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The Gear Dive: PXG’s Bob Parsons on unapologetically changing the golf equipment industry



Love him or hate him, PXG owner and larger-than-life personality Bob Parsons is shaking things up in the golf equipment industry.

On this episode of The Gear Dive brought to you by SuperSpeed Golf, Johnny Wunder chats with Parsons about life, coming from humble beginnings, why he isn’t afraid of anything, a secret rift with Tiger Woods, and so much more.

Listen to the full episode on SoundCloud below, or click here to listen on iTunes!

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2:45 — My first meeting with Dr. Bob and a random Beaver
7:00 — How PXG started and why
16:45 — Expectations
19:10 — His biggest fear…or lack there of
22:00 — His relationship with PXG staff
23:45 — The best advice on relationships his Dad ever gave him
27:30 — Dealing with the negative
35:45 — Short Game weapons
40:15 — His passion for charity and helping our Veterans
43:15 — A touching story that’ll get anyone to tear up
45:30 — Tiger Woods
46:50 — Dream Foursome
47:15 — His Favorite track
48:00 — WITB

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  1. Majduffer

    Aug 29, 2018 at 11:25 am

    Bob Parsons joins thr ranks of ego maniacs that are ruining golf by telling everyone that if you pay more for golf stuff then it has to be superior. That being a hype and results in overpricing in the golf industry. This in turn turns more people away from the game. The industry, both equipment manufactures and course operators, need to stop inflating the cost of golfing. Your base shrinks everyday that prices continue to inflate. Explain to someone why they should spend several hundred dollars and pay $50+ to play golf on courses that you hear rap music, smelly cigars and constant loud talking. I don’t understand why courses think a $50 empty tee time is of value or $500 driver that in 6 months is made obselite by manufactor intro of a newer “better” model and yours is now worth $200.

  2. blue

    Aug 25, 2018 at 11:53 pm

    A billionaire bozo who is likely impotent and uses his gonadal golf clubs as a proxy for virility as do most gearheads… sad…

  3. Gw

    Aug 25, 2018 at 12:50 am

    He didn’t change anything at all. Lets get that straight.

  4. Mark

    Aug 24, 2018 at 8:22 pm

    From everything I have read, and seen, about PXG, it appears, to me, Mr. Parsons has not changed the golf industry: he has merely joined it.

  5. Donald Trump 2020

    Aug 24, 2018 at 7:36 pm

    There’s only so much you can legally do to a club. Those things were tapped out years before Bob came along. All Bob did was put a big price tag on them to make people feel like they are getting something exclusive.

  6. Gerald Teigrob

    Aug 24, 2018 at 5:10 pm

    I have switched from Adams to Cobra Golf…and even Cobra is able to keep up with Bob Parsons. If you can afford PGX irons, you can not afford a golf membership. I don’t see the benefit in playing the same length clubs so I am a traditionalist and prefer adjusted lengths so my clubs have a traditional feel. I have always been that way and will not be changing anytime soon! We will see how long it takes Bryson now that he can’t use his protractor1 Good luck, Bob, you won’t be getting this golfer to buy PGX clubs at all…and Cobra same length irons are a proven name whereas your fly by night equipment is not gonna last for long here. Just like Scratch Golf, those clubs are too challenging to play and create more of a false sense of security!

  7. TwoLegsMcManus

    Aug 24, 2018 at 4:04 pm

    Almost no one outside of the “.wrx level” golfer (read: obsessed) has ever heard of PXG clubs. They were not the first “exclusive” brand nor the first expensive brand.

    Bob Parsons’ ego forces him to claim “changing the industry” because anything less would be a failure for such a greedy, egotistical maniac.

    As voice-over talent, he gets the “you own it, so I guess we can’t stop you” award.

  8. ~j~

    Aug 24, 2018 at 1:57 pm

    Higher prices, minimal performance gain (if any). It’s not like we’re seeing PXG users celebrating their newfound success on the courses anywhere. The only REAL perk I see (thus far) from PXG making buyers come in for fittings whereas anyone can, and often do, walk out of the golfstore without even knowing what yardages their new clubs will hit’m.

    Had a buddy buy a new set of irons from the store a few days ago, said he was fitted, asked what shafts he went with. Stiff flex was his only response. smh. He’d probably gain strokes through PXG clubs only becuase he’d have to get fitted ‘properly’ to buy them.

  9. johnny

    Aug 24, 2018 at 12:43 pm

    Most nerds try to get acceptance by buying the fanciest set of golf clubs… but this guy goes one step further and designs and builds his own line of clubs. Talk about desperation for acceptance… lol

  10. Willy

    Aug 24, 2018 at 12:27 pm

    I love this man and his passion. He is driven by what he believes. A true character and great showman and patriot. That said, he’s trying change the industry with smoke and mirrors. Having been a club designer and tech junkie since 1969, I can honestly say that there is absolutely no benefit in the PXG design that is anything new or beneficial. All the buzz words about higher launch, spin rates forgiveness, etc. have been used since the turn of this century. The problem is that all manufacturers eat off the same place. All use the latest in computer-aided design. His clubs are very expensive due to costly procedures that translate into no benefit a all. It’s lie a Ford vs. a Bentley The Ford is better designed and engineered to perform better but the Bentley is loaded with stuff that will never benefit the driver. The only difference is the “bling” and the “look at me image.” Get the idea here?

    I have been searching for the Holy Grail of fitting since I’ve been in the industry. I can say that it may be beneficial to the highest skill level, but cannot hep the average golfer. The only difference would be if the player was using a set prior to 1990’s or an extreme mismatch of shafts.The real problem in fitting is that there are no absolutes when it come to fitting. There are so many false assumptions as to shaft flex, lie angle grip size, etc. For example, the faster you swing the stiffer the shaft is needed. Totally false! Here’s one of the many anomalies that are holding back real fit. We all remember Fred Couples using a 3 woods from Tom Watson’s trunk. He played it a long time before he realized it was Tom’s wife’s club with a ladies shot. There are about 77,000 combinations of specs to aDriver alone! That means you have a one in 77,000 odds of finding the proper fit.

    The other issue is which swing do you ft the to? Average golfers have many different swing paths, release points, angle of attack and swing speed. Way too many variables make it impossible to be accurate.

    I’ve been bitting my lip about this subject because I still have a lot of friends in the business that I do not want to harm. Unit sales are down so manufacturers are pushing customization to increase revenue. That’s all

    As for PXG, Parson’s is right in going to a price-point with little competition but there are several problems with this approach. First, the market is very limited to high-rollers that have vast disposable income. Second, the golf industry doesn’t need to be promoted as a rich man’s game. We need to bring back more. Third ,and most important is custom fitting. As I said, there are no absolutes in the process to breed success. The proof is that eBay alone as over 10.493 used PXG sets and individual clubs for sale by unhappy owners. Don’t forget that each of these clubs for sale were fit to someone else. How does that work? Nice slide Bob, but you’re still out!

    • joro

      Aug 25, 2018 at 8:27 am

      Say Willy, what is more important, fitting or lessons. An age old question. Parsons, is a believer in the old saying of another Soup Salesman who said “there is a sucker born every minute”. But with all the wonderful clubs why do I never see anyone playing them, not like TM who is played by Millions, eh?

  11. John Michaels

    Aug 24, 2018 at 10:01 am

    I belong to one of the larger Golf Clubs in Colorado with a very competitive mens league.  In addition I play CGA events around the state.  I know exactly nobody competing in these events that play PXG – and I saw 200-300 bags this season on course and around the clubhouse before event starts.  And some of these players have a lot more money than I do.  The only person I saw with PXG irons was a ~16 capper who was a member but doesn’t compete in the men’s league or tournaments.  He’s a nice guy but known as having sold his business for a fortune a few years back. I don’t quite see pxg disrupting any industry.

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