Equipment
Bettinardi to release 10 new putters for 2015
Don’t think of it as a new putter line. Think of these putters as distinct models that just happen to be released at the same time. That was my takeaway from a conversation about Bettinardi’s new putter line with Sam Bettinardi, vice president of sales and marketing for Bettinardi Golf, and it’s not a hard conclusion to reach.
Last year, Bettinardi took a more conventional strategy with its 2014 line of BB Series putters. It included several different models, and every putter (sans the BB55) had the same finish, face milling, paint fill and headcover.
Demand for Bettinardi’s putters was greater than ever in 2014, which led to the company’s expansion of its Chicago-area production facility from 20,000 to 40,000 square feet. But for 2015, the company wanted to do something different.
“We don’t just want to change the paint fill every year,” Bettinardi says. “We want to be innovative and creative.”
This year, the company will release 10 new putter models, each of which is unique in some way or shape. Putters such as the iNOVAi (pronounced in-o-vey) and Kuchar Model 2 are completely new models, while the others are classic Bettinardi shapes that have been refined for 2015.
The putters will be available through Bettinardi.com and at select retailers on Jan., 15, 2015.
The iNOVAi is a high-MOI mallet with a 6061 aluminum body and a stainless weight located on the back of the putter that pushes its center of gravity rearward to improve its forgiveness. It’s available in both a standard-length and a counter-balanced model that has a heavier putter head and a longer-length, back-weighted grip to improve overall MOI.
The Kuchar Model 2 (above) was designed specifically for Matt Kuchar, who asked Bettinardi to make him a halfmoon-styled Arm Lock putter that had no offset. The putter is available in a standard-length model, as well as the Arm Lock model used by Kuchar.
The Queen B Model 6 and Model 7 putters have the company’s new Savannah Blue PVD finish, which emits hues of purple, orange, yellow, turquoise and aqua, depending on how the light hits it.
The Studio Stock 2 and 16 putters have an Olympic Bronze PVD finish that fits somewhere between chocolate, bronze and oil can.
Several of the putters also have have Bettinardi’s new Super Fly-Mill Face, which offers a slightly different feel than the company’s Honeycomb and F.I.T. Face milling patterns.
[quote_box_center]”All our tour players are using our F.I.T. Face, which has our softest feel,” Bettinardi says. “But people were asking, ‘Can you make something a little firmer?’ The Super Fly-Mill is a nice middle ground between our F.I.T. Face and our firmer Honeycomb Face.”[/quote_box_center]
Bettinardi’s Signature Series 9 and 10 putters are the most exclusive in the line, limited to 1000 pieces. They’re stamped with the initials of company founder Robert J. Bettinardi, and milled from what the company calls D.A.S.S., or double-aged stainless steel.
To create D.A.S.S., 303 stainless steel is cooked to a temperature of 600 degrees fahrenheit, cooled, and then re-heated to a temperature of 375 degrees. The “double-aging” process creates a softer-feeling putter, Bettinardi says.
The putters will be available through Bettinardi.com for pre-order starting Dec. 17 and in stores on Jan., 15, 2015.
Learn more about each of Bettinardi’s new putters below, and click here to see what GolfWRX Members are saying about the putters in our forum.
iNOVAi ($299)
Face Balanced, Super Fly-Mill and F.I.T. Face Milling. Also available in a counter-balanced model ($350).
- Weight: 358 grams
- Material: 6061 Aluminum (body), Stainless Steel
- Finish: Black Anodized
- Grip: Black Pure (standard or midsize)
- Headcover: iNOVAi Black
- Dexterity: RH and LH
Kuchar Model 2 Halfmoon ($375)
1/4 Toe Hang, F.I.T. Face Milling. Also available in an Arm Lock ($375).
- Weight: 350 grams
- Material: Mild Carbon Steel
- Finish: Meridian Blue
- Grip: Gray Pure (standard or midsize)
- Headcover: Kuchar Signature White/Blue
- Dexterity: RH and LH
Queen B Model 6 ($375)
Face Balanced, Micro Honeycomb Face Milling
- Weight: 360 grams
- Material: Mild Carbon Steel
- Finish: Savannah Blue
- Grip: White Pure (standard or midsize)
- Headcover: Queen B Royal Purple
- Dexterity: RH Only
Queen B Model 7 ($375)
1/4 Toe Hang, Micro Honeycomb Face Milling
- Weight: 360 grams
- Material: Mild Carbon Steel
- Finish: Savannah Blue
- Grip: White Pure (standard or midsize)
- Headcover: Queen B Royal Purple
- Dexterity: RH Only
Click here to see what GolfWRX Members are saying about the putters in our forum.
Studio Stock 2 ($399)
1/4 Toe Hang, Super Fly-Mill Face
- Weight: 358 grams
- Material: Mild Carbon Steel
- Finish: Olympic Bronze
- Grip: Blue Pure (standard or midsize)
- Headcover: Studio Stock Legend Blue
- Dexterity: RH Only
Studio Stock 16 ($399)
Face Balanced, Super Fly-Mill Face
- Weight: 358 grams
- Material: Mild Carbon Steel
- Finish: Olympic Bronze
- Grip: Blue Pure (standard or midsize)
- Headcover: Studio Stock Legend Blue
- Dexterity: RH Only
Signature Series 9 ($495)
Face Balanced, Super Fly-Mill Face
- Weight: 348 grams
- Material: Double-Aged Stainless Steel (D.A.S.S.)
- Finish: Tour Blast
- Grip: Red Leather Gripmaster (standard or midsize)
- Headcover: Signature Red
- Dexterity: RH Only
Signature Series 10 ($495)
1/4 Toe Hang, Honeycomb Face Milling
- Weight: 348 grams
- Material: Double-Aged Stainless Steel (D.A.S.S.)
- Finish: Tour Blast
- Grip: Red Leather Gripmaster (standard or midsize)
- Headcover: Signature Red
- Dexterity: RH Only
Click here to see what GolfWRX Members are saying about the putters in our forum.
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Whats in the Bag
Rasmus Højgaard WITB 2024 (April)
- Rasmus Højgaard what’s in the bag accurate as of the Zurich Classic.
Driver: Callaway Ai Smoke Triple Diamond (10.5 degrees)
Shaft: Mitsubishi Tensei 1K Blue 60 TX
3-wood: Callaway Ai Smoke Triple Diamond Prototype (16.5 degrees)
Shaft: Mitsubishi Tensei 1K White 80 TX
Utility: Callaway Apex UW (21 degrees)
Shaft: Mitsubishi Tensei AV Raw White 85 TX
Irons: Callaway Apex Pro (3), Callaway X Forged (4-PW)
Shafts: KBS $-Taper 130
Wedges: Callaway Jaws Raw (52-10S, 56-10S, 60-06C)
Shafts: KBS Tour 130 X
Putter: Odyssey Ai One Milled Eight T DB
Grips: Golf Pride MCC
Check out more in-hand photos of Hojgaard in the forums.
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Whats in the Bag
Rory McIlroy WITB 2024 (April)
- Rory McIlroy what’s in the bag accurate as of the Zurich Classic.
Driver: TaylorMade Qi10 (9 degrees)
Shaft: Fujikura Ventus Black 6 X
3-wood: TaylorMade Qi10 (15 degrees)
Shaft: Fujikura Ventus Black 8 X
5-wood: TaylorMade Qi10 (18 degrees)
Shaft: Fujikura Ventus Black 9 X
Irons: TaylorMade Proto (4), TaylorMade Rors Proto (5-9)
Shaft: Project X 7.0 (4-9)
Wedges: TaylorMade MG4 (46-09SB, 50-09SB, 54-11SB), Titleist Vokey Design WedgeWorks (58-K @59)
Shafts: Project X 6.5 (46-54), Project X 6.5 Wedge (60)
Putter: TaylorMade Spider Tour X3
Grip: SuperStroke Zenergy Pistol Tour
Ball: 2024 TaylorMade TP5x
Grips: Golf Pride MCC
Check out more in-hand photos of Rory McIlroy’s WITB in the forums.
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Equipment
Spotted: Nate Lashley’s Ping PLD “Wolverine” putter
Ping PLD putters have been a very common site on profesional tours. Pros seem to gravitate toward the PLD line’s custom options and precision milling. We have seen the PLD line expanded over the years, but we haven’t seen too many, if any, large mallets.
This week we spotted a PLD putter in Nate Lashley’s bag that has a similar look to the old Ping Wolverine head shape. This putter is a large mallet with the famous “claws” on the outside and oval center that housed the alignment aid.
Nick’s putter has the PLD logo on the back but also looks like it might have an insert installed on the face. It is hard to tell but at the address picture, it looks like the face is a lighter material than the rest of the putters. The putter is center-shafted and should be face-balanced with a high MOI for stability and forgiveness on mishits. The sole is completely milled and has no markings of name or technologies that might be present in the head. A single white site line is on the top of the putter for alignment.
Nick’s putter is finished off with a chrome steel shaft and a Super Stroke Zenergy Flatso 2.0 grip in black and white.
- Check out the rest of our photos from the 2024 Zurich Classic
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FTWPhil
Dec 18, 2014 at 12:34 pm
Haters gonna hat.
Andy
Dec 17, 2014 at 4:31 pm
Putters look amazing, those that are upset are scared Bettinardi is on the up and up. Those new finishes, I mean, how do they get those colors!
T-MAC
Dec 17, 2014 at 2:09 pm
Need a Newport and/or Newport 2 style head with a flow neck Betti!
Love the 3 different milling patterns though.
Preston
Dec 17, 2014 at 2:03 pm
Are these carbon steel or SS? The craftsmanship looks good, but not paying those prices for SS. I don’t even buy new Scottys (thank you ebay)…
John
Dec 17, 2014 at 1:30 pm
Same old crap being relabeled “New”. Overpriced and poorly marketed.
dot dot
Dec 17, 2014 at 12:19 pm
releasing 10 pieces of crap just makes a bigger pile of crap
Bryan
Dec 17, 2014 at 11:44 am
Worst looking putters ever lol
Matt
Dec 17, 2014 at 10:33 am
Ouch! My wallet!
Bubba Watson
Dec 17, 2014 at 10:14 am
Sexy putters. Wish they would help me get the ball home.
Jonny B
Dec 17, 2014 at 10:09 am
LOVE. I like how they explain the different feels of the various milling patterns on the face. Reminds me of what Ping has done with their stroke arc fitting based on hosel length/offset – they are aiming at the variety of golfers out there by creating products for individuals, not mass producing one-for-all like many equipment companies do.
Henry
Dec 17, 2014 at 12:53 am
Why no flow neck or #9 style!!! You’re killing me Betti
Josh
Dec 17, 2014 at 11:54 am
Looks like a funky little flow neck on the Queen Bee #7, but I would bet you’re looking for a blade with a flow neck and more toe hang than 1/4?
TheBrokenTee
Dec 17, 2014 at 12:47 am
Each one of these putters are starting to really grow on m . They looked funky at first but I’m starting to really like how the iNOVAi looks. Might have to grab tha .
other paul
Dec 16, 2014 at 9:14 pm
Is the arm lock in LH?
chad ryan
Dec 16, 2014 at 9:06 pm
Mother of god…..the studio stock will be mine