design we created. We didn’t want to change any significant performance attributes because the immediate goal was to get TW into a TM iron. We partnered with Mike Taylor to help with the creation of PH1 as well as the learning process required for the development of P7TW. For us, it was a learning experience as TW went through his testing protocol for a new set. Making sure everything was dialed in and felt right.

JW: What are the similarities of the two irons, PH1 and P7TW?

MB: There are a lot of similarities between the PH1 and P7TW from a performance perspective. It’s been said before, and I’ll say it again, TW is very, very specific in what he wants. Launch, spin, carry, look, feel…he has every attribute for each iron defined in his head. Nothing more, nothing less. They use the same lofts, lie, scorelines, essentially the same CG, etc.

JW: What kept PH1 from being the “Tiger Iron”?

MB: The PH1 irons were built from an existing forging profile. By using an existing forging he was familiar with it allowed us to minimize variables as we learned and dissected what works best for him. Even after the PH1 iron performance matched what he was looking for, TW requested the MG sole technology for his irons so he could replace them more frequently with much less testing from set to set. We needed to take this into account with a new TM forging design.

*The milled grind sole was designed specifically for this benefit. It has allowed TM to duplicate the sole of irons and wedges which in turn eliminates a number of steps during testing and/or mid season replacement.

JW: The name Phase 1 suggests a new version was to come, was that always a bridge iron into the current?

MB: Yes, we knew designing a TaylorMade iron for him from the ground up would take some time and we needed a “bridge” of sorts while the new design was in development.

JW: When TW began testing irons in the beginning, (knowing the challenge which is well documented) what was the original process like? Who was involved?

Tiger Woods matching things up at The Kingdom in Carlsbad

MB:

  • Participants: Tiger, Tomo Bystedt, Brian Bazzel, Keith Sbarbaro, Paul Demkowski, Mike Taylor, and Matt Bovee.
  • The development process was a longer road than we anticipated. Much back and forth between TM and Mike Taylor to start. We needed to unpack years of learning as to what works best for the Big Cat and what he likes. From that point, it was a lot of back and forth testing of individual sticks. Starting with the 6i and not moving on from that until we got it perfect. It actually took 7 different CNCs prototypes before we nailed the 6i. From there we added in the 3i and the 9i to serves as bookends for design. After these three SKUs got TW’s blessing we filled out the rest of the set.

JW: How many PH1 sets were made?

MB: As far as we know just the 1 set. Mike Taylor would be the only person who would know differently

JW: What are the differences between P1 and P7TW?

MB: The largest differences are:

  • Built from different forgings
  • Addition of MG sole—when Tiger needs replacements due to wear, the Milled Grind soles are exactly the geometry that he needs and so any opportunity for slight variations has been removed. That’s why the P7TW is ultimately Tiger’s gamer irons.
  • Milled channel along the back bar of the iron. Cosmetic was designed to fit with the PSeries.
  • Cosmetic design is different, the back bar geometry is slightly different the milled channel was used in 730 to reposition mass, TWs is a much smaller version of that

JW: Does TW only have input (R&D) on his irons or all the TM irons (forgings of course)

MB: TW’s R&D input on irons has been limited to his P7TWs up to this point…which was extensive. All the way down to a modified font for the sole number making it easier from him to read and therefore more confident he had the right stick. He has provided some input in other categories however, wedges most specifically.

JW: In your opinion is the P7TW the best muscleback TM has ever developed?

MB: “Best” is such a relative term that lies in the eyes of the beholder… It is certainly the most prestigious with the most design iterations and R&D development.

JW: If you could project into the future, what improvements if any could be made to a TW iron?

MB: Because that iron is specific to him and what he wants, there really isn’t any way we could make it better unless his swing or style of play changes. The P7TW is dialed in for TW’s game as it exists today.

Tiger Woods and Keith Sbarboro at The Kingdom

Paul Demkowski, Sr. Product Engineer was the person that worked the closest with Mike Taylor in the development of both models and this is what he had to say

JW: Are you still in close contact with Mike Taylor at Artisan? and if so is it more just to verify info or is it also for future R&D?

PD:  Yes, I’m still in close contact with Mike T. He continues to build the irons for TW. He verifies all the specs as they are built and records the data.

JW: In regards to the  CG placements between P1 and P7TW what is the difference?

PD: CG locations are very close. Couldn’t deviate too much as he would feel the difference and would see it in his ball flight.

JW: Random question but had to ask, did you ever attempt to make TW a specific driving iron?

PD: No, never made a specific TW driving iron. Only thing I did once make a slower P790 UDI for him. He said the standard one went too far. LOL.

It’s also noteworthy that TW’s specs don’t change much but as you can see current set up, the only real shift in his irons is lie angle which will go up one depending on his swing at the time.

Tiger Woods’ Current Iron Specs

All with True Temper Dynamic Gold Tour Issue X100. Irons tipped 1/4 inch, w/wooden dowels and SST Pure (Scott Garrison on Tour) at exactly 130 grams.

All lengths without grips. (Loft. Lie. Length. Swing Weight)

  • 3-iron: 22.5, 59.5, 38 13/16, D4
  • 4-iron: 25.5, 60, 38 5/16, D4
  • 5-iron: 29, 60.5, 37 13/16, D4
  • 6-iron: 32.5, 61, 37 5/16, D4
  • 7-iron: 36, 61.5, 36 7/8, D4
  • 8-iron: 40.5, 62, 36 5/16, D4
  • 9-iron: 45, 62.5, 35 11/16, D4
  • PW: 49, 63, 35 11/16, D4

Another cool aspect of Tiger’s irons (rarely spoken of) are his shafts. The shafts are True Temper Dynamic Gold Tour Issue X100 with no labels, and they are sorted to exact weights (130 grams) and sent to Scott Garrison (@ScottEGgolf) to SST Pure, then over to David “DR” Richey at Artisan Golf to be built. Lots of cooks in the kitchen, but it’s Tiger, so no doubt totally worth it for all involved!

TaylorMade’s Keith Sbarbaro and Paul Demkowski look on at The Kingdom

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