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The Gear Dive: Jay Turner of RedBird/Avian on his 12-year experiment to find the ultimate fitting system

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In this episode of The Gear Dive, Host Johnny Wunder chats with fellow Seattle native Jay Turner on growing up with Freddy Couples, the things the big companies aren’t paying attention to, Johnny Wunder’s first set of clubs, creating a fitting system that is hard to argue with and sticking to his guns for over 30 years.

Check out the full podcast on SoundCloud below, or click here to listen on iTunes or here to listen on Spotify.

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13 Comments

13 Comments

  1. Frank

    Dec 30, 2018 at 10:13 am

    Listened and was intrigued by the unique approach to fitting. Next step was checking out the web site and decided to fill the fitting form out thinking this is holiday time no chance of getting an analysis back , within hours it was returned with real info. OK now I’m impressed given the specs were way different from all other fittings ( ie Cool Clubs, Club Champion etc), but no way am I going forward with a set given I am on the east coast. Lucky for me I found the demo club option but wasn’t sure if it would be in my unique recommended specs so sent off an email asking that – not only got a response but a request to give them a call. Did that , great conversation with Jay Turner and he promised a 7 iron demo coming my way.
    Coming my way heck it was here in two days! Lucky me we had a 40′ + day and gave it a good workout yesterday. Very impressed and trust me the specs were such I said I’ll be lucky to make contact – a few swings and WOW ! More testing to come before I commit ( learned that lesson the hard way) but feeling good about the potential for a new set that makes sense for completely different reasons. For what its worth I’m on the back nine 70+ ,been playing forever with a real interest in feel and “attempted” shot making, 9 handicap – hope is on the way ! Thanks Golfwrx for reaching out to a real boutique and thanks Jay for great service and good thoughts on what might work .

  2. Carsen

    Dec 28, 2018 at 8:52 pm

    In the beginning I went with the usual route of fancy expensive clubs to get fitted to my lanky body, but it wasn’t until I met Jay and experienced the RedBird/Avian clubs that I actually felt a difference in clubs and contact. I’m not a single digit golfer but I can hit a ball pretty far or pretty high (depending on my inconsistent swing path that day), but using these fitted clubs it forced me to adjust my posture a little because of the incorrect measurements by other stores on my other clubs. It took a while to get used to but my ball flight has been way more consistent and it added about 10-15 yards on my clubs (because the measurement of the club made me adjust my Launch angle at ball impact). Also it doesn’t break the bank and it’s a beauty to show off! Jay has always been helpful along with his entire team.

  3. benseattle

    Dec 25, 2018 at 10:50 pm

    As a resident of Seattle, I took great interest in learning more about a local “boutique” company creating good-looking, high-end clubs. (I just wish their website featured photos of the clubs “at address” rather than just from behind.)

    For 50 minutes I was thinking “this was Johnny Wunder’s best effort yet,” until we got to the final ten where he and Jay began talking over each other and the audio turned to crap. What is it about podcasters that they too often throw quality to the wind? Sound goes bad (or starts out that way) and the broadcaster says “Aw, sure, it sounds like hell but just go with it. It’s only a podcast anyway.” Throwing up dreadful audio shows a complete lack of respect for the audience.

    Finally, while Johnny let loose with only a few of his usual verbal crutches, (“right…”) I just don’t get opening a show the lame and sounds-like-I-hate-doing-this “Okay.” Have you EVER heard Lester Holt open his broadcast by saying, “Okay, it’s the NBC Nightly News?” Come on, man… write out a real introduction… it won’t kill you to sound like a guy who’s glad to be there.

    Otherwise: getting better… mainly because you allowed the subject to TALK.

    • JW

      Dec 29, 2018 at 1:41 am

      Appreciate this Ben. In regards to the last 10 min, you’re right it does sound like we are obliviously talking over eachother but that was a compression issue when the file was converted to post. In regards to my overall style…I take all of the feedback to heart and trust that the kinks are being ironed out. Thanks for speaking up, it helps.

  4. benseattle

    Dec 25, 2018 at 7:11 pm

    One more thing: why not identify the two men in the photo above? Is one of them Jay Turner and the other Johnny Wunder or one of Jay’s sons?

  5. Stephen

    Dec 23, 2018 at 11:29 pm

    After speaking with Jay I believe he is extremely knowledgeable about fittings. I’ve ordered a demo club and will report back on how it goes. I’m 6’7″ tall and have been fit several times, no two the same. Anywhere from +.5″ to +1.5″. Jay’s fittings are alittle different but for me it works out to around +2.5″

  6. Lance

    Dec 23, 2018 at 7:35 pm

    Ok…… LOL! Go to minute 48:55 in the Podcast to hear Johnny belch like he’s just downed a beer bong!

    Dude, I enjoy your podcast but it always sounds like you’re shooting pool, maybe walking around your house, or drinking in between questions. Just curious if that’s actually what’s going on?

    Keep going with the podcast but improve the sound quality and actually sit down during the podcast instead of walking around your house drinking beer. Ha ha.

    • Johnny

      Dec 25, 2018 at 6:01 pm

      No. When the file compressed to upload into the system sometimes I get some strange feedback. Lol!! I wish I could eat/drink/podcast all at once…I can barely chew gum and walk. Thanks for listening!!

  7. Joro

    Dec 22, 2018 at 9:09 am

    Everyone has the answer. But, what they miss is the player. If a person cannot play the game what good is their so called perfectly fitter set of clubs. I know, proper clubs do help a bit, but lessons are the key and some, or a lot of natural talent, which many don’t have.

    • Brandon

      Dec 22, 2018 at 10:11 pm

      Fitting finally done correctly! Fitting a clubs length and lie angle to a players body dimensions. This puts the player in an optimal setup position for the way they’re built. Making it possible to learn the correct swing motion through impact.

  8. Nick

    Dec 21, 2018 at 1:50 am

    Awesome! Jay is the only guy I trust with my clubs

  9. Ninja Guiden

    Dec 20, 2018 at 12:37 pm

    I kinda love all of these smaller mom and pop companies having their day in the sun!! Great Podcast and some fun nuggets on Freddy:)

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Golf's Perfect Imperfections

Golf’s Perfect Imperfections: Amazing Session with Performance Coach Savannah Meyer-Clement

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In this week’s episode, we spent some time with performance coach Savannah Meyer-Clement who provides many useful insights that you’ll be able to implement on the golf course.

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Golf's Perfect Imperfections

Golf’s Perfect Imperfections: Live from Mexico Open + Insight on how the pros stay ready

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In this week’s podcast, we are catching up with Shawn on his experience at the Mexico Open and we dive into some of the techniques pros are using to stay ahead of the game.

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Golf's Perfect Imperfections

GPI: 3,000 years and no change in how we exercise our bodies…until now

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EMS (Electro Muscle Stimulation) training is a highly effective and time-efficient workout that can benefit people of all ages and fitness levels. It involves using a special suit that delivers electrical impulses to the muscles, causing them to contract and work harder than they would during traditional exercise. The Team at Wisdom in Golf has partnered with the Katalyst team, which has sought to bring EMS training at the leisure of your own home. Their ultimate goal is to help everyone develop with this technology at their own pace.

In a recent podcast, we did, with the CEO & Founder of Katalyst, Bjoern Woltermann, set the tone for what the EMS training is all about and what potential it has for every golfer out there, amateur or professional:

[Minute 02:09] “We’re talking about a new way of working out for the first time in 3000 years. Because for 3000 years, if we think about it, the Olympic Games are still the same, right? We wrestle, and we throw things, and we run, and we lift things. You know, it sure to be a rock, and now it’s a little bit more refined, but at the End of the day, we measure how much we can lift over our head. That’s literally what we measure.” – Bjoern Woltermann, CEO & Founder of Katalyst

This technology has been used for decades in physical therapy and rehabilitation settings but is now gaining popularity as a workout tool. One of the main benefits of EMS training is that it allows people to achieve maximum results in minimal time. A 20-minute EMS session can be equivalent to a two-hour traditional gym workout. This is especially beneficial for busy professionals and those with hectic schedules who struggle to find time for exercise.

Whether you want to lose weight, build muscle, or improve your overall health, EMS can help you achieve your objectives more efficiently than traditional exercise. Another advantage of EMS training is that it can be customized to suit individual needs and fitness goals. Within a month (Mid-March to Late-April) of utilizing the Katalyst Suit, the team at Wisdom in Golf claims to have seen profound gains in their golf swing, improvement with mind and body connection that is enhanced by the suit, and a better sense of well being.

Here is what Shawn said after using it for a month:

[Minute 35:09] “I did notice in the last week and a half I feel stronger over the ball, and I’m feeling more capable, and that’s, that’s a really fun feel to have for your confidence. So then I proceed to go through my practice session […] my beginning clubhead speed lately has been 102mph-104mph, and I can ramp it up to 110mph-112mph clubhead speed, and that’s pretty much where I have been staying. Last year it was at 114mph clubhead speed”, [35:53],” I haven’t been at 117mph clubhead speed since my 40s, I’m 57 years old, so I ramp it up to 114mph, Wow that’s pretty cool!”,[36:52],” Here I am at a 117mph clubhead speed at 57 years old, and I’m thinking I’m the king of the world right now, and then when I had a nice moment of gratitude, and I thought of you guys {Katalyst Team}.” – Shawn Clement

Furthermore, EMS is low impact and can be adapted to suit all fitness levels, making it an excellent option for people of all ages and abilities. It’s also ideal for those with joint or mobility issues, as the electrical stimulation can be used to target specific muscles without putting additional stress on the joints. Overall, EMS training is a highly effective and versatile workout tool that can benefit every demographic. With its time-saving and customizable approach, it’s no wonder why it’s quickly becoming a popular choice for those looking to achieve maximum results in minimal time.

Listen to the full podcast here.

Additional resources:

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