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First Look: Parsons Xtreme Golf Irons

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We’ve heard about GoDaddy founder Bob Parson’s interest in the golf equipment industry for several years. Now, we’re seeing it.

In August 2013, Parson hired two veteran club designers from Ping — Mike Nicolette, a former PGA Tour player, and Brad Schweigert, Ping’s former director of engineering. The two account for 130 and 150 golf-related patents, respectively.

B62M8t5IcAEAMQcpxg_7_iron_2_FOR_WEB1Details about Parsons’ equipment venture have been limited since — until Parsons tweeted a photo of this forged iron.

(updated 7/2015: See detailed photos click HERE)

According to the company website, the company’s clubs are created with “an extremely complex manufacturing process” and the assistance of a world-renowned metals expert. They use “the most exotic, high-performance alloys.”

“We refined our design again and again with an intense focus on maximizing performance and feel,” the site says. “Sound expensive? You bet. Worth it? Absolutely.”

The company is expected to launch a full line of equipment that includes drivers, fairway woods, hybrids, irons, wedges and putters. A release date has yet to be announced.

Update (1/9/15): Ryan Moore is using a prototype set of Parsons irons (3-PW) and wedges (54 and 60 degrees) at the PGA Tour’s Hyundai Tournament of Champions. 

Screen Shot 2015-01-09 at 4.57.13 PM
Seamus Golf released this photo on its Instagram account on Friday.

(updated 7/2015: See detailed photos click HERE)

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87 Comments

  1. petie3_2

    Jul 22, 2015 at 10:40 pm

    They’ve been fine-tuning putters and drivers for a few years now, some TMs have four separate screwin weights, so having a blue-printable iron set had to happen. I like the injection molding process as more important, and I bet the feel is unique. BTW, I think the best irons were made 2006-2009; everything older is antique, anything newer is mostly fluff.

  2. drawbias

    Jun 11, 2015 at 3:03 pm

    At least it will sound better when my ball goes OB and I say I made a good swing but I had a screw loose !!!!

  3. Pingback: Parsons Xtreme Golf: Golf's Newest Equipment Company - Redhawk Golf

  4. Pingback: Parsons Xtreme Golf Blade Putter, Guess What – It Has a Lot of Screws! - Waste It Away

  5. Pingback: GoDaddy’s Bob Parsons of Parsons Xtreme Golf is Officially a Golf Club Designer - Waste It Away

  6. electric nail files

    Mar 14, 2015 at 12:19 am

    Appreciate the recommendation. Willl try it out.

  7. mike tartaglia

    Feb 2, 2015 at 4:22 pm

    Just what we need ! More irons. So many companies are teetering on bankruptcy, how can others enter the market ??

  8. Gallas2

    Feb 2, 2015 at 11:28 am

    Did I see one of these wedges in Phil’s bag on Friday?

  9. Rob

    Jan 27, 2015 at 2:27 pm

    Wow they look awesome. Anyone know if/when/where they will be released?

  10. Gunner

    Jan 22, 2015 at 11:43 pm

    How does it happen that the New Calloway Mac daddy and the new PXG wedges have a similar technology, and look? Are they manufactured at the same place, or are they some how owned by the same group? They both were introduced this month. How does this happen?

  11. Gunner

    Jan 22, 2015 at 11:36 pm

    Interesting

  12. Don

    Jan 14, 2015 at 1:37 am

    Cost is relative…
    $400 for a Scotty Cameron is north of 2.5 times the cost of a $150 Odyssey.
    $500 for whatever Calloway is calling their latest Big Bertha is 2.5 times the cost of a Cleveland 588.
    Nike RZNs are about $50 a dozen, about 2.5 times the cost of a box of Cally HEX Warbirds.
    2.5 times the cost of some forged Mizunos is what, about $2500-3000?
    It’s all relative.

    If you can afford it, and it works for you, then great. If you can’t afford it, or it doesn’t fit your game, then that’s OK too. Just because your wife would never let you spend that much on a set of irons is no reason to bash them.

  13. Billy

    Jan 12, 2015 at 4:55 pm

    Ryan Moore is into this kinda thing. He was involved with the Scratch Golf club company. I believe he was a partner in that club company. They made some really nice stuff but couldn’t fill the orders that came thru. Looks like Ryan has another one of those deals. He is a neat guy and likes stuff that’s different. Different is great if it works and you can afford to pay for looking different.

    • oONg

      Jun 18, 2015 at 4:07 am

      ryan moore was always into PING. PXG is now PING 2.0 after stealing away the most important members. cant wait to see their release…

  14. Grass Candy

    Jan 11, 2015 at 12:32 am

    If the irons help a tour player hit better/more accurate shots and a high handicap the same, then looks don’t matter. If you are willing to play with inferior equipment for looks even though your score will ultimately suffer, you’re just an ego golfer.

    • RG

      Jan 12, 2015 at 2:46 pm

      And if you think that gimmicks can make you strike the ball better, your not a very good golfer.

      • Jack Nash

        Jan 14, 2015 at 12:17 pm

        That’s Taylormade’s modus operandi.

        • leftright

          Jan 14, 2015 at 10:24 pm

          It’s every golf company’s modus operandi. Every iron made today is nothing but a relative of either Karsten’s perimeter weighting or forged blades of yesteryear. Technological advances have allow tolerances to be closer and I bet the equipment is of much higher quality than year’s past but companies can’t improve much on what is out there without violating rules.

  15. rymail00

    Jan 10, 2015 at 3:13 pm

    This whole expensive makes them better approach sounds just like the P53/Ben Hogan company approach too. I guess we’ll have to wait and see…

  16. RG

    Jan 10, 2015 at 4:05 am

    Yeah..but these go to 11.

  17. Brian

    Jan 9, 2015 at 11:13 pm

    If Machine putter company made irons???

  18. Lancebp

    Jan 9, 2015 at 6:59 pm

    There is nothing, nothing, nothing this guy or two “Ping veterans” can possibly do to significantly improve the performance of irons (for that matter, there’s nothing Ping can do either). His money may keep his company afloat for a few years, but success will depend on cosmetics and marketing – and he’s fighting a severe uphill battle on those fronts. Because irons are essentially fungible, the Ryan Moores of the world will play whatever they’re paid the most to play.

    • Don

      Jan 16, 2015 at 3:39 am

      So I guess all club manufactures should just stop making new clubs, right? If there’s no more room for improvement then I guess club engineers and designers should start looking for a new line of work. At least there’s plenty of new and used stock in golf stores across America to keep us all in clubs until the end of days.

  19. Steve

    Jan 9, 2015 at 5:00 pm

    Does it come with a tiny brush to clean the mud from the screws? Looks like no weight in the heel, looks like a lot of hooks. If this guy is looking for ways to thin out his money he might have found it. Strange designs and xtreme prices doesn’t sound like a good investment. The market for 2.5 grand irons is xtreme-ly limited. You could get a full bag of 2015 titleist or any other for that.

    • Zedsded

      Jan 9, 2015 at 11:53 pm

      Good point about Cleaning the screws…maybe only after an anger-slam though
      Fyi, weight in the heel would make them hook

      Zedsded

    • kloyd0306

      Jan 10, 2015 at 1:13 am

      Why would this design promote hooks?

      • Skip

        Jan 14, 2015 at 2:52 pm

        It doesn’t. Don’t believe everything you read on the internet.

  20. Mike Boatright

    Jan 9, 2015 at 4:39 pm

    I’m all into new metalegry however all those screws and the overall design looks clunky and very ugly,

    • Teaj

      Jan 12, 2015 at 9:31 am

      I kind of like it, its almost mechanical. but im a tinker’er so that probably explains my liking.

  21. Thomas

    Jan 9, 2015 at 3:37 pm

    How would these clubs make me play better? It is like paying $500 to play a famous course. I won’t play any better doing so.
    Save your money. Take lessons. Then buy whatever club you want. Remember, you still have to hit’em.

    • Skip

      Jan 14, 2015 at 2:59 pm

      Don’t really understand this comment. So somehow you play certain courses to improve your game? Odd. Just like how I’d shell out the cash for courtside seats, I’d pay $500 to play a famous course for the experience.

  22. Smiller

    Jan 9, 2015 at 3:29 pm

    I think they look friggin incredible! I can’t wait to hit a buttercut from 205 with a Parsons 6 iron!

  23. Drew

    Jan 9, 2015 at 1:58 pm

    Looks like Ryan Moore is going to game these. Always appreciated the guy doing things slightly out of the box. Curious to see how it works out for him.

  24. John

    Jan 9, 2015 at 1:29 pm

    Ryan Moore has just passed on a high offer from TM; and will “go it on his own.” Has decided to play Parson’s irons and wedges; and provided glowing reviews. I like it.

  25. Mnmlist Golfr

    Jan 9, 2015 at 12:50 pm

    Ryan Moore passed on re-signing with Taylor Made so he could play these irons.

    • Zedsded

      Jan 9, 2015 at 11:51 pm

      That’s a stretch about Ryan Moore passing on a club deal for these irons
      He likes his freedom (and switching irons). I think he went PING, Callaway, Scratch, Adams, PING, TaylorMade, Muira and now PXG. I’m sure I missed a few.
      I’m sure they perform but I am hearing North of $5000 for a set of irons. Let’s say I’m off by $1000. Still stratospheric.
      Zedsded

  26. c masty

    Jan 9, 2015 at 12:26 pm

    You know how to turn a billion dollars into a few million? Start a golf company.

  27. AJ Smith

    Jan 9, 2015 at 11:40 am

  28. Joe

    Jan 9, 2015 at 11:12 am

    Every but as tacky as their commercials…

  29. Julian Clay

    Jan 9, 2015 at 11:10 am

    With Brad and Mike designing linked with Mr Parsons passion for golf there is no question these irons will perform. Every part of that iron has been designed with function,feel,and playability. This is a beautiful no compromise high performance iron…… There is a saying that you get what you pay for…… In this case engineering brilliance.

  30. Archie Bunker

    Jan 9, 2015 at 11:08 am

    Judging by the high cost, the buyer is getting screws.

  31. LaMoora

    Jan 9, 2015 at 11:08 am

    Their web site reads: “Sound expensive? You bet. Worth it? Absolutely.”
    I’m guessing $2,500+ for a set of irons

  32. Gary

    Jan 9, 2015 at 10:58 am

    How do you end up with a million dollars in the golf industry? Start with 2 million dollars.

  33. JT

    Jan 9, 2015 at 10:54 am

    Just what we need!!!

  34. Jafar

    Jan 9, 2015 at 10:33 am

    Good idea, lets make another overly expensive set of golf clubs to make sure no one can buy them.

  35. cody

    Jan 9, 2015 at 10:26 am

    I actually like the way they look, But I am guessing in the realm of a $1200 price tag.

  36. Middle name Danger

    Jan 9, 2015 at 9:01 am

    they can call it the alan parson’s project…..

  37. Jive

    Jan 9, 2015 at 8:11 am

    I’m going on the premiss that the screws are movable weights – The weights surround the hitting zone, think of truly tweaking your sweet spot on these irons, the down side would be messing with the swing weight too much, but by changing a few screws on the top to lower ball flight, or loading up the screws on the bottom to raise ball flight. I like change, I like thinking outside the mass market box. Let the rich fund the project at first to see if it works, then if it does, increased production could bring costs down to a reasonable level. I’m also happy to see someone new entering the golf market. Maybe screws on irons will be the next slot technology. And maybe the extra manufacturing will raise temps here in VA by contributing to global warming/climate change/disruption so we can get back to 11 month golf season. So many positives.

  38. James

    Jan 9, 2015 at 7:59 am

    Went to the website and these things are going to be expensive. Even says for the select few who can afford them.

  39. BigBoy

    Jan 9, 2015 at 2:47 am

    just another wheel, still round.

  40. Joel

    Jan 9, 2015 at 12:22 am

    I’m not gonna lie, I don’t get a warm and fuzzy on these. With such a solid couple of guys from PING though I’m sure these will be like most PING offerings…I’ll hate the way they look but the performance will be no doubt undeniable. Hopefully they wont be to over the top on the price tag.

  41. skylar

    Jan 9, 2015 at 12:06 am

    Maybe just me but I don’t like the look at all…

  42. 8thehardway

    Jan 8, 2015 at 11:14 pm

    If those are removable weights, will he pull a ‘scotty’ and insist only his company can replace them at $35 each?

  43. Nathan

    Jan 8, 2015 at 10:21 pm

    Interesting concept. Looks like military tech in a golf iron. If the price is high, will be like every Epon player. They’ll say it feels amazing just to justify the ridiculous price.

  44. RAT

    Jan 8, 2015 at 9:23 pm

    looks interesting, what about the price?

  45. Steve

    Jan 8, 2015 at 9:23 pm

    Cool look, like the terminator of irons. Performance is another thing. Are those weights on the back serving a purpose? Or just for looks.

  46. other paul

    Jan 8, 2015 at 7:24 pm

    I don’t care if the screws are adjustable or not, but I think those are sexy looking. Hoping they aren’t to expensive.

  47. golfiend

    Jan 8, 2015 at 6:46 pm

    made in china?

  48. The right guy

    Jan 8, 2015 at 5:50 pm

    doesnt seem successful to me. Try taking the alternate route and make great performing and feeling clubs that are cheaper than all of the competition and offer complete tinkering, kind of like the happy putter. That’s a business.

    • christian

      Jan 8, 2015 at 11:25 pm

      The clubs are not even released yet and you deem them not “succesfull”?

  49. Danny

    Jan 8, 2015 at 5:49 pm

    The irons looks awesome. Something I would definitely consider.

  50. kess

    Jan 8, 2015 at 5:46 pm

    Didn’t like it at first. But, after thinking about it, I do now. Exchangeable weights that high on the back I haven’t seen yet. I like the brushed look and shape. I like the notch taken out of the heel, I would imagine that help move the cog closer to the center of the face and make this one very toe side friendly. However, sounded like he was setting us up for 2ger per. I’ll wait till they hit the bst.

  51. kyle

    Jan 8, 2015 at 5:46 pm

    It is an interesting looking iron. Isn’t he the same guy who bought a golf club in Scottsdale and then put a limit of only 30 rounds a member could play each year?

    • christian

      Jan 8, 2015 at 11:30 pm

      Relevance?

      • Rich

        Jan 9, 2015 at 8:11 am

        If it is the same guy he’s clearly got a screw loose! Not so good with these irons!

      • kyle

        Jan 9, 2015 at 8:46 am

        He seems to be someone that is going to bring different ideas to the retail side of golf. I can only assume that his golf club company will be different from others just based on how he’s running the private golf course he bought in Scottsdale

  52. Jeff B

    Jan 8, 2015 at 5:27 pm

    I kinda like them. Industrial. Gimme a CB and i’m in

  53. The dude

    Jan 8, 2015 at 5:10 pm

    Kinda prefer the lead tape look

  54. Jimmy

    Jan 8, 2015 at 5:08 pm

    This doesn’t seem promising. Maybe around a few years is my guess.

  55. The dude

    Jan 8, 2015 at 5:06 pm

    ????????????

  56. Double Mocha Man

    Jan 8, 2015 at 5:02 pm

    If those are removable weights on the back just imagine all the tweaking you could do!

    • MHendon

      Jan 9, 2015 at 1:50 pm

      I would guess the screws are so they can adjust the swing weight at the factory to get each club spot on. Not for the consumer to try and adjust the flight with each club.

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Equipment

Spotted: Tony Finau’s driver shaft change at the 2024 Texas Children’s Houston Open

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Tony Finau has always been known as one of the longest players on the PGA Tour, but he has recently been working on adding a little more distance. Last year, Finau averaged 118.3 mph club head speed and 178.08 mph ball speed, all while playing a Mitsubishi Diamana D+ Limited 70 TX driver shaft. This year, he has increased his club head speed to 123.93 mph and his ball speed to 183.32 mph.

However, Finau’s overall distance has decreased by two yards in that time. From a fitting perspective, something was amiss. We asked Tony about the shaft change at the Texas Children’s Hospital Open.

“[I’m seeing] better numbers with the spin. My driver’s been a little high spin for me over the last month or so, and so I just figured it was time to probably check out the equipment,” Finau said. “And it definitely showed me that I was using a shaft that’s maybe a little too tip-stiff for me, the way I load the club now. [I’m seeing] better numbers with the spin.”

Finau switched from the Mitsubishi Diamana D+ Limited 70 TX into the Diamana GT 70 TX. The newer Diamana GT has a slightly different profile than the D+ Limited with the stiffest handle section in the Diamana lineup. The mid sections between the two are similar stiffness but the tip is just slightly stiffer in the Diamana GT. Both shafts are within one gram of each other in the 70 TX. The torque rating on the GT is 0.1 higher than the D+Limited’s 2.7 measurement.

Mitsubishi lists the Diamana GT as a shaft between the mid-launching Diamana TB and the new low-launch Diamana WB shafts. For most players, it would be considered a mid/low launch and low-spin shaft option. Mitsubishi’s Xlink Tech Resin System makes sure the maximum carbon fiber content is there for smooth feel without reducing the strength of the shaft. MR70 carbon fiber is used for reinforcing the shaft and boron is used in the tip for its high strength and compression properties.

Finau is still using his trusty Ping G430 LST driver in 9 degrees and has the adjustable hosel set to -1 degree of loft (standard lie angle). Finau’s long-time favorite Lamkin UTX Green grip is installed. He definitely has a few extra wraps of tape under that grip as you can see the bulge down where the grip meets the shaft.

One final note: Per Ping’s PGA Tour rep Kenton Oates, Finau’s driver is also adjusted to play with an additional degree of loft to help dial in his desired launch.

We’ll see how he fares with the new setup this week in Houston!

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Whats in the Bag

Zac Blair WITB 2024 (March)

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Driver: Titleist TSR2 (10 degrees, A1 SureFit setting)
Shaft: Fujikura Ventus TR Red 6 X

3-wood: TaylorMade M5 Rocket 3 (14 degrees)
Shaft: Fujikura Speeder 757 Evolution V1 X

Utility: Titleist U510 (3)
Shaft: Aldila Tour Blue 85 X

Irons: Ping i210 (4-6), Miura MB-001 (7-9)
Shafts: Nippon N.S. Pro Modus3

Wedges: Titleist Vokey Design SM10 (46-10F, 58-08M @57, 60 @61), Vokey Design WedgeWorks (52-M)
Shafts: Nippon N.S. Pro Modus3 Tour 105 X

Putter: Scotty Cameron prototype

Grips: Golf Pride Tour Velvet

Ball: Titleist Pro V1

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Whats in the Bag

Martin Trainer WITB 2024 (March)

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Driver: Wilson Staff Staff Model (6.5 degrees)
Shaft: Mitsubishi Kai’li Blue 70 TX

3-wood: Wilson Staff WLabs Prototype (13 degrees)
Shaft: Mitsubishi Tensei CK Orange 80 TX

Irons: Wilson Staff Staff Model (2, 4-9)
Shafts: True Temper Dynamic Gold Tour Issue X100

Wedges: Wilson Staff Staff Model (52, 56, 60)
Shafts: True Temper Dynamic Gold Tour Issue X100

Putter: Bobby Grace Greg Chalmers Prototype

Grips: Golf Pride Tour Velvet

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