Equipment

Bridgestone introduces BFIT golf ball fitting launch monitor app

Published

7 years ago

Mar 1, 2017

After five years of development, Bridgestone Golf is rolling out its new BFIT application, the world’s first golf ball fitting app. BFIT is designed to transform every golfer’s mobile device into a ball tracking launch monitor.

The app records video of the user’s swing and analyzes it to provide swing speed, ball speed, launch angle, carry distance and total distance to recommend the perfect golf ball for the user’s game.

BFIT is now available for iOS devices through the App Store and is slated for release on Android in the near future.

“For the past decade we have separated ourselves from all other manufacturers by truly mastering the art of golf ball fitting, as it is an absolutely crucial aspect of optimizing performance,” says Adam Rehberg, Bridgestone Golf Ball Fitting. “With the BFIT app we’re removing any barriers to ball fitting, as players will no longer need to come to special events or spend money on fancy launch monitors, we’re giving everyone all the necessary tools for free.”

As you might expect, the app can be used nearly anywhere. All you need is a buddy to film your swing. Thanks to the captured data, the app recommends a specific Bridgestone ball.

“With my technology and physics background, the BFIT app is perfect for me,” says Bridgestone-sponsored Bryson DeChambeau. “The success of Bridgestone’s ball fitting program has benefited many over the past decade, but the masses deserve to experience how valuable this process is and the app allows maximum inclusion for golfers of all skill levels.”

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13 Comments

Gene Hubbard

Mar 3, 2017 at 9:31 pm

I have the Iphone 5 guess that don’t work

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Gene Hubbard

Mar 3, 2017 at 9:30 pm

How do I find it in the App store. Not very good with computers

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Keith

Mar 3, 2017 at 9:06 am

That is the problem I have always had with Bridgestone fittings. They automatically assume you need an e series or a b series based upon handicap or average score. I have been fitted by them (at free events) a few times, and noticed the trend.

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S Hitter

Mar 2, 2017 at 3:22 am

It told me I already far enough and that I should use a marshmallow

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R Hagan

Mar 1, 2017 at 4:37 pm

Jacob’s link works. I searched the App Store too and couldn’t find it either but the link worked

Reply Report comment
ctmanic

Mar 1, 2017 at 4:06 pm

It’s the US app store. Not international (I am in Holland, but it doesn’t seem to be available here yet).

Reply Report comment
Axeme

Mar 1, 2017 at 3:18 pm

Search the App Store for Bridgestone Golf BFIT

Reply Report comment
Sander Roest

Mar 1, 2017 at 1:32 pm

Only compatible with iPhone 6 and upwards.

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Brian

Mar 1, 2017 at 11:41 am

Bad look for Bridgestone if they assumed it be live today….definitely not in the app store

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- Jacob Mendonza
  
  Mar 1, 2017 at 1:21 pm
  
  I found it following a link Bridgestone posted in their Twitter post about it. bit.ly/BFitAppTR
  
  Reply Report comment
jas

Mar 1, 2017 at 11:22 am

Can’t find it in the App Store.

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- Al Czervik
  
  Mar 1, 2017 at 11:29 am
  
  Yeah, might want to double check that release date. It’s not in the App Store.
  
  Reply Report comment
  - Jacob Mendonza
    
    Mar 1, 2017 at 1:20 pm
    
    I found it following a link Bridgestone posted in their Twitter post about it. bit.ly/BFitAppTR
    
    Reply Report comment

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Whats in the Bag

Sam Burns WITB 2024 (April)

Published

16 hours ago

Apr 22, 2024

GolfWRX Staff

Sam Burns’ what’s in the bag accurate as of the RBC Heritage.

Driver: Callaway Paradym Triple Diamond S (9 degrees @10)
Shaft: Fujikura Ventus Blue 7 TX

3-wood: Callaway Paradym Ai Smoke Triple Diamond T (15 degrees @16)
Shaft: Fujikura Ventus Blue 8 X

Check out more in-hand photos of Sam Burns’ WITB in the forums.

Hybrid: Callaway Apex UW (21 degrees)
Shaft: Fujikura Ventus Blue 8 X

Irons: Callaway Apex TCB ’24 (4-AW)
Shafts: Project X 6.5 (4-PW), True Temper Dynamic Gold X100 Tour Issue (AW)

Wedges: Titleist Vokey Design SM10 (56-14F @55), WedgeWorks Proto (60-T)
Shafts: True Temper Dynamic Gold S400 Tour Issue (56, 60)

Check out more in-hand photos of Sam Burns’ WITB in the forums.

Putter: Odyssey Ai-One #7S

Grips: Golf Pride Tour Velvet Align

Ball: Callaway Chrome Tour X

Check out more in-hand photos of Sam Burns’ WITB in the forums.

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Whats in the Bag

Will Zalatoris WITB 2024 (April)

Published

17 hours ago

Apr 22, 2024

GolfWRX Staff

Will Zalatoris’ what’s in the bag accurate as of the RBC Heritage.

Driver: Titleist TSR2 (9 degrees, A1 SureFit setting)
Shaft: Fujikura Ventus TR Black 7 X (44.5 inches)

3-wood: Titleist TSi2 (15 degrees, A1 SureFit setting)
Shaft: Fujikura Ventus TR Blue 8 X

See more photos of Will Zalatoris’ WITB in the forums.

Irons: Titleist T350 (3), Titleist T150 (4-PW)
Shafts: Nippon N.S. Pro Prototype G.O.S.T. 10 ST X (3), True Temper Dynamic Gold Tour Issue X100 (4-PW)

Wedges: Titleist Vokey Design SM10 (50-08F, 54-10S @55, 60-04T)
Shafts: True Temper Dynamic Gold Tour Issue X100

See more photos of Will Zalatoris’ WITB in the forums.

Putter: L.A.B. Golf Mezz.1 Max

Grips: Golf Pride Z-Grip Cord

See more photos of Will Zalatoris’ WITB in the forums.

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Equipment

New Level launches new 480-DB irons, blending performance and forgiveness

Published

19 hours ago

Apr 22, 2024

Brian Knudson

New Level has been making some really good golf equipment since the company started up in 2018. Offering irons that are more geared towards the better player, precision has been a fundamental philosophy for New Level in creating irons and wedges.

The 480 line of irons has been the flagship of the brand, and the newest member of that team is the 480-DB iron that is now open to pre-orders. A new cavity design is what the whole 480 line is about, and the 480-DB takes advantage of that with added ball speed and a larger sweet spot.

For players who require their irons to offer the best feel, rest assured the DB is a fully forged (from 1020 carbon steel) one-piece golf club. No multi-piece, hollow design with this iron.

While the 480-DB is the next generation of the popular 902-OS, New Level didn’t follow the current trend in golf by chasing distance with the new iron. They actually weakened the lofts on the 480-DB with the spec sheet showing a 33-degree 7-iron and 45-degree pitching wedge. These lofts allow the DB to have less offset while still offering consistent distance off the face.

A traditional design was also at the forefront of the new irons to make sure that golfers with an eye for detail can look down at them with confidence that they will perform under any condition.

A weight low in the back cavity will allow their master club builders to dial in the perfect weight for the golfer, no matter the length or shaft being used. New Level believes that the new 480-DB is one of the most forgiving one-piece forged irons on the market today. A pre-worn leading edge on the sole should get through the turf quickly and with reduced digging for better turf interaction.

You can pre-order the New Level 480-DB right now on the New Level website.