Connect with us

Equipment

Like soft balls? Callaway launches Chrome Soft

Published

on

The “have your cake and eat it too” of golf balls? It just might be Callaway’s new Chrome Soft, a golf ball that’s promising tour-level distance and short game control that’s not typical of its marshmallowy soft feel.

In general, softer golf balls tend not to go as far as harder golf balls. Think of it this way: when a grape hits a supermarket floor, it goes splat; when a marble hits the same floor, it bounces back. That’s an extreme example, but you get the point.

Screen Shot 2014-12-15 at 2.25.35 PM

The Chrome Soft ($37.99) uses Callaway’s HEX Aerodynamics and will be available in stores Jan. 16, 2015.

Callaway has invested heavily in the science of low-compression, softer-feeling golf balls, the result of which is the Chrome Soft. The three-piece ball has what Callaway calls a Soft Fast core, which works together with its slightly stiffer ionomer mid layer to retain more energy than Callaway’s previous low-compression models.

“In general, as you make the materials inside the golf ball softer they get slower,” says Dave Bartels, Callaway’s senior director of golf ball R&D. “We’ve been able to buck that trend with [Chrome Soft].”

All this talk about speed leaves out what is often the most important component of a golf ball: spin. The Chrome Soft’s low-compression design makes it lower spinning with a golfer’s long clubs (driver, fairway woods, hybrids, long irons and mid irons). Less spin creates less drag, which creates more distance.

But what about short-game spin, you might be asking? The Chrome Soft’s urethane DuraSpin cover is Callaway’s softest ever, which helps it grip the grooves of the club face on wedge shots and generate tour-level spin around the greens.

Screen Shot 2014-12-15 at 2.25.41 PM
Above: Callaway’s Chrome Soft is available in White and Yellow.

My take? I tested the Chrome Soft on the course this fall. It felt balata-ball soft compared to today’s leading tour balls, which have compression around 90. The Chrome Soft has a compression of about 65. Discerning golfers will be able tell the difference with every club, especially with the putter.

At my swing speed of 115 mph, I saw similar driver distance with the Chrome Soft and slightly increased distance with my fairway woods, hybrids and irons. Golfers with slower clubhead speeds, particularly those under 105 mph, should see the most gains.

With wedges, the Chrome Soft launched slightly lower, but it carried enough spin to stop where I wanted it to stop. The ball’s extremely soft cover actually improves durability, a plus for golfers who play balls for consecutive rounds.

Your Reaction?
  • 118
  • LEGIT44
  • WOW29
  • LOL9
  • IDHT7
  • FLOP11
  • OB4
  • SHANK49

36 Comments

36 Comments

  1. sven johannson

    Dec 19, 2014 at 11:52 pm

    I’m looking forward to trying this ball, i’ve been playing with the Callaway Supersoft and Wilson Duo, Curious to see if the Driver goes as far as the Supersoft they do feel great on soft shots around the green and off the putter.. can’t wait

  2. Bill Cosby

    Dec 17, 2014 at 8:17 pm

    The ladies love soft balls. Well I think they do. You know what I have no clue what they like. So sleepy all the time

    • aaaaa

      Dec 18, 2014 at 1:58 pm

      Golfwrx bashes patrick reed and ted bishop but publish articles asking whether you like “soft balls”??

      You guys make sense…

  3. RAT

    Dec 17, 2014 at 5:12 pm

    Wilson Staff has the DUO ball and their Tour ball is 65 compression and they were introduced about 3 years ago. “4 layer tour ”
    Like Mikie “try it you’ll like it” They have a sticky coating the best for the money..

  4. mike

    Dec 17, 2014 at 12:25 pm

    Tried this golfball for 3 holes and was outdriven by my whole group…the ball went nowhere..felt great off the irons and putter..don’t get me wrong..90+ mph on the driver but it felt DOA off the driver face. switched back to Taylor Made dicontinued “Lethal” ball and back came my distance. just sayin….

  5. Jonny B

    Dec 17, 2014 at 10:02 am

    Who cares about new golf balls? They’re all pretty much indistinguishable from the other brands nowadays in terms of performance.

    Not to mention they’ll be for sale on all the used golf ball sites in about 1 month for 1/2 the price. I only buy used golf balls now, who can afford to throw 2-3 ProV1’s away per round at $4/ball? Not me. I load up 1-2 times per year on premium balls (AAAAA mint condition) for about $10-$15/dozen. Heck, a few months ago I got TM Lethals in AAAAA Mint condition for $6/dozen. Sorry, but when I can get year-old models for 20% of the cost of new, I’d be stupid not to.

    The golf industry is declining while equipment prices and greens fees are rising… recipe for disaster if you ask me. To get a set of decent clubs new – new driver will set you back $400 today, new irons $800, 2 new wedges $250, new bag $150, new balls $30-$45. Can’t the top-level execs of these companies and courses see where we are headed here? Or maybe they don’t care.

    I will give Callaway credit for one thing – their preowned equipment website. Someone over there saw where this industry was headed a long time ago and thought they better get some of the used equipment market share. Kudos to them as that website is awesome and their sales reps are great, much better to do business with than the average ebay rep.

    • Pat

      Dec 18, 2014 at 3:48 pm

      Golf has always been and will always be for the middle to upper class. Lower class will never have access because green fees and equipment is out of their league(thank God). Besides, every single time I’m stuck behind some ghetto, trashy 4 some, it ruins my entire day. They come out wearing tank tops or shirts that are 3 sizes too big, play so damn slow because they stink and are usually loaded up on beer. Usually these clowns don’t even have the decency to let the groups behind them pass by and the round ends up being 5+hours.

      • Sam

        Jan 27, 2015 at 1:07 am

        You are the exact reason why golf is in decline. This disgusting attitude is completely at odds with the modern world. I hope you take you elitist attitude away from the game and never return.

        Golf is evolving.

  6. Gary

    Dec 17, 2014 at 9:31 am

    Really looking forward to trying out these golf balls. The hype sounds too good to be true but I hope it is true. If these golf balls perform about as advertised the SR* series, which might not be doing well sales wise considering the price, would probably disappear fairly soon and simplify things some.

  7. Matthew Carter

    Dec 17, 2014 at 12:58 am

    For the value, I’ll buy Supersoft all day. Soft, a lot of spin and long off the tee.
    There isn’t a better ball in the market at $20.

  8. Jeff

    Dec 16, 2014 at 11:11 pm

    I think Callaway golf balls could use a makeover or make under to cleclean them up and maybe find a way to clarify which of their balls are premium.
    My favorite thing about Pro V1s is how clearly different the logo is stenciled on, to not be so distracting and bold. Just my comment

  9. Ryan K

    Dec 16, 2014 at 8:16 pm

    Ok gotta know more in durability. This was the only thing steering me away from the chrome plus otherwise they were the best ball I’ve ever used.

  10. Jesse

    Dec 16, 2014 at 8:06 pm

    Zak, were you able to test this ball on a launch monitor, Im courious how much more it spins then SR3, prov1x or the ball your playing now? Also how much distance did u loose on the driver?

  11. Pat

    Dec 16, 2014 at 7:03 pm

    If the Chrome Soft does what it claims to do, golf stores are going to have a really hard time keeping them in stock. If it performs like the Prov1x, at 38 dollars a box, it’s a bargain. I love the Hex Black and am on my last box. Callaway’s line up after the Hex Black has been mediocre and I am hoping the Chrome Soft can pick up the slack or else I will just have to load up on Hex Black balls.

  12. golfing badger

    Dec 16, 2014 at 3:00 pm

    Chrome + was one of the best balls ever, but I could never get the 1 hop and spin wedge shot. Chrome Soft will deliver that…this is a phenomenal ball !!!

  13. Jonzy

    Dec 16, 2014 at 1:19 pm

    My father in law is a Supersoft guy and he can’t wait to try these out. I wish I could bump into a Callaway rep and get a couple for him to try out!!!!

    • Kevin

      Dec 17, 2014 at 11:53 am

      You could actually buy a sleeve … don’t be cheap!

      • Tom

        Dec 18, 2014 at 3:29 pm

        They haven’t been released yet here in the UK Kevin, don’t know about the US

  14. Bogeypro

    Dec 16, 2014 at 11:10 am

    I like Callaway balls, but they really need to clean up and clarify their ball lines. Just too much and too confusing…

    • Scooter McGavin

      Dec 16, 2014 at 11:45 am

      I agree. They have too many models/variants. I think they would do better with a simpler line.

      • Scooter McGavin

        Dec 16, 2014 at 11:56 am

        I have thought this for a while, actually. They have SR (which has 3 variations), Hex Chrome, Hex Chrome +, X2 Hot, X2 Hot +, Supersoft, Warbird, (now) Chrome Soft, the Strata line, and then the lady Solaire line. If you count the three variations of the SR separately, that’s 13 different golf ball models. Compare that to Titleist, the most successful ball company, that has I think, 6 models? Sure, they will probably phase some of these out now, but for a while, they kept going with both the Chrome and Chrome +, along with the X2 Hot and SR lines. Hopefully they will slim it down a bit.

        • golfing badger

          Dec 16, 2014 at 2:58 pm

          yes, titleist has 6 and there are 3 pinnacle models. they keep the confusion to a minimum by keeping the pinnacle and titleist brands separate.

  15. AW

    Dec 16, 2014 at 10:38 am

    I love Callaway balls (Chrome+ and Supersoft, mostly) but their marketing dept is a mess. They are changing their balls out every single year. So in urethane right now we have SR1, SR2, SR3, Chrome+, Chrome Soft.

    In soft balls they have SR1, Chrome Soft, Supersoft and X2 Hot.

    I don’t really know which Callaway ball to play right now, and I think that’s going to be a problem for them going forward, which may eventually lead to even more changes in the lineup.

    There’s some value in the simplicity of Titleist. You’ve got your NXT or you’ve got your ProV1 (with a few variations on that theme)

    • Scooter McGavin

      Dec 16, 2014 at 12:01 pm

      Totally agree. I think a company should have one really strong offering for each type of golfer need (tour playability, super cheap, something in the middle of the performance/price field, distance, etc.). Right now, if a person wants a mid-price/mid-performance ball from Callaway, they have like 4 or 5 to choose from. With Titleist it’s: You want tour level? ProV1(x). You want a distance ball? Velocity. You want something in the middle? NXT(s). You want a cheap ball? DT Solo. Much simpler, and it’s easier to buy for the consumer and easier to sell for the salesman.

  16. Keith

    Dec 16, 2014 at 9:39 am

    My wife loves soft balls….

    • Jackson

      Dec 16, 2014 at 10:35 am

      No she doesn’t.

      • rkristopher

        Dec 16, 2014 at 11:18 am

        Your mom.

        • Franks

          Dec 16, 2014 at 12:13 pm

          I can confirm Keith’s wife likes soft balls.

          • other paul

            Dec 16, 2014 at 2:20 pm

            Lol. My wife just looked over my shoulder and saw the article title and asks what the *&$% I am reading. I scrolled back so she could read the whole title. She laughed, winked and walked away.

    • Ben

      Dec 16, 2014 at 12:00 pm

      I was browsing the replys for this comment before I left a duplicate… well played.

  17. Danny

    Dec 16, 2014 at 9:39 am

    Interesting how last year the new breakthrough in technology was 3 balls for 3 swing speeds… a year later they ditch that concept all together. It’s hard to argue the skeptic of everything golf equipment related.

  18. br61

    Dec 16, 2014 at 9:19 am

    Few days ago, my pro’s Callaway rep dropped off couple Chrome Soft balls for me and my friend to test. After few holes, I liked the feel of them and the distance seems similar to Pro V1x. My friend who’s using Callaway clubs, lost his ball into water so I gave him mine’s. He seemed to like the way they played. Definitely felt softer.

    When they come out on market, I probably will test a dozen.

  19. Greg

    Dec 16, 2014 at 9:08 am

    Sounds similar to the original chrome, which was (is) a fantastic ball. I’d like to see the two compared.

  20. other paul

    Dec 16, 2014 at 8:58 am

    I hate investing in golf balls. Usually lose one per 18. Durability for me is the least important factor.

    • rgb

      Dec 16, 2014 at 10:48 pm

      I know what you mean. I like the ones with string.

Leave a Reply

Cancel reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Equipment

Puma unveil new Ignite NXT Crafted footwear

Published

on

Puma Ignite NXT Crafted footwear

Puma Golf has launched its new Ignite NXT Crafted footwear – a new version of the NXT with premium leather accents.

The upper of the shoe features a premium leather saddle wrapped around Pwrframe reinforcement. The Pwrframe TPU is an ultra-thin frame that is placed in high-stress areas of the upper for lightweight in a bid to offer added support and increased stability.

Puma Ignite NXT Crafted footwear

The new additions feature Puma’s Pro-Form TPU outsole with an organically-altered traction pattern, containing over 100 strategically placed directional hexagon lugs in proper zones, designed to provide maximum stability and traction.

Puma Ignite NXT Crafted footwear

The Ignite NXT Crafted footwear contain a full-length IGNITE Foam midsole, wrapped in Soleshield in design to offer maximum durability, comfort and energy return. Soleshield is a micro-thin TPU film that is vacuum-formed around the midsole designed to make cleaning off dirt and debris effortless.

Puma Ignite NXT Crafted footwear

Speaking on the new Ignite NXT Crafted footwear, Andrew Lawson, PLM Footwear, Puma Golf said

“The Ignite NXT Crafted perfectly fuse the beauty of handcrafted shoemaking with modern development techniques to deliver optimum elegance and peak performance. With the combination of style and performance these shoes will appeal to a wide variety of golfers – those who appreciate the classic look of a leather saddle shoe and those who value modern comfort and stability technologies being a part of their game.”

Puma Ignite NXT Crafted footwear

The Ignite NXT Crafted shoes are available in 4 colorways: White-Leather Brown-Team Gold, Black-Leather Brown-Team Gold, Peacoat-Leather Brown-Team Gold and White-Hi-Rise-Team Gold) and come in sizes 7-15.

Puma Ignite NXT Crafted footwear

The shoes cost $140 per pair and are available online and at retail beginning today, June 5, 2020.

Your Reaction?
  • 14
  • LEGIT4
  • WOW1
  • LOL0
  • IDHT1
  • FLOP1
  • OB0
  • SHANK3

Continue Reading

Equipment

What GolfWRXers are saying about the best Nike driver ever

Published

on

@ukgolfclubsales

In our forums, our members have been discussing Nike drivers. WRXer ‘DixieD’ is currently building up a Nike bag and has reached out to fellow members for driver advice, and WRXers have been sharing what they feel is the best Nike driver ever made.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • Ger21: “VR Pro LE? I have two I was still playing last year.”
  • mahonie: “The STR8-Fit Tour was one of the best drivers I’ve played. Still have it the garage and take it to the range occasionally…it would possibly still be in the bag if it hadn’t developed a ‘click’ in the head which I cannot fix. Long, straight(ish) and nice sound.”
  • jackr189: “The VR_S is one of the best.”
  • Finaus_Umbrella: “I played the Vapor Fly Pro, and still do on occasion for nostalgia sake. Sound and feel are great, but it demands a good strike.”
  • PowderedToastMan: “I enjoyed the SQ Tour back in the day, the one Tiger used forever. Do I miss it? Not at all, but it was a pretty good club for its time.”

Entire Thread: “Best Nike driver?”

Your Reaction?
  • 10
  • LEGIT0
  • WOW0
  • LOL3
  • IDHT0
  • FLOP1
  • OB4
  • SHANK10

Continue Reading

Equipment

What GolfWRXers are saying about driving irons for mid-handicappers

Published

on

In our forums, our members have been discussing whether mid-handicappers can benefit from a driving iron. WRXer ‘jomatty’ says:

“I average about 230 off the tee on good drives. I can get a little more sometimes, but 230 is probably the average. I’m 42 years old and shoot in the mid to low 80’s. I do not get along with fairway woods very well, especially off the tee, and really don’t get enough extra length over my hybrid to consider using it aside from very rare situations on par 5’s (I’ve considered just going from driver to 19-degree hybrid and getting an extra wedge or something).”…

…and wants to know if he would be better served by a driving iron. Our members have been sharing their thoughts and suggestions.

Here are a few posts from the thread, but make sure to check out the entire discussion and have your say at the link below.

  • MtlJeff: “If you can shoot mid 80’s, you probably hit it well enough to hit a bunch of different clubs. Personally, I think hybrids are easier to hit….but some driving irons are quite forgiving. I use a G400 crossover that is very easy to hit and looks more iron-like. Something like that you might like. Be careful with some of them though because they aren’t always super forgiving, so you’d have to hit them first.”
  • HackerD: “G410 crossover is my version of a driving iron, feel like I hit it straighter than a hybrid. Just as easy to hit as a hybrid.”
  • hanginnwangin: “I shoot in the low 80s normally and in the 70s on my really good days. I have probably around the same or similar swing speed as you. I have been hitting my 4 iron off the tee on tight holes, and it’s been working pretty well so far. I hit it about 190-220. I have a 4 hybrid but just can’t hit it as consistently as the 4 iron, and it doesn’t even go much farther. I have a 5 wood which I only use for 220+ yard par 3s or wide-open fairways. Basically, it’s all personal preference and what you do best with. Everyone is going to be different. Try new stuff out and see what works. But if irons are the strongest part of your game (they are for me as well), I would give the 4 iron a shot. You can get a lot of roll out on the tee shots with it,”
  • Hellstrom: “Don’t laugh, but I bought a 17* hybrid with a senior flex shaft at a garage sale for $5, and I can hit it nice and easy and keep it in play without losing any distance. My driver SS is between 105 and 110 usually and swinging this thing feels like swinging a spaghetti noodle, but it works. I don’t have it in the bag all the time, but I do use it for certain courses. I take my 6 iron out and throw that in, so if I struggle with getting the ball off the tee, I just go to that.”

Entire Thread: “Driving iron for a mid-handicapper”

Your Reaction?
  • 7
  • LEGIT0
  • WOW0
  • LOL1
  • IDHT0
  • FLOP1
  • OB0
  • SHANK0

Continue Reading

WITB

Facebook

Trending