Connect with us

Equipment

Callaway launches new Chrome Soft, Chrome Soft X, Superhot balls (2018 PGA Show Demo Day)

Published

on

“The ball that changed the ball” is back.

Callaway announced new Chrome Soft and Chrome Soft X balls for 2018, as well as a retooled Superhot, which it is offering in some bold colorways.

See all of our photos from the 2018 PGA Show Demo Day here.

Chrome Soft

Callaway promises innovation at every level with the new Chrome Soft. That starts with a new Graphene Dual SoftFast Core. The company touts the new Chrome Soft as a fast, soft, high launch, low spin ball. But let’s dig a little deeper.

According to Dr Alan Hocknell, Senior Vice President of Research and Development at Callaway, Graphene is an “atomic-scale honeycomb lattice made of carbon atoms and was first produced in a laboratory at the University of Manchester in 2004 by Russian-born scientists, Andre Geim and Konstantin Novoselov, who went on to be awarded the 2010 Nobel Prize in Physics for their work.”

The material is stronger than diamond and 200 times stronger than steel, however, it’s also elastic and can be stretched a substantial amount. It sounds like Callaway thought the material was interesting and decided to see how to incorporate it into a golf ball, which is cool.

“We had to assess which part of our golf ball we could mix it with to get a strength advantage and where in the golf ball we would want it…We looked at various parts of the golf ball and the functions of each, and we quickly decided that if we were going to use a material that made any part of our golf ball substantially stronger it would be in the outer core, because its role is partly to allow the inner core to be soft. What we wanted to produce was an outer core that was much stronger, effectively a thinner but stronger ‘crash helmet’ for the inner core and that would allow us to make the inner core bigger.”

“If you think of this inner core as the engine of the golf ball, the inner of the new Chrome Soft is now bigger and softer because it is protected by the stronger outer core, which allows us to pump up the speed, pump up the spin-reducing characteristic of the soft core, and still retain the soft-feel benefits.”

Hocknell says the new Chrome Soft is similarly, well, soft to the original ball. However, feel around the green is crisper and there is a “clickier” sound on those shots. As expected, the new ball features higher ball speeds and lower spin on driver shots relative to the previous incarnation.

Chrome Soft balls are also available in yellow and Callaway’s Truvis pattern. $44.99/dozen.

Chrome Soft X

We’ll let Dr. Hocknell explain the reworking of Callaway’s tour ball for higher swing speeds.

“The X ball has undergone the bigger transformation of the two…In the new 2018 Chrome Soft X we have dramatically reduced its spin profile through the bag so, in many ways, it is similar to the standard Chrome Soft ball of 2017, but what you will find now is a firmer overall feel, while still retaining excellent spin properties around the green.”

“The differences between both golf balls are mostly focused on feel and then if you have a swing speed in the higher ranges – roughly 105mph and above – you might be an ideal candidate for the X, as its increased firmness will convert more driver head speed to ball speed, compared to standard Chrome Soft.”

Superhot

Callaway is also releasing a new version of its three-piece Superhot ball ($29.99/dozen). The new Superhot features improved aerodynamics for low drag and optimal lift, according to the company. Additionally, Callaway is introducing Superhot Bold colors in matte red, yellow, and orange.

See all of our photos from the 2018 PGA Show Demo Day here.

Your Reaction?
  • 108
  • LEGIT12
  • WOW5
  • LOL5
  • IDHT2
  • FLOP3
  • OB2
  • SHANK22

We share your golf passion. You can follow GolfWRX on Twitter @GolfWRX, Facebook and Instagram.

5 Comments

5 Comments

  1. Jack Nash

    Jan 24, 2018 at 1:08 pm

    However, feel around the green is crisper and there is a “clickier” sound. Isn’t that “clicker” sound code for skull or shank? 🙂

  2. Ollie

    Jan 23, 2018 at 6:01 pm

    Soft… supersoft… forgiving… mushy… feel… forgiving feeeel… more spin… more money… more of everything good …. 😛

  3. Joey5Picks

    Jan 23, 2018 at 3:31 pm

    Chromesoft used to be about $32. Now they’re $45? I’ll pass and stick with the Kirkland Signature.

  4. Uhit

    Jan 23, 2018 at 1:26 pm

    I’ll give it a try, to see, if it is at least as good as the Chrome+…
    …the Chrome Soft was a step backwards in my book.

    However, I don’t really think that it can beat the OnCore Elixr, or the B-XS, but who knows yet?

  5. nyguy

    Jan 23, 2018 at 12:39 pm

    guess I should order a few boxes of the 2016 chrome…..

Leave a Reply

Your email address will not be published. Required fields are marked *

Equipment

Mizuno announces new JPX 919 Tour Forged irons are coming August 29 (via cryptic Twitter post)

Published

on

While cryptic, it does appear Mizuno is announcing via Twitter that its new JPX 919 Tour irons are coming on 8/29/18. One would have to assume that means they will be launched on 8/29, not actually hitting retail on 8/29, but that remains to be seen.

We recently spotted a number of new irons on the USGA conforming list, including the JPX919 Tour irons pictured above, JPX919 Forged and JPX919 Hot Metal irons from Mizuno. So it’s likely that the JPX 919 Tour Forged irons won’t be alone in the JPX 919 family when they hit retail.

The JPX 919 Tour iron specifically pictured in the Tweet above seems to be the replacement for Mizuno’s JPX 900 Tour irons that Brooks Koepka used to win this year’s U.S. Open and PGA Championship. Learn more about the original JPX 900 Tour design from Mizuno’s Chris Voshal on our Gear Dive podcast.

Diving a bit deeper into the picture from Mizuno’s Tweet, it appears the JPX919 Tour irons will utilize Mizuno’s familiar Grain Flow forging, and will be made from 1025E; that’s based on the hosel stamping that says “GF Forged HD 1025E.”

Stay tuned for more info from Mizuno.

See what GolfWRX members are saying about the JPX919 Tour irons here.

Your Reaction?
  • 132
  • LEGIT11
  • WOW5
  • LOL3
  • IDHT4
  • FLOP0
  • OB1
  • SHANK7

Continue Reading

Equipment

USA Stars & Stripes, European Flag Chrome Soft Truvis golf balls arrive

Published

on

Getting you in the Ryder Cup spirit a little more than a month from the competition in Paris, Callaway announced Chrome Soft European Truvis golf balls and new Chrome Soft X Truvis Stars & Stripes balls today.

The Carlsbad company is also bringing its popular Chrome Soft Truvis Stars & Stripes balls back to market.

The new European Truvis balls features a European-themed white, blue, and yellow design. Both Chrome Soft Truvis Stars & Stripes balls include a patriotic red, white, and blue pattern.

All models of these made-in-the-USA golf balls will be available at retail August 24th and will sell for $44.99.

Your Reaction?
  • 16
  • LEGIT0
  • WOW1
  • LOL1
  • IDHT1
  • FLOP0
  • OB0
  • SHANK1

Continue Reading

Equipment

An Interview with T Squared putters, started by a high school golfer

Published

on

I’ve coached high school golf for over 15 years, and I thought that I had run out of “firsts.” Then, Anthony Tuber, one of our varsity six, told me that he builds putters. “Sure,” I thought. You purchase the components and assemble putters. Nice hobby to have. “No, coach, I build them from scratch. We have milling machines.” If that doesn’t catch your attention, not much will.

As a coach, you encourage your golfers from a base of experience, but I don’t have any club-making experience! The last time I played around with metal was in middle-school metal shop. In this particular case, the student is the coach, and the golfer is the teacher. I’m now the proud owner of a T Squared putter, and continue to be the proud coach of Anthony Tuber. He might be the next Bob Vokey, or Scotty Cameron, but for now, he is a varsity golfer and high school student. Oh, and he happens to make putters. Rather than write a review that might be perceived as biased, I decided to do a straightforward interview with T Squared Putters. If you want to learn more, visit the company website, or follow them on Twitter and on Instagram.

Question 1: What type of research and field testing did you do, prior to building your first putter?

Prior to making our first putter we bought a bunch of putters to see what we liked and disliked about them. Then we took those putters and tested them to figure out which roll we liked the best. The roll is determined by the weight of the putter the length and the groove pattern. After we completed the testing we drew up a design and shortly after that we had our first prototypes. We then tested those prototypes and they rolled exactly how we wanted. Time went by while we used these first putters but then we really wanted to see the competition. We went to the PGA Merchandise Show and that’s where we found out that we had a superior putter.

Question 2: Is there a style of putter that you like, that perhaps served as inspiration for some of your designs?

We bought and tested dozens of putters but two putters caught our eye and those putters are the Scotty Cameron Squareback and the Scotty Cameron Newport 2 Notchback.

Question 3: Can you tell us a bit about the materials/components that you chose for T Squared Putters?

We use American-made 303 stainless steel in all of our putters, but we also we use 6061 aircraft aluminum for the insert on the 713i.

Question 4: How do you balance your responsibilities and commitments, with your T Squared production?

During the school year academics are my number one priority. Over the summer I have been balancing my Tsquared putters work while working on the progression of my golf game. Fortunately I have a team that is very supportive of my vision for T Squared putters.

Question 5: Any chance we will see a mallet-style putter from T Squared?

Yes, we are currently testing other mallet putters to determine the most desirable features for our mallet putter. We are anticipating a prototype soon.

Question 6: Are you a better putter now that you know so much more from the design and production side of putters?

Yes, I have an entirely different perspective when I stand over every putt.

Question 7: How do you get the word out about the quality of your putters?

We have been very active on social media. The golfers that are currently using a Tsquared putter have been spreading the word. We have also been attending local golf tournaments to establish our brand.

Question 8: Do you hope to make a career of this venture, or do you envision it as a step along the path of a 21st-century businessman?

Yes, as golf is my passion I hope to take Tsquared putters to the next level. Golf will always be a part of my life whether it is professionally or recreationally.

Question 9: Finally, what question haven’t we asked, that you wish we would? Ask it and answer it, please.

I haven’t been asked how this process has affected me as a person. As a 17 year old I have a new appreciation for patience, persistence and hard work.

Your Reaction?
  • 234
  • LEGIT21
  • WOW36
  • LOL5
  • IDHT0
  • FLOP0
  • OB2
  • SHANK6

Continue Reading

19th Hole

Facebook

Trending