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Q&A with Wesley Bryan, 18Birdies new ambassador

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18Birdies, mobile technology startup, just signed Wesley Bryan to a multi-year partnership.

Bryan will be featured as an 18Birdies ambassador by wearing the brand logo on his apparel, using the app to post “Live Rounds,” as well as other exclusive content in the app’s golf-focused social feed and making special personal appearances.

Since launching in 2016, 18Birdies has seen rapid growth and now claims more than 750,000 users. The app seeks to gamify the game of golf, as it were, and foster a social community. From GPS, to shot tracking, to stats, to custom recommendations in its Premium mode, 18Birdies is an impressive app.

Bryan certainly makes sense as an endorser, and he was kind enough to answer a few questions for us.

Wesley 1

Ben Alberstadt: Taco Bell, Skechers, now 18Birdies. You’re amassing a unique stable of sponsors. Is there a tie that binds? What do you look for in a sponsor relationship?

Wesley Bryan: I’m fortunate enough to partner with companies that share the same vision that I do.  I’m all about making golf fun, enjoyable and approachable. It’s important to me that brands I represent on Tour have that same approach.

BA: Considering YouTube, which is among other things an app, raised your profile and helped you earn a living before making it on the Web.com Tour, you have a unique perspective on apps among pro golfers, no?

WB: Technology is really an amazing thing – being able to connect with fans all over the world is something that I love doing. I recently played my first Tour event in Asia last week in Malaysia – it was incredible to hear so many fans referencing the content I’ve done with Dude Perfect!, amongst other things.

BA: Do you think apps like 18Birdies have a role to play in the growth of the game?

WB: Absolutely. We need to find a way to keep younger audiences interested in the game and one way to do that is integrating more technology and social media into it, which 18Birdies does a great job of. Kids these days are tech savvy and are used to being able to do everything on their smartphones, so an app like 18Birdies fits well into their lifestyle.

18Birdies-Premium-Caddy+-Shot-Tracking

BA: Social media was/is obviously important to the Bryan Bros, but what motivates you to stay active and connected to fans now that you’re a PGA Tour winner and have no need for self promotion?

WB: Having the ability to impact even just a single fan of the game is huge.  If nothing else, I hope that I can help grow the game’s appeal as I continue my pursuit of wins on TOUR.

BA: How important is shot and stat tracking to you as tour pro?

WB: Very. It’s what helps us improve as Tour players. We’re lucky that the Tour provides detailed analytics for us so that we really know what areas of our game need a little bit more attention than others. With 18Birdies, weekend warriors can devote that same level of detail to their games, too. I really think that taking detailed stats on the app will help players understand what they need to work on, rather than just practice without purpose.

GPS rangefinder

BA: Do you think the average golfer can plan for upcoming rounds aided by 18Birdies?

WB: I’ve been impressed with the accuracy of their GPS rangefinder. It’s a pretty cool way to “walk” the course before you arrive to get a sense of how you should play it and what you can expect.

BA: Why should golfers download 18Birdies?

WB: They have a lot of useful features that golfers can take advantage of on the course from an awesome GPS rangefinder to score/stat/round tracking to distance and shot tracking and a virtual caddy that provides custom club recommendations.

Not only that, they do a good job of promoting a golf community by incorporating social into the app. I’ll be posting Live Rounds in the app throughout the season, so fans can follow my rounds in real-time and interact with me.

I really like what they are doing with their DreamGames campaign as well. Rewarding people for just going out and playing golf is a great incentive to go out there and play.

18B-app-screens-Stats

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4 Comments

4 Comments

  1. jack

    Oct 28, 2017 at 12:58 pm

    Need to do what they do in Europe. All golfers pass training tests, qualify on a short course and build real handicaps through tournament play. No fake handicaps, no playing without having learned the rules…

  2. 097

    Oct 27, 2017 at 2:51 am

    Good. Lets inundate bad players and newbies with more of this stuff and keep them occupied and confused, their egos crushed because the Stats on these screens tell them they suck at the game. But we good players can’t have them tinkering with more of this stuff while they play and slow the rest of us down! Enough chumps out there blasting their music and chugging beers and not paying attention. Yeah. Thumbs up! Not.

  3. ReggieW

    Oct 25, 2017 at 8:00 pm

    If you’re a bogey golfer you don’t need this gizmo and probable you shouldn’t be carrying a driver or more than 10 clubs either. It’s only for pros and rec golfers who have more money than brains or talent.
    “Golfers are gullible.” — Harvey Penick, Little Red Book, page 74…. believe it.

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Tiger Woods fires third-round 65, takes a three-shot lead into final round

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Tiger Woods walked to the first tee at East Lake today like a gladiator entering an amphitheatre. Beginning the third round of the Tour Championship with a share of the lead, a sea of supporters were there to hoot and holler as he strode purposefully towards the opening tee. Expectancy was in the air, as after all Tiger Woods has converted a 36 hole share or solo lead into a win a remarkable 77 percent of the time throughout his career.

Both at Valspar and the Open Championship, Woods was unable to find that extra gear when he found himself atop the leaderboard. Today, however, was a different story, and Woods delivered the performance that came so natural to him when he was in his pomp.

Woods began his round with a piped drive down the first fairway, and after his approach shot landed just outside 20 feet on the first green, it appeared that the 14-time major champion was on his way to a steady start. However, when he rolled that birdie putt into the center of the cup, the galleries of East Lake responded with a cacophony of noise. Tiger Woods was on the march.

After a two-putt par at the second hole, Woods began a charge that turned into the performance he had been searching for all year when he’s found himself in contention. Woods birdied the third hole after stuffing a wedge to eight feet and burying the putt, and when he then birdied the par-4 fourth hole measuring 479 yards after nailing another putt from outside 20 feet, the crowd and Woods began to believe that today could be special.

To say Woods fed off that sublime birdie and the energy of the crowd would be an understatement. The 79-time PGA Tour champion put on a clinic over his next couple of holes, draining consecutive birdie putts from inside 10 feet, The great man then produced a scintillating approach shot from the fairway bunker on seven which just crept over the greenside trap and settled five feet away from the hole for an opportunity for Woods’ fifth straight birdie. Woods slammed the putt right in the middle to take him to six-under par for the day and 13-under par for the event.

Woods’ one blemish on the opening nine came on the tricky par-3 ninth hole, double-crossing his tee shot and failing to get up and down from off the green. Despite the error, Woods’ opening nine scorecard made for an imposing sight. 30 strokes that included six birdies and gave him a four-shot lead.

A clutch seven-foot par save on 11 kept the momentum rolling and it didn’t take long for the American to capitalise on that impetus, cutting his iron approach into the par-4 12th to seven feet. He then walked that birdie putt in to take him back to 13-under par.

Woods then parred his way to the 16th hole, a hole which he took a six on in round two, and it looked set to be another big number on the cards for Woods after he missed the green with his approach and then saw his ambitious flop shot run back to his feet. But Woods executed a nerveless bump into the hill with his next shot that took all the sting out of the ball and trickled out to tap in range for a superb bogey save.

On Woods’ penultimate hole, he barely missed his birdie putt, and after popping in his par putt, he approached the 18th tee with a three-shot lead. Woods striped his driver down the middle of the fairway, but a pulled approach into the back greenside bunker and a disappointing splash out meant Woods had to settle for a par to finish a thrilling round of 65, giving him a three-shot lead entering tomorrows final round.

Ask any Woods supporter, and they’ll tell you the one element missing from the great man returning to the winner’s circle in 2018 has been his inconsistent driving. Well, the decision to change recently from the Mitsubishi Tensei Orange shaft that he had been using for most of the year, to the Mitsubishi Diamana D+ Whiteboard shaft may well be the final piece of the complicated Tiger Woods puzzle. Woods looked as good as ever off the tee with the chief in hand on Saturday afternoon, finding 10 of 14 fairways on day three.

A victory tomorrow would be Woods’ first since 2013. His first win since four back surgeries that threatened to end his career. His first win since the majority of golf’s talking heads declared he had the chipping yips. His first victory since he suffered public derision after he received a DUI which turned out to be the cause of a toxic mix of prescription drugs. There is no way to downplay it, a win for Woods tomorrow would be one of the most memorable of his career. He has pulled himself off the canvas to within touching distance of his third Tour Championship victory. Should he claim that victory tomorrow, it may well be Woods’ finest hour outside of his 14-major championship wins.

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GolfWRX Morning 9: Driver now a weapon, Tiger leads | What makes Bryson so good | Paulinagram

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By Ben Alberstadt (ben.alberstadt@golfwrx.com)

September 21, 2018

Good Friday morning, golf fans.
1. Tiger in front again
Another FedEx Cup playoff event, another Tiger Woods first-round lead.
Golf Channel’s Rex Hoggard…”Woods finished his day at the finale with a closing nine of 31 after a slow start and was tied with Fowler atop the season-ending leaderboard at 5 under par. He’s been in this position before from Tampa to St. Louis and was equally impressive two weeks ago at the BMW Championship when he opened with a first-round 62 for a share of the lead….But Thursday at East Lake felt different. It felt better.”
  • “This was by far better than the 62 at [the BMW Championship],” said Woods, who is playing at East Lake for the first time since 2013. “Conditions were soft there. It’s hard to get the ball close here. There’s so much chase in it. If you drive the ball in the rough, you know you can’t get the ball close.”
  • “On Thursday he had the look of a complete golfer, a five-tool player whose only limitation was running out of holes. Statistically he finished inside the top 10 in strokes gained: off the tee (eighth), tee to green (third), fairways hit (fourth), driving distance (eighth), greens in regulation (fifth), proximity to the hole (sixth), scrambling (first) and strokes gained: putting (eighth).
  • “I felt in control today,” Woods said without even trying to hide the knowing smile that inched across his face. “I had a lot of control over my shots.”
Golf Digest’s Joel Beall noted Woods’ warmup didn’t suggest a low number was forthcoming…”It was not an auspicious start. The warm-up wasn’t smooth, a fair share of drivers sailing over the left-field fence that separates the East Lake range from the 16th hole. The irons were a little thin, and he wasn’t dropping many putts on the practice green. There were a few grabs towards his back, the infamous part of his frame that kept him sidelined for so long. That someone forgot to tell the golf gods to turn on the A/C-a couple degrees from an Atlanta record high, apparently-wasn’t helping matters, the print of his shirt already unrecognizable from sweat when he arrived to the tee.”
“So when Tiger Woods three-jacked from 30 feet on the first hole, it felt like the opening salvo to a song-and-dance we’ve seen too many times before.But not on the only face that mattered.”
2. Also, Rickie
A PGA Tour.com report notes that Fowler (who co-leads the Tour Championship with El Tigre) is feeling good”Now he’s tied for the lead in the season-ending TOUR Championship at East Lake, his 5-under 65 holding up for the best score of day one with Tiger Woods.”
  • “I haven’t been on any type of painkillers,” Fowler said of his strained right oblique, which kept him out of the first two Playoffs events, THE NORTHERN TRUST and Dell Technologies Championship. “Like just standard Advil. And the big thing and reason why, I didn’t want to mask anything, just because if something did come up, I wanted to get the real response from my body.”
  • “Fowler’s body responded most especially on the greens, where he made nearly 92 feet of putts and ranked second in the field in Strokes Gained: Putting.”
3. The big stick delivereth
Golf Channel’s Mercer Baggs…”Ever since making adjustments to his driver – which included adding loft and changing the shaft – at The Northern Trust, Woods’ long game has become one of his greatest assets.”
  • “Woods hit 10 of 14 fairways in the first round at East Lake Golf Club, which led to hitting 14 of 18 greens in regulation.”
  • “It’s not as though Woods has completely traded distance for accuracy. He hit his drive on the par-5 18th 320 yards and hat helped produce an eagle.”
  • “It’s more like he now has the ability to control his driver. Those wayward tee shots we had become accustomed to seeing aren’t so offline. That means sometimes he’ll send one 296 yards – like he did on the first hole – and sometimes he’ll gear up and knock one 328 yards – like he did at the fifth.”
  • Woods had this to say…“[I]f I hit it normal, I hit it just as far. And so that’s to me like 300 yards in the air,” he said. “But … the neat thing about this one is that if I miss it and spin it a little bit, those spinners stay in play instead of chasing off on me, and I can turn this ball.
  • “And so, yeah, if I hit controlled shots, they’re in play and they’re shorter. But if I go ahead and step up and launch one, I’m just as far. The neat thing is I don’t have to swing it as hard to hit the ball as far. And so it puts a little less toll on my body. I don’t have to have my speed up there at 120, 121, 122 miles an hour to carry it 305, 310 like I did before.”
4. Paisley
Meanwhile, on the Web.com Tour…AP Report…”Chris Paisley birdied four of the last five holes for a 10-under 61 and the first-round lead Thursday in the season-ending Web.com Tour Championship.”
  • “The South African Open winner in January for his first European Tour title, Paisley played the back nine first at Atlantic Beach Country Club, holing a bunker shot for an eagle on the par-5 18th. On the front nine, he birdied the par-3 fifth and finished with three straight birdies.”
  • “I think just all around was really good,” Paisley said. “I hit it well off the tee, which gave me a lot of kind of short irons into the greens and opportunities. I hit a lot of really good iron shots close, and then a few other bonus kind of things happened where I holed the bunker shot on 18 and holed a long putt on No. 8.”
5. What makes Bryson so good?
Our Peter Sanders takes a headfirst dive into the data.
A few morsels…
  • “He averaged over 300 yards, 15 yards longer than the field, and hit more fairways than the 2017 winners.  Further, Bryson (Blue arrows below) had 35% fewer driving errors than those made by the 2017 winners.”
  • “Bryson did hit more greens-in-regulation (blue arrows below). BUT remember he hit more fairways and made fewer errors. Finally, Bryson’s proximity when he hits the greens* is closer to the 2017 Tour average than it is to the 2017 winners”.
6. Rory PACIlroy?
A Golf Channel report indicates Mr. McIlroy may have a seat at the Player Advisory Council table…”I’m not on the PAC. I’m probably going to join the PAC next year. Nice to sort of know what’s going on and give your input and whatever.”
  • Input and whatever! McIlroy also said he likes the new Tour Championship format, sort of.
  • “I like it for the FedExCup. I don’t necessarily think it should be an official Tour win. I don’t know how the World Ranking points are going to work,” said McIlroy, who is tied for fifth after a first-round 67 at East Lake. “There’s a lot of stuff that still needs to be figured out. But in terms of deciding the FedExCup, I think it’s good.”
7. New Web.com schedule
Golfweek’s Brentley Romine with the details...”The 2019 Web.com Tour season will now end on Labor Day, the PGA Tour announced on Thursday.”
  • “The new schedule features 27 events, including three new events and a three-event Finals (down from four). The three new events are the Suncoast Classic Feb. 14-17 in Lakewood Ranch, Fla., Evans Scholars Invitational May 23-26 in Chicago and TPC Colorado Championship July 11-14 in Berthoud, Colo. The Finals will consist of the Nationwide Children’s Hospital Championship (Aug. 15-18), Albertsons Boise Open Aug. 22-25) and Web.com Tour Championship (Aug. 30-Sept. 2).”
  • “The Web.com Tour has enjoyed tremendous momentum in recent years and has created a platform from which graduates are enjoying immediate success on the PGA Tour,” said PGA Tour Commissioner Jay Monahan. “The revamped schedule will allow for a more natural cadence to the season for our fans, while providing an earlier finish that enhances the visibility of the Web.com Tour Finals.”
8. JT pain free
Golf Channel report...”After injuring his right wrist during the final round of the BMW Championship he spent last week in south Florida getting therapy after being diagnosed with a case of tendinitis and little else.”
  • “Thomas explained that he tested the wrist earlier this week to be sure he was pain-free and conceded he considered not playing the Tour Championship in order to be as healthy as possible for next week’s Ryder Cup.”
  • “If it would have hurt at all, I wouldn’t have played,” said Thomas, who will be a rookie on this year’s U.S. team. “No. 1 most important part is my future and my career. I don’t want to do anything that’s going to put me out for a while. But to me, second most important is Ryder Cup. I would rather not play this week and play the Ryder Cup and be fresh and make sure I’m going to get as many points for the team as possible.”
9. Interpreting Paulinagram
Charles Curtis of For The Win on an Instagram story Paulina Gretzky posted that features the Great One’s daughter listening to a song.
  • “As some people have noted, these are the lyrics to the Dustin Lynch song attached to that photo:..I’d be jealous too, if she was with you…I’d be out of my mind, watching her move…If I was just a guy with across the room view….I’d be jealous too, if she was with you, with you.”
What does it mean? Who knows? Who cares? Some combination of the two?

 

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Tiger Woods catches fire after a slow start, shoots 5-under 65 at Tour Championship to tie lead

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Tiger Woods, who came to the Tour Championship 20th on the FedExCup points list, is making early moves at the Tour Championship at East Lake. After an opening-hole 3-putt from 25 feet for a bogey, and then three straight pars, Tiger played the rest of his round 6-under par (birdies at 5, 6, 12 and 14), capping it with a 27-foot eagle putt at the 18th hole. In the end, it was a 5-under 65 for Tiger, who currently sits tied for the lead with Rickie Fowler.

Here’s his approach to the par-5 18th hole, which measures 590 yards in total:

And here’s the eagle putt, to which he reacted with a few casual fist pumps and a putter raise.

As we’ve reported, Tiger recently switched back to his Scotty Cameron Newport 2 GSS putter with which he’s one 13-of-14 majors throughout his career. He may have found the spark of old on the greens.

The only problem is, even if Tiger wins this week’s Tour Championship, he’s going to need some help winning the FedExCup and $10 million payout. Here are the scenarios he needs to happen:

But hey…

Here’s where the top-5 players on the FedExCup points list sit currently on Day 1:

  1. Bryson DeCheambeau (+3 thru 15, T27)
  2. Justin Rose (-2 thru 15, T6)
  3. Tony Finau (-2 thru 16, T6)
  4. Dustin Johnson (+2 thru 16, T23)
  5. Justin Thomas (-3 thru 16, T4)

Who do you think is going to win the Tour Championship and the FedExCup?

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