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KBS partners with Cool Clubs to launch online store

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KBS by Cool Clubs

You know that button on most shaft companies websites that helps you find retailers and custom fitters that carry their products? That button is a great thing, because we all should play equipment that’s built to our specifications.

But let’s face it — not all of us live near good custom fitting facilities or always have the time/energy/money to go through a custom fitting session. But we still want those new shafts, of course.

KBS, a steel shaft manufacturer that has been gaining traction on the PGA Tour, has one of those buttons on their site. But the company saw an opportunity to grow its sales online. In response, it launched a web store in partnership with Arizona-based custom clubfitter Cool Clubs to sell shafts to golfers who know their specs or want the convenience of online ordering.

In the store, golfers will be able to purchase the full line of KBS Shafts, as well as various KBS accessories such as towels and staff bags. The store will also offer flat-rate shipping ($9.95), a 1-year warranty and exclusive KBS products.

“The golf industry is an evolving landscape and in recent years we’ve felt pull from the web where our consumer traffic continues to grow,” said Rob Cheng, CEO of KBS Golf Shafts. “Provided this and changes in the competitive landscape, we felt it was necessary to develop a viable e-commerce solution. KBS still remains committed to custom club fitting by certified professionals however and we plan to grow both ends of our business going forward.”

KBS will host the store website, while Cool Clubs will handle inventory, shipments and credit card processing.

“We’ve been an avid supporter of the KBS Golf Shaft brand since its founding in 2008,” said Mark Timms, founder of Cool Clubs. “[Designer] Kim Braly is a close friend and has helped shape the industry’s knowledge of golf shafts… His rapid success with KBS on Tour is simply phenomenal. We’re very excited for the new partnership.”

Click here to visit the Official KBS Webstore

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Whats in the Bag

Rasmus Højgaard WITB 2024 (April)

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  • Rasmus Højgaard what’s in the bag accurate as of the Zurich Classic.

Driver: Callaway Ai Smoke Triple Diamond (10.5 degrees)
Shaft: Mitsubishi Tensei 1K Blue 60 TX

3-wood: Callaway Ai Smoke Triple Diamond Prototype (16.5 degrees)
Shaft: Mitsubishi Tensei 1K White 80 TX

Utility: Callaway Apex UW (21 degrees)
Shaft: Mitsubishi Tensei AV Raw White 85 TX

Irons: Callaway Apex Pro (3), Callaway X Forged (4-PW)
Shafts: KBS $-Taper 130

Wedges: Callaway Jaws Raw (52-10S, 56-10S, 60-06C)
Shafts: KBS Tour 130 X

Putter: Odyssey Ai One Milled Eight T DB

Grips: Golf Pride MCC

Check out more in-hand photos of Hojgaard in the forums.

 

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Whats in the Bag

Rory McIlroy WITB 2024 (April)

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  • Rory McIlroy what’s in the bag accurate as of the Zurich Classic. 

Driver: TaylorMade Qi10 (9 degrees)
Shaft: Fujikura Ventus Black 6 X

3-wood: TaylorMade Qi10 (15 degrees)
Shaft: Fujikura Ventus Black 8 X

5-wood: TaylorMade Qi10 (18 degrees)
Shaft: Fujikura Ventus Black 9 X

Irons: TaylorMade Proto (4), TaylorMade Rors Proto (5-9)
Shaft: Project X 7.0 (4-9)

Wedges: TaylorMade MG4 (46-09SB, 50-09SB, 54-11SB), Titleist Vokey Design WedgeWorks (58-K @59)
Shafts: Project X 6.5 (46-54), Project X 6.5 Wedge (60)

Putter: TaylorMade Spider Tour X3
Grip: SuperStroke Zenergy Pistol Tour

Ball: 2024 TaylorMade TP5x

Grips: Golf Pride MCC

Check out more in-hand photos of Rory McIlroy’s WITB in the forums.

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Equipment

Spotted: Nate Lashley’s Ping PLD “Wolverine” putter

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Ping PLD putters have been a very common site on profesional tours. Pros seem to gravitate toward the PLD line’s custom options and precision milling. We have seen the PLD line expanded over the years, but we haven’t seen too many, if any, large mallets.

This week we spotted a PLD putter in Nate Lashley’s bag that has a similar look to the old Ping Wolverine head shape. This putter is a large mallet with the famous “claws” on the outside and oval center that housed the alignment aid.

Nick’s putter has the PLD logo on the back but also looks like it might have an insert installed on the face. It is hard to tell but at the address picture, it looks like the face is a lighter material than the rest of the putters. The putter is center-shafted and should be face-balanced with a high MOI for stability and forgiveness on mishits. The sole is completely milled and has no markings of name or technologies that might be present in the head. A single white site line is on the top of the putter for alignment.

Nick’s putter is finished off with a chrome steel shaft and a Super Stroke Zenergy Flatso 2.0 grip in black and white.

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