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Soft, Medium or Firm? Sentio’s floating-face putters give golfers a choice in feel

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Sentio Golf, which made its debut at the 2016 PGA Merchandise Show, announced today that its Sierra 101 line of putters are available for purchase on the company’s website, as well as in select retail shops.

The Acton, Massachusetts-based company’s patented floating face technology offers golfers a stainless steel putter face, which is separate from the rest of the head with a vibration-dampening thermoplastic elastomer (TPE) core, constructed through a process called insert molding.

Sierra-cutaway

Jim Varney, President of Sentio Golf, says the insert-molding process demands extremely tight manufacturing tolerances. Thus, Sentio’s putters are constructed at some of the highest dimensional standards in the industry. Varney also says that the TPE formulation process bonds the metal components while keeping them separate (thanks to the insert), softening the feel at impact.

The Sierra line includes three models, each with a color-coded translucent core. The cores each have a different durometer—or relative hardness—to the elastomer, affecting energy transfer, and thus feel.

Sentio-3

  • 101-Soft (green core): For players who usually prefer inserts or who regularly play on fast greens.
  • 101-Medium (red core): For all-around conditions.
  • 101-Firm (blue core): For fans of all-milled putters or those who play on slower greens.

Specs

  • Price: $299
  • Length: 33, 34 and 35 inches
  • Loft: 2 degrees
  • Lie: 72 degrees
  • Head Weight: 350 grams
  • Toe Hang: 4 o’clock
  • Offset: Full plumber hosel
  • Construction: 304 stainless steel face and body, TPE core
  • Finish: Satin Silver PVD
  • Stock grip: PURE midsize

Also of interest for WRXers: Sentio will be releasing a limited run of 100 Tour prototype putters on September 27. Called the Century Edition, these flatsticks will feature a unique black bronze PVD finish.

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16 Comments

16 Comments

  1. tlmck

    Sep 26, 2016 at 4:52 am

    It would have been more interesting to offer one putter with interchangeable faces/inserts. That way you could adjust the putter for changing weather/temps, faster/slower greens, or just for a change of feel if desired.

    • richard patten

      Oct 1, 2016 at 1:36 am

      There are putters with interchangeable inserts, e.g., Fisher, and less costly putters with soft to hard inserts. Straightaim insert putters have putters with several degrees of impact reduction for fast or slower greens. Callaway has one Odyssey model with a ‘floating’ face that will reduce impact. There is an added property of impact-reducing inserts that these companies are not aware of. It is better for putt control than softer feel. Softer feel, itself, does not increase accuracy.

  2. rymail00

    Sep 22, 2016 at 5:19 pm

    Personally I think the idea is pretty cool. Everybody has a different perception of what they like to feel at impact and this is a way to give people those options.

    And man, the unbelievable negative comments in all these articles is ridiculous (all articles). If you don’t like something fine, but why sh!t on the authors or whatever equipment, training aids etc.? Constructive criticism is one thing, but why the rest? It sucks to see this site heading down this road. Hell the guy was even nice enough to respond to people’s questions. Doubt most people would say this stuff some in a store, shop, merchandise show etc.

  3. RP Jacobs II

    Sep 21, 2016 at 7:15 pm

    Seems a bit gimicky though I am sure that they are very nice putters. For the price point, they’d better be, lol. “Independently Verified to provide positive strokes gained???” Bro, last I looked it was the Player’s name next to a stroke gained number, not a putter model or brand, lmao.

    Be that as it may, they look sharp and I wish you the very Best!! Nice article Ben. Nicely Played Bro 🙂

    Fairways & Greens 4ever My Friends,
    RP

    • Sentio Golf

      Sep 25, 2016 at 9:20 am

      RP Jacobs II, thanks for the thoughtful comment! I’m sure people probably thought insert-faced putters were gimmicky when they came out. From a technical standpoint, molding the polymer in the middle as we have done allows us to do things with COR, basically how much energy is transferred to the ball, that you can’t do with an insert face or a solid body putter. Inserts have been trying to add more “pop” and better sound response (look at the proliferation of metal sheets over polymer inserts), and companies that make solid milled putters use “softer” metals like carbon steel, GSS, and copper to take the edge off the feel at impact. What golfers want is that middle ground between the two extremes, and that is exactly what our technology does. AND we provide multiple options within this range to give people a choice.

      Our putters were part of a test that used Strokes Gained as a measure of relative accuracy. Yes, it is the SG of each tester using each putter that is measured. Read about it here: http://bit.ly/2cTrGUD

      • richard patten

        Oct 1, 2016 at 2:09 am

        I found that damping inserts can increase accuracy, but I used a putting machine, rather than human putters. It is not the feel (a putting machine has no feel) that does it. It is a surprising principle of physics tyhat does it. I have used ‘floating’ inserts , for slow to fast greens, in my straightaim putters for over 10 yrs. You have a good looking product. Put it in a mallet, too. With good technically sound advertising you will succeed in this tight market.

  4. Mark

    Sep 21, 2016 at 8:13 am

    2

  5. BSGolf

    Sep 20, 2016 at 12:05 pm

    More junk…stop with the junk

    • Sentio Golf

      Sep 20, 2016 at 8:57 pm

      I understand that it seems unusual, but I assure you that it is not junk. Our tech produces a great feel and has been independently verified to provide positive strokes gained. I suggest you try it and see for yourself.

      • foo

        Sep 21, 2016 at 12:36 pm

        Where do you suggest we try this?

        • Sentio Golf

          Sep 25, 2016 at 9:27 am

          Foo – We have a list of current retail partner locations on our website: http://www.sentiogolf.com/retailers/ I realize this is very limited now, but we are a start-up company so things are just getting started. Ask the pro-shop at your home course to contact us about becoming part of our Fit By Feel program – we will get them set up and in a week you will have all three to try for yourself.

      • JOEL GOODMAN

        Sep 21, 2016 at 7:57 pm

        If I want great feel I’ll take a woman . In golf I want to score low.

      • richard patten

        Oct 7, 2016 at 3:38 pm

        Sentio, I suggest you confirm the accuracy-improving function of your floating inserts objectively by using a putting machine. This will work; I have done this. Good luck.

    • JOEL GOODMAN

      Sep 21, 2016 at 7:56 pm

      barnum was right then and still is.. more suckers now than ever. any putter more than $125 is a joke and a rip off.

  6. Charlie

    Sep 20, 2016 at 9:13 am

    Very Nike-esque. The insert, the lines, the font, everything. Not too shabby.

    • Rob

      Sep 20, 2016 at 12:36 pm

      Not too shabby? Nike-esque? Oh you mean that company that just stopped making clubs? I’m sure club makers are modeling their product of the nike swoosh!

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Equipment

WRX Spotlight: Swag Golf proto putter

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Product: Swag Golf proto putter

Pitch: From Swag “Swag is the brand that isn’t scared to push the limits in a conservative sport that isn’t evolving to meet changing styles. We like to listen to music on the course, we want to be bold, we love having fun, we love golf, and we’re going to express that both on and off the course. We aren’t going to try to sell you on how great our proprietary materials are and we don’t need to rely on clever marketing to sell more. We’re a no BS company. What matters is that our putters feel good and in turn make you feel good when putting. We have some crazy ideas, we love to tinker, and we experiment on how to perfect everything we do. ”

Our Take on the Swag Golf Proto putter

Though relatively new, Swag Golf has been making a big splash in the industry for their high-end and striking headcovers and accessories. Perhaps less talked about when it comes to the company is their putters – something which I feel is likely to change after testing out their prototype rainbow finish flat-stick.

The putter is beautiful from whatever angle you look at – but especially at address. Extremely smooth lines, and with full-shaft offset, the blade’s shoulders and bumpers are flawlessly balanced to frame the ball and let the putter sit perfectly square. The single line alignment aid enhances the look and is positioned right in the center of the blade’s sweet spot, while the CNC milled flat-stick delivers perfectly smooth edges – noticeably on the neck for a sublime and soft profile.

With a head weight of 354g, the putter from Swag feels exceptional in your hands over the ball. Every detail matters when investing in a premium putter, and the sensation of the stable and firm feel of the flat-stick as well as there being no wavering of the head, makes the putter feel like an extension of your body when standing over a putt.

The sound and feel of the putter is an area where Swag has knocked it out of the park. With a fly milled face from 303 Stainless Steel, the flat-stick delivers an incredibly soft feel at impact.

No vibration is felt on impact, even on long-distance putts. It never feels like your hitting the ball but more caressing it, which is a pleasant sensation when putting from downtown. What you get in terms of sound at impact is a low, deep pitched note from a putter which rolls beautifully on its axis and produces no vibration on slight mis-hits.

To nitpick, the company’s “black mid pistol tackified kangaroo leather grip” took some getting used to. Initially, it took a little away from how impressive the flat-stick feels in your hands, but it gradually becomes more comfortable.

Overall performance-wise though, the putter from Swag provides everything you could hope for from a high-end putter. Exceptional feel at address, painfully attractive profile and precision at impact.

As of now, the company boasts self-confessed “putting nerd” Kevin Streelman as their PGA Tour ambassador. Streelman is currently gaming the brand’s Handsome Too proto, and after experiencing the Swag rainbow proto for myself, the highest compliment I can give is that I would be surprised if he (and PGA Tour newcomer Rhein Gibson) are still the only Tour pros to game one of the brand’s flat-sticks in 12 to 24 months time.

In terms of an Anser-style putter, Swag packs a hefty punch with their numerous offerings. While I personally love the eye-catching rainbow finish (which has been blasted to remove some of the boldness), I realize it’s not for everyone. However, the company has plenty more traditional finishes on their array of flat-sticks, which you can find on their website here.

Whatever finish you prefer your putters to come in though, it’s unlikely that any department of Swag’s flat-sticks will leave you disappointed.

 

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New Mitsubishi Chemical ZF shaft in play at the Tour Championship

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Even after winning just a week ago, Justin Thomas has put a new MCA Diamana ZF-Series shaft into play for the Tour Championship and FedEx Cup Final this week at East Lake Golf Club. JT is using the 60g TX version in his 9.5-degree Titleist TS2 driver (see Thomas’ BMW Championship-winning WITB here).

MCA has confirmed the new shaft and given us some great information on why it is are adding this fourth profile to the Diamana line—something the company has never done before.

The new Diamana ZF has taken the easy loading bend profile from the BF-Series and tweaked it in certain spots along the length to further maximize the design and find greater performance for players across swing speed ranges.

“The result is a profile that makes ZF a little more explosive and easier to accelerate.” -Mark Gunther, Vice President of Sales and Marketing for MCA GOLF.

Like the other shafts in the Diamana Fourth Gen. Series, the Diamana ZF shafts owe their stiffness and stability to two unique technologies. First: the MCA-developed MR70 carbon fiber material, and the second: Boron fiber. MR70 is found in both the butt and tip sections of the shaft and is 20 percent stronger than conventional materials, with a 10 percent greater modulus (a measure of stiffness). These designs have additional strength thanks to Boron fiber in the tip section to create the exact EI curve desired.

When you compare the new ZF to Diamana BF-Series, the ZF-Series shafts are a slightly stronger profile and built to have increased stability in both the butt and tip sections. They feature a softer, more active middle for better energy transfer and clubhead acceleration.

A cool feature for those looking to get a bit more distance but are on the lower end of the swing speed spectrum: There will also be a 40-gram version of the ZF, which is the lightest shaft of the fourth generation Diamana family.

“We’re extremely happy to have a 40g option within Diamana™ ZF,” says Gunther. “This opens the performance benefits of these unique Mitsubishi Chemical materials to a whole new range of players who prefer to play an ultra-lightweight shaft.”

Mitsubishi Diamana ZF-Series Availability and Specs

Diamana ZF-Series will be available September, 13 2019 at MCA GOLF authorized retailers and dealers nationwide, with a suggested retail price of $400.

Weights and flexes

  • DIAMANA ZF-Series 40 (R2, R, S Flex)
  • DIAMANA ZF-Series 50 (R, S, TX Flex)
  • DIAMANA ZF-Series 60 (S, TX Flex)
  • DIAMANA ZF-Series 70 (S, TX Flex)
  • DIAMANA ZF-Series 80 (S, TX Flex)
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Equipment

Forum Thread of the Day: “Are 919 forged irons really that good?”

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Today’s Forum Thread of the Day comes from 9ironiscash who asked fellow members what they thought about Mizuno’s 919 forged ironsOur members dish out their experiences gaming the irons, with the majority of WRXers answering with a resounding yes to 9ironiscash’s original question.

Here are a few posts from the thread, but make sure to check out the entire thread and have your say at the link below.

  • Gmack1973: “I think the 919 forged are great irons. I play to a handicap of 4 and think I’m not a bad ball striker. I had the tours 6-pw, and they were great but a bit unforgiving if you don’t get them out the middle. I now have 919 forged 4 – PW and couldnt be happier. They have the Nippon Modus 120 stiff shafts.”
  • Gofguy224: “They are great irons! Had them for about a month and I’ve already shot 3 of my lowest scores ever! Very forgiving and they feel buttery soft
  • chjyner: “The whole 919 range is probably the best on the market “
  • PowerCobra98: “I like them. Moved from Apex 19’s into 919 Forged. I’ll likely be looking at a set of MP20 HMB’s though.”

Entire Thread: “Are 919 forged irons really that good?”

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