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In this video, I explain some of the “golf gear geek speak” that is so common in the golf equipment industry. I explain what these terms and acronyms really mean in an easy to understand way, as well as how they apply to your equipment and your game.

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Ryan Barath is a club fitter and master club builder who has more than 15 years experience working with golfers of all skill levels, including PGA Tour professionals. He studied business and marketing at the Mohawk College in Hamilton, Ontario, Canada, and is the former Build Shop Manager & Social Media Coordinator for Modern Golf located in Toronto. He now works independently from his home shop in Hamilton and is a member of advisory panels to a select number of golf equipment manufacturers, including True Temper. You can find Ryan on Twitter and Instagram where he's always willing to chat golf, from course architecture to physics, and share his passion for club building, and wedge grinding.

6 Comments

6 Comments

  1. Dave Tutelman

    May 16, 2018 at 12:40 pm

    Good work on the whole. I have some nitpicking I might do, but getting the nits right would take more time and might bore much of the GolfWRX audience.

    • Ryan B

      May 16, 2018 at 5:47 pm

      Thanks for the kind words Dave!
      I’m all about keeping it simple.

      Ryan

  2. stevve

    May 15, 2018 at 8:23 am

    Physics questions:
    1. MOI equals forgiveness for off-center hits. It you hit the sweet spot MOI is irrelevant.. right?
    2. CPM frequency… a measure of shaft stiffness. It’s also a measure of how fast the golf tip section will flex going into impact. Graphite is slow to react dynamically while steel react fast. Right?

    • stevve

      May 15, 2018 at 8:27 am

      More physics questions:
      3. COR.. or how much kinetic energy is transferred to the ball from the face during impact.. and diminishes greatly for off-center hits, even Twist Face.
      4. Center of Gravity.. or more correctly, Center of Mass where the force of gravity is resolved in a free body diagram analysis. CofM driver head weight adjustment is miniscule because the driver head mass is so large thus making changes irrelevant.

    • stevve

      May 15, 2018 at 8:33 am

      More physics questions:
      3. COR, or how much kinetic energy is transferred to the ball from the face during impact. COR diminishes greatly for off-center hits, even Twist Face.
      4. Center of Gravity.. aka Center of Mass where the force of gravity is resolved in free body diagram analysis. CofM driver head weight adjustment is miniscule because driver head mass is so large thus making it irrelevant.

  3. SK

    May 14, 2018 at 6:47 pm

    Physics questions:
    1. MOI equals forgiveness for off-center hits. It you hit the sweet spot MOI is irrelevant.. right?
    2. CPM frequency… a measure of shaft stiffness. It’s also a measure of how fast the golf tip section will recover to straight after impact. Graphite is slow to react dynamically while steel react fast. Right?
    3. COR.. or how much kinetic energy is transferred to the ball from the face… and diminishes greatly for off-center hits, even Twist Face.
    4. Center of Gravity.. or correctly, Center of Mass where the force of gravity is resolved in a free body diagram analysis. CofM driver head adjustment is miniscule because the driver head mass is so large thus making changes irrelevant.

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Opinion & Analysis

Think Carnoustie’s hard? Try winning a title on it playing golf with one arm

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When things get challenging during the 147th Open this week on the Championship Course at Carnoustie Golf Links in Scotland, the players would do well to think of Mike Benning–specifically the fortitude he channeled into success at the venerable venue.

Benning grew up with golf at Congressional while his father, Bob, was head professional at the iconic country club in Bethesda, Md. Due to a rare form of cancer, Benning, who was already a top junior in the Washington, D.C. area, lost his left arm below the elbow to amputation at age 14.

Rather than let that stop him from playing, he learned to adapt. So much so that he won back-to-back Society of One-Armed Golfers world championships in 1993-94. The first win came at Seaford Golf Course in Sussex, England, in 1993. Benning defended his title at Carnoustie in 1994, the 56th and 57th renditions of the annual event, which began in the 1930s.

Benning was low medalist in stroke play at Seaford, shooting 80-81-161. With the top 16 finishers advancing to match play, Benning won four matches in two days to become champion. He went to Carnoustie the next year full of confidence but couldn’t find the form initially that carried him at Seaford, qualifying 10th in medal play.

“My game wasn’t on, and the course was brawny and fast,” Benning said this week from his home in Scituate, Mass. “The course was so dry it was grey, and it was windy. That makes Carnoustie very difficult, even more challenging than normal. I had a difficult draw in match play, but I found my game when it mattered most, and only one of my matches went to the 18th hole.”

In the championship match, Benning defeated Scotsman Brian Crombie of Dundee, a 25-minute drive from Carnoustie.

“He had about 50 friends and family members rooting him on, the crowd was definitely behind him,” Benning recalled. “But I had a couple Americans following me. One was Mike Gibson, who now works for Titleist. He came out wearing a pair of red plus fours and an American flag shirt. He and Mark Frace really propped me up. I remember having a big decision on the 10th hole – whether to try and get a 3-wood over the burn – so I turned and looked at those guys behind me, and they encouraged me to go for it. I cleared the burn and ended up 12 feet from the hole.”

Benning was an independent sales rep in the golf business before joining Hanger, Inc., the leading U.S. provider of prosthetics and orthotics, where he is currently Marketing Manager. He has played other Open Championship courses but calls Carnoustie’s Championship layout “probably the greatest risk-reward course” in the rota. “Seeing it on television doesn’t do justice to the demanding test of golf it presents players,” he said.

To underscore his assertion, Benning cited the 6th hole – “Hogan’s Alley” – named after 1953 Open Champion Ben Hogan. Here is the description for it from the Carnoustie Golf Links website. “Normally played into prevailing wind, this can be a severe par 5. Bunkers and out of bounds await the miss-cued drive and although the best line is up Hogan’s Alley between the bunkers and the out of bounds fence, it requires a brave player to drive to that narrow piece of fairway. The second shot is no less perilous with a ditch angling across the fairway and the out of bounds continuing to be a threat. The approach is reasonably straightforward to an undulating green, particular care must be taken if the pin is located on the back-right portion of the green. A player should always be content with a five on this hole as it can be the ruin of many a scorecard.”

Benning said the pair of fairway bunkers side by side on the 14th hole – known as “The Spectacles – have to be experienced to be understood how hard they play for those unfortunate enough to find them.

“I hit into one of them during a match and it was the only time I had to hit backwards out of a bunker during the championship,” Benning remembered. “The face of the bunker was unthinkably high.”

The closing holes at Carnoustie’s Championship Course – Nos. 16-18 – may be the most difficult finish in all major golf, particularly No. 18, named “Home”.

“Just ask Jean Van de Velde,” said Benning, referring to the Frenchman who led by three strokes going to final hole of the 1999 Open Championship. Van de Velde took triple bogey to fall back into a tie and playoff, which he lost to Paul Lawrie. No golf follower who watched the debacle can forget the image of Van de Velde standing in Barry’s Burn with his trouser bottoms rolled up, hands on hips, stunned disbelief etched on his face. Conversely, Lawrie’s final round 67 astounded Benning, who pointed out that the final round average score was significantly higher. The 18th also cost Johnny Miller the 1975 Open title, after Miller took two shots to get out of a fairway bunker on the hole.

Suffice it to say, Carnoustie will provide many of the world’s greatest players the chance for immortal golf glory this week, or demoralizing defeat. Maybe both. Whomever emerges as champion, Mike Benning will relate to the elation felt after prevailing on one of the game’s greatest courses.

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Opinion & Analysis

Fantasy Preview: The 2018 Open Championship

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The 147th Open Championship gets underway this week as 156 players launch their quest to capture the Claret Jug. The oldest and for many, most prestigious event returns to Scotland, where Carnoustie will host the tournament for the eighth time in its history.

The last time Carnoustie hosted The Open was 10 years ago when Padraig Harrington finished tied with Sergio Garcia at 7-under par after 72 holes. Harrington went on to outlast Garcia in a dramatic playoff to capture his first of two-straight Open Championships.

The weather is expected to be kind this year and the rough will less penal than it was in 2007, which should offer more birdies than it did in 2007. Carnoustie will measure just over 7,400 yards. With the course playing fast and firm, however, distance is not going to be an issue.

Strategy will be vitally important, and we’ve heard that players will be able to lay up on some of the holes by taking short irons off the tee. The likes of Dustin Johnson, Jon Rahm, and Rory McIlroy have all stated that they will be taking driver off the tee to eliminate many of the pot bunkers on the course. The reason for this comes down to the fact that the rough is playable this year, which allows for attacking golf. As with any Open Championship, players will need to have every single part of their game in shape for the difficult challenge that links golf always provides.

Last year, Jordan Spieth won the Claret Jug by playing his final five holes in 5-under to post 12-under and beat runner-up Matt Kuchar by three strokes.

Selected Tournament Odds (via Bet365)

  • Dustin Johnson 12/1
  • Justin Rose 16/1
  • Rickie Fowler 18/1
  • Rory McIlroy 18/1
  • Jon Rahm 20/1
  • Jordan Spieth 20/1
  • Tommy Fleetwood 22/1

Considerably cheaper in salary than both Spieth and Mcilroy, and only marginally more expensive than Fowler, Jon Rahm (20/1, DK Price $9,800) looks to offer excellent value this week at the top of the board. The Spaniard has shown he can play links golf very well, as he once again performed excellently in Ireland, posting a top-5 finish two weeks ago. Rahm now turns his attention to Carnoustie where he’ll be gunning for his first major championship victory.

Rahm comes into this event with a clear strategy. He’s going to play as aggressive as always and hit driver off the tee at every opportunity. Rahm believes the course layout and conditions will suit his explosive game. When you listen to his assessment of Carnoustie this year, it’s difficult to disagree with him. Speaking to the media this week, Rahm said:

“If you hit a good one with a driver, you’re going to have nothing to the green. If you hit the rough this year, it’s not as thick as other years. You actually get a lot of good lies, so you can still hit the green with confidence.”

With playable rough, Rahm should feel every bit as confident as he sounds about his chances this week, as the only thing that prevented him from winning in Ireland was the odd blow-up hole. But with his power allowing him to take the pot bunkers almost entirely out of play, combined with light rough, Carnoustie should be an excellent fit for him. Rahm’s experience in contention at Augusta earlier in the year should put him in good shape mentally as he attempts to win his first major championship, and if he can keep his volatile temperament in check, then Rahm has every chance of claiming the Claret Jug.

From the middle of the range prices this week, Francesco Molinari (33/1, DK Price $8,600) may be the safest man to add to your lineups. The Italian has been in imperious form lately, winning twice and finishing runner-up twice in his last five events. Molinari leads the field in Strokes Gained-Tee to Green over his previous 24 rounds and sits third in ball striking over the same period.

Molinari’s Open Championship record has been solid, making the cut in five of his last six appearances at this event. His best finish at this event is a T9 back in 2013 at Muirfield, where the conditions were also dry. Molinari enters this event in the form of his life, and the way he is hitting the ball right now, he looks primed for his best Open Championship performance yet.

A links specialist, Marc Leishman (50/1, DK Price $8,000) has performed excellently at this event in recent years. Leishman has recorded three top-10 finishes at the Open Championship in his last four appearances, and he looks reasonably priced to go well once again this week. An excellent wind player, Leishman will relish any wind that may descend on Carnoustie. With him being so adept at playing links golf, taking an expert at $8,000 seems a prudent play.

Leishman’s immediate form hasn’t been spectacular, but he has made five cuts from his last six events, including a runner-up finish at the Byron Nelson where he shot a brilliant 61 in the opening round. The Australian finished T13 at his previous outing at the Quicken Loans National, which shows his game is in solid shape. With his expertise on links courses, Leishman may well be able to conquer Carnoustie and finally get his hands on the Claret Jug.

Emiliano Grillo (200/1, DK Price $6,800) is undervalued this week. On DraftKings, with the books, everywhere. Grillo has been playing terrific golf lately, and Carnoustie should suit the Argentine’s clinical ball striking. Over his previous 24 rounds, Grillo sits 15th in Strokes Gained-Approaching the Green, fifth in Strokes Gained-Putting, 17th in ball striking and 10th in Strokes Gained-Total. Grillo has three top-25 finishes in his last four events, and he has shown he can produce his best golf at this event in the past, finishing T12 at Royal Troon back in 2016. At 200/1 and $6,800 on DraftKings, Emiliano Grillo looks the value play of the week.

Recommended Plays

  • Jon Rahm 20/1, DK Price $9,800
  • Francesco Molinari 33/1, DK Price $8,600
  • Marc Leishman 50/1, DK Price $8,000
  • Emiliano Grillo 200/1, DK Price $6,800
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Opinion & Analysis

The Golf Engine predicts the top 25 finishers at The Open Championship

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The field for the 147th British Open is set at the historic Carnoustie Golf Links. The Golf Engine modeled over 1,500 statistics tracked by the PGA Tour for every tournament dating back to 2004. We looked at how each stat contributes to what we can expect from players on this stage, at this tournament. It’s a complex web of information that can only be properly analyzed by a machine, yet yields some objectively surprising results.

This year’s British Open is no exception as the model is calling for Webb Simpson (125/1 odds) to make a run into the top 10 at least.

Some surprises:

Back-to-back U.S. Open winner Brooks Koepka (22/1) inside the top 5.

Webb Simpson (125/1) and Phil Mickelson (66/1) inside the top 10.

Emiliano Grillo (100/1) inside the top 15.

Kevin Na (175/1), Luke List (125/1), and Ryan Moore (150/1) inside top the 25.

Perhaps just as surprising are the golfers that may under-perform this week. Rory McIlroy and Tommy Fleetwood don’t make the top 10 cutoff. Alex Noren, Francesco Molinari who finished T2 at TPC Deere Run last week, and Sergio Garcia are all projected outside of our top 25.

Notable left-outs:

Rory McIlroy (16/1) and Tommy Fleetwood (20/1) finishing outside the top 10.

Alex Noren (30/1), Francesco Molinari (33//1), and Sergio Garcia (28/1) all finishing outside the top 25.

A few more points of note:

Top 5

It’s fascinating that Dustin Johnson gets the call for top dawg from both the oddsmakers and the model. No question he is the best player in the world right now, but it’s been a few years since DJ really contended (2011) in this tournament — and at a different course — Royal St George’s. He does have a pair of Top 10’s in 2012 and 2016 and has made the cut every year since 2009 (his first Open).

Justin Rose, not that his name doesn’t come up every year for this tournament, just that his style of play is generally considered to be different than the players on either side of him (Johnson and Koepka).

Speaking of Koepka, few are calling for him to win at Carnoustie though he does shows up inside the top 5 here…

Jordan Spieth, although winning this tournament last year – has not put up the best numbers of his already memorable career the past few months. Frankly I’m a little surprised the numbers bear this out…

Perhaps the third least surprising name to see on this list (aside from Johnson and Rose) is Rickie Fowler, aka: Mr. Consistency, aka: the Perennial Contender, aka: always the Bridesmaid. Rickie almost always brings his A-game, and the data suggests it suits this course well. Curious to see if this is the year his major championship drought comes to an end.

Top 10

Webb Simpson might be the most surprising pick on this list. Clearly the model likes something about his game this year and the way he is set up for this tournament. A career-low 61 to open at The Greenbrier (his last start), T10 at the U.S. Open a month ago and earning his 5th career victory at The PLAYERS were each separated by missed cuts.

Top 25

For a guy with short odds, Rory McIlroy to be projected outside of the top 10, which really speaks to the consistency (or lack thereof) of his game this season.

Other notables:

No love from the model for Matt Kuchar, Scotsman Russel Knox, Adam Scott, Ian Poulter, or Louis Oosthuizen.

Projected Rank Player Odds
1 Dustin Johnson 12/1
2 Justin Rose 16/1
3 Brooks Koepka 22/1
4 Jordan Spieth 20/1
5 Rickie Fowler 16/1
6 Webb Simpson 125/1
7 Justin Thomas 22/1
8 Jason Day 33/1
9 Phil Mickelson 66/1
10 Jon Rahm 20/1
11 Henrik Stenson 28/1
12 Emiliano Grillo 100/1
13 Paul Casey 40/1
14 Patrick Reed 35/1
15 Rory McIlroy 16/1
16 Tommy Fleetwood 20/1
17 Bubba Watson 80/1
18 Tiger Woods 22/1
19 Kevin Na 175/1
20 Hideki Matsuyama 50/1
21 Bryson DeChambeau 125/1
22 Luke List 125/1
23 Ryan Moore 150/1
24 Tony Finau 100/1
25 Charles Howell III 500/1
Odds Courtesy of Bovada

View the projected finish of the entire 2018 British Open Field.

How the Golf Engine makes its picks

In golf, a pro matches up as much with the golf-course as another competitor. Which is why any attempt to predict the outcome of a golf tournament, must take into account the nuances of the course. Beyond conjecture made by the golf pundits, analyzing past and present data through the use of math can more accurately project future performance.

In this model, we use machine learning to evaluate 1,500 different statistics for every golfer on the PGA Tour over each tournament since 2004. The analysis of this massive dataset allows gives us an opportunity to predict players that are sitting on low round scores.

The machine learns how these statistics can become a unique strength or glaring weakness for each golfer by comparing tens of thousands of different combinations and separating the patterns from the noise. The resulting ‘model’ is able to ‘deep dive’ and determine when to expect low rounds from a pro, given their unique style of play. These calculations are next to impossible to do quickly and certainly without personal and subjective biases, until now.

Learn more about the author, Pat Ross.

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