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Titleist CNCPT iron range, featuring the new CP-01 and CP-02 irons, coming to retail

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Titleist has introduced a brand new iron range CNCPT – which begins with the new CP-01 and CP-02 irons. The irons appeared on social media and in our forums last year, and we got a look at the clubs during the PGA Show, but until now, it was unclear whether the built-without-regard-to-cost clubs would come to retail.

The CP-01 iron is a players distance iron, which features high-density tungsten weighting, averaging more than 100g per head in the lower-lofted irons.

While the CP-02 Iron is a classic blade shape iron and averages more than 110g per head in the lower-lofted irons. The high-density tungsten weighting of both irons seeks to provide golfers with a higher launch, greater distance and the most generous impact possible.

Both sets of irons also contain a Super Metal L-Face Insert made with a super-strong alloy which aims to produce maximum ball speeds off the face of the clubs. According to the company, the alloy faces are the thinnest unsupported faces in golf, and they wrap under the sole, which maximizes the hitting area. Additionally, the face thinness allowed engineers to move discretionary weight throughout the clubs to maximize MOI, much like in a driver, as well as strategically position CG in each club.

Speaking on Titleist’s new CNCPT irons, Kelley Moser Jr., Brand Manager, CNCPT Clubs, stated

“CNCPT is an idea, a promise. It’s our answer to ‘What if?’ What if our R&D engineers could bring their dreams to reality, using materials and processes never before used in golf? We promise to provide them all the resources they need, so that CNCPT will always deliver the ‘wow.’ 

Those interested in purchasing the irons, which retail for $500 each, can contact Titleist’s CNCPT concierge to schedule a fitting.

 

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22 Comments

22 Comments

  1. Zmo

    Apr 23, 2019 at 11:37 pm

    Is there literally any other facet of life where people continually line up to pay hundreds, thousands…..for literally no increase in performance. Pissing $$ away.

  2. JThunder

    Apr 18, 2019 at 6:26 pm

    Also, look up Honma Beres – over $1k per iron. No one is forced to buy them and they are not necessary in any way. Want to complain about pricing – complain about profiteering in prescription drugs. That actually kills people.

  3. JThunder

    Apr 18, 2019 at 6:22 pm

    The answer of course is simple: if you want companies to stop doing things like this, vote for socialism. Well-run socialism would end unnecessary products and prices.

    In the meantime, PXG has proven without any doubt that a market exists for golf clubs in this price range (even if they’re ugly). Why should Titleist ignore the possibility? Wouldn’t they be stupid not to? Wouldn’t their shareholders see missed opportunity? How would their top execs get huge salaries for doing nothing and new yachts every 2 years?

    There is an “ultra-premium” price range in almost everything. Clothing, wine, cars, houses, home audio and video systems ($50,000 in audiophile speaker wire, anyone?). This is a natural and obvious progression of capitalism. Apart from JDM clubs, it’s actually kind of funny this hasn’t hit golf long ago – consider what people pay for club memberships, their own golf carts, etc.

    The biggest laugh, though, would be to know the actual factory cost of these irons – I assume made in China. I’d bet the markup would be astounding. Meanwhile, Titleist make tons of clubs in the “normal” price range, and eBay overflows with enough used golf equipment to keep equipped the huddled masses yearning for a tee time.

    • Rascal

      May 24, 2019 at 7:33 pm

      Vote for socialism? This is your answer? The biggest laugh (more like a sad shake of the head) is that you suggested such tripe in the first place!

  4. TheseHolesAintLoyal

    Apr 9, 2019 at 3:36 am

    “What If”?? What if there were people stupid enough to buy these…….

  5. Duck

    Apr 5, 2019 at 5:03 pm

    I can’t believe that Titleist would even think of letting the public see such an ugly club from their company.The terrible part is, its an attempt to match PXG prices.

  6. Cornwall1888

    Apr 5, 2019 at 8:33 am

    I don’t have a problem with the price, it’s a concept iron, not meant for general release

    No doubt bmw and Aston Martin concept cars are really expensive too

  7. Brad

    Apr 4, 2019 at 11:29 pm

    One of those looks like nothing more than a tricked out Titleist T-MB iron.

  8. Storm

    Apr 4, 2019 at 5:08 pm

    $500 per club………….I just threw up in my mouth a little. Golf for most equipment is already pretty steep. At those prices I will not worry about them until they show up on the used rack 5 years from now.

  9. Wallis Annenberg

    Apr 4, 2019 at 4:54 pm

    New release date: 2040! I like the $50k asking price, but I wouldn’t pay over $42k for ’em!! On the floor crackin’ up! 🙂

  10. jgpl001

    Apr 4, 2019 at 4:31 pm

    I am a Titleist diehard, but I’m not sure what these are about or what they can do better than the AP1, MBT, AP2, CB or MB ???

    Totally pointless

    Fools and their money are easily parted…

  11. Scott Francis

    Apr 4, 2019 at 3:46 pm

    Man no kidding they make the PXGs like like the Mona Lisa. Other than the AP2 and CB/MB, Titlesit really doesnt have a clue. FWIW I really like PXG iron look. These Concept irons are fugly

  12. brian

    Apr 4, 2019 at 3:00 pm

    What’s the saying, “A face only a mother could love,”? Sweet lord those are ugly!

    • Scott Francis

      Apr 4, 2019 at 3:46 pm

      Man no kidding they make the PXGs like like the Mona Lisa. Other than the AP2 and CB/MB, Titlesit really doesnt have a clue. FWIW I really like PXG iron look. These Concept irons are fugly

  13. Seth Riser

    Apr 4, 2019 at 2:49 pm

    Why stop at $500? Let’s call it $1,200 per club and offer financing. #MoreMoneyThanSense

  14. dat

    Apr 4, 2019 at 2:14 pm

    Should be at least $50K per club, no shaft or grip. /s

    Insanely stupid program.

  15. Jeff

    Apr 4, 2019 at 10:25 am

    Hit one at my pro day. Without a doubt the best iron I’ve ever felt.

    • Mitch

      Apr 4, 2019 at 3:47 pm

      Agreed, Jeff. I was able to the 02 and their feel should have it’s own adjective.

    • brian

      Apr 5, 2019 at 8:25 am

      You must not hit very many irons.

      • DJ

        Apr 20, 2019 at 12:54 am

        why u gotta hate? u don’t like someone’s comment, shut it and move on.

  16. Stubbs

    Apr 4, 2019 at 10:09 am

    One of the uglier irons I’ve seen lately imo

  17. Ryan

    Apr 4, 2019 at 9:12 am

    Getting into some rarified air at $500 per club

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Equipment

Forum Thread of the Day: “Your last ever set of irons?”

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Today’s Forum Thread of the Day comes from Nickc who asks fellow WRXers what they would choose if their next set of irons were the last clubs they could use. Some of our members mention a range of different irons which they would love to splash out on, while others choose between a set of clubs already in their possession.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • cfasucks: “If I had only 1 set to play with for the rest of my life it would probably be my 845s. They are great feeling and forgiving when I’m not at the top of my game, and they’re built like tanks.”
  • kekoa: “At this point, I’d have to choose Seven MB’s. At a price tag of about $4,000 4-PW I wouldn’t be able to afford another set.”
  • bodhi555: “That would be my VR Pros, as they do everything I need an iron to do. Feel awesome, let me get away with not being precisely on the centre of the face, look great and seem to go as far as some distance irons I’ve tried.”
  • Lumberjack627: “Think I’m going to get 790s, and that would be it for me.”

Entire Thread: “Your last ever set of irons?”

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Forum Thread of the Day: “Scotty Cameron Albertsons Boise Open putter covers”

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Today’s Forum Thread of the Day showcases Scotty Cameron’s Albertsons Boise Open putter covers. The vibrant french fries themed covers have been receiving plenty of love from our members in our forums, with one WRXer calling the new additions their “favorite headcover in a long time.”

Here are a few posts from the thread but make sure to check out the entire discussion and have your say on the covers at the link below.

  • jschwarb: “Gave up french fries many months ago … this cover makes me happy and sad. I’ll probably grab one for my T22 Fastback.”
  • manVSgolf: “This is my favorite headcover in a long time. Can’t wait to receive mine. Orders are still available for Club Cameron members.”
  • chrisokeefe12: “Those are so sick would love to get my hands on one of those.”

Entire Thread: “Scotty Cameron Albertsons Boise Open putter covers”

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Equipment

Top 10 most iconic driver and fairway wood shafts of all time

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fujikura golf shaft

If there is one thing we love as golf gear junkies, it’s driver (and fairway wood) shafts!

From the early years to today’s modern designs, materials, and profiles, there are some shafts that have maintained steady popularity—like a Ping Eye 2 lob wedge. There are a lot of graphite shafts that have stood the test of time, and they bring back memories of great driver combos gone by.

This is my top 10 list (in no particular order) of the most iconic driver shafts of all time.

Fujikura 757 Speeder

Fujikura golf shaft

Launched more than two decades ago, you could arguably say it’s the shaft that started the shaft craze. Built from advanced materials in a profile that was designed to work for stabilizing larger driver heads of the time—you know when 300cc was HUGE. The Speeder 757 was an instant hit among PGA Tour players, most notably Fred Couples, who used the shaft for over a decade and was said to have at one point remove all the remaining stock from one of the equipment vans for his personal use.

Aldila NV

Aldila NV Green golf shaft

One of the very first “low-spin monsters,” the Aldila NV took the PGA Tour and retail by storm when it was introduced. The unique green paint made it easily recognizable, and thanks to the many weights it was offered in, it was just as popular in fairway woods as it was in drivers. Honorable mention goes to its cousin the NVS (orange version) that was softer in profile and easier to launch. At a time when most off the rack drivers had three shaft options (low, medium, and high flight-promoting shafts), the NV was the staple as the low-launch option in many OEM offerings.

Mitsubishi Diamana Blue Board

Diamana Blue Board - Tiger shaft

Originally very hard to find, the Diamana Blue Board was a shaft that fit a large variety of golfers. Its name was derived from the blue oval that surrounded the “Diamana” on the all silver/ion painted shaft. Just like others on the list, the Blue Board came in a variety of weight options and was made particularly popular by Tiger Woods. Best known by most shaft junkies as being extremely smooth, it is one of the first sought after shafts in the aftermarket.

True Temper EI-70

True temper graphite EI70

It’s hard to picture a classic 900 series Titleist Driver without an EI-70 shaft in it. The EI-70 was lower torque—when that was a big talking point in shaft design—and it had a fairly stout profile, which in turn made it very stable. Unlike others on the list, it was much more subdued as far as its paint and graphics, but the green shaft was a mainstay for many years on tour and in the bags or recreational golfers.

Graphite Design Tour AD DI-6/7

Tour AD Di7 Tiger orange shaft

It’s hard to figure out if it was the design and performance of the shaft or the performance of a certain golfer (a certain Mr. Woods) that to this day makes the Tour AD DI-7 so popular. Painted BRIGHT orange with a bend profile that offered a lot of stability and playability for a variety of player types, it can still be spotted on tour every week. You could call the DI-7 the grandchild of the YS6/7, which should also get an honorable mention for its well documented smooth feel.

UST ProForce

UST golf shaft gold graphite

The aptly nicknamed “Lakers Shaft” because of its original gold and purple paint job, this was another shaft that was just as popular at the retail level as it was on the PGA Tour. As driver head sizes were going up (400cc ), players were looking for stability and this offered it. The most notable player to use it was Jim Furyk, who won the 2003 U.S. Open with one in the bag.

Grafalloy Blue

Blue graphite shaft stenson

Henrik Stenson and the Grafalloy Blue in his 3-wood. Name a more iconic duo…(I’ll wait). An updated and stiffer version of the Prolite, the Blue stood out for a couple reasons—its color, and its extremely low torque. Most golfers wouldn’t consider the Blue a very smooth feeling shaft, because it took a lot of speed and a quick tempo to maximize its performance, but it did birth another shaft for average player: the Prolaunch Blue, which is still available to this day.

Matrix Ozik TP7HD

1000 golf shaft Matrix

$1,100 bucks! That was the original asking price for the Martix Ozik TP7HD. Matrix thought of this design as a concept car of shafts and threw everything they had at it including exotic materials like Zylon, and the fact that it was wrapped on a 16-sided hexadecagon mandrel. Some golfers said it had a fluid-like feel (we golfers can sure be weirdly descriptive) but it still had a LOT of stability thanks to the materials. Although never as popular as many on the list, if you did spot one of these in the wild you knew its owner was VERY serious about golf gear.

True Temper Bi-Matrix

bimatrix Bubba golf shaft

Bi (two) matrix (a surrounding medium or structure). The first and only truly notable shaft to be made from putting two very different and distinct pieces together. The bottom portion of the shaft utilizes a steel tip section that serves to add stability and additional weight. This shaft is quirky, which is something that could also be said about Bubba Watson, who has used this shaft for over a decade now in MANY different Ping drivers (although Tiger did give it a go for a short period).

Accra SE-80

ryan palmer accra 5 wood shaft

This shaft might seem like the underdog of the bunch, but if you talk to any longtime club builder and get into “vintage” aftermarket shafts, undoubtedly the Accra SE-80 is going to come up at some point. Originally launched in 2006, the SE-80 combined a very low torque rating with an active tip section to help increase launch—yet feel extremely stable. Even though this shaft design is officially a teenager now, you can still find it in the bag of PGA Tour winner Ryan Palmer, who uses it in a TaylorMade R15 5-wood.

 

Editor’s Note: Let us know any shafts you think should be included in the comment section, WRXers!

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