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PGA Tour Embraces 3D TV

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Before he addressed the many Tiger Woods questions (and there were many, as always) at his annual year and media press conference yesterday, PGA Tour Commissioner Tim Finchem had a few surprises of his own to reveal. Finchem outlined a very rosy business profile for the tour heading into 2010. 

Among the new agreements he referred to in his remarks was an exploratory partnership with the Sony Corporation to bring golf viewing into a new dimension, a third one at that. Sony, already a 12 year partner with the PGA Tour, will be exploring the broadcast of tournament golf in 3-D. The company revealed their extensive commitment to 3-D television back in September and also recently stated that they would be filming up to 25 matches at the 2010 FIFA World Cup South Africa in 3-D. 

They predict that by the year 2012, 30 to 50% of the televisions that they sell will have 3-D capability. For the PGA Tour project, filming work will begin next month at the 2010 Sony Open in Hawaii.  There they will film various events, possibly the Pro-Am and some tournament footage, as a test.  They will continue to gather footage throughout the 2010 PGA Tour season.  The goal will be to have a full broadcast of the 2011 Sony Open in Hawaii available in 3-D.  The program would still be viewable in regular 2-D format. The partners say they will also explore the development of 3-D golf for other potential applications. Sir Howard Stringer, Chairman, CEO, and President of Sony Corp. says that Sony is driving the transition to 3-D television.  "Just as video of sports and nature were key to the adoption of high definition television, we expect the same to be true for 3-D. The sport of golf and the natural beauty of Hawaii are an ideal combination to showcase the distinct advantages of 3-D and bring the full, 3-D experience to life for consumers." Commissioner Finchem reiterated Stringer's stand on golf's role with television.  "High definition television is already driving increased golf viewing.  We are excited about working with Sony to showcase the potential of 3-D technology at the 2011 Sony Open in Hawaii. We believe that 3-D has the potential to put a fan right in the center of the action and make our telecasts even more exciting and engaging.  The beauty of the Sony Open in Hawaii makes this the perfect setting to debut this technology." The Sony Open in Hawaii certainly makes sense as a worldwide showcase for this technology.  The tournament is already broadcast in 200 countries and reaches more than 450 million homes. The big question will be just how many of those homes, and the viewers within them, will be ready for 3-D television by 2011? Obviously this is an emerging technology, just as high definition television was before it, but just how useful it will be for golf broadcasts is a question that has yet to be answered.  But it certainly shows some potential.

1 Comment

1 Comment

  1. Dave

    Jan 13, 2010 at 10:25 am

    Can you imagine the Masters tournament broadcast in 3d?????

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Tour Photo Galleries

Photos from the 2026 OccuNet Classic

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With the PGA Tour across the border in Canada this week, GolfWRX Tour Photographer Greg Moore stayed stateside and headed to the OccuNet Classic presented by Amarillo National Bank in Amarillo, Texas.

It’s always interesting to see what the guys are playing on the KFT, and this week certainly hasn’t disappointed so far, with some incredible wedge stamping on display.

Check out links to all our albums below.

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Luke Potter’s custom Cameron putter – 2026 OccuNet Classic (KFT)

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From the GolfWRX Classifieds: Scotty Cameron GOLO 6 with BGT Stability Tour2 2022 M Edition

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At GolfWRX, we are a community of like-minded individuals who all experience and express our enjoyment of the game in many ways.

It’s that sense of community that drives day-to-day interactions in the forums on topics that range from best driver to what marker you use to mark your ball. It even allows us to share another thing we all love – buying and selling equipment.

Currently, in our GolfWRX buy/sell/trade (BST) forum, @HuskerFlyer is sharing a Scotty Cameron GOLO with a BGT Stability Tour2 2022 M Edition shaft. While the putter is certainly enviable, the Augusta-inspired shaft is equally noteworthy.

 

From the listing:

Scotty Cameron Golo 6 with BGT Stability Tour2 2022 M Edition Scotty Headcover 34″ $375

To check out the full listing in our BST forum, head through the link. If you are curious about the rules to participate in the BST Forum, you can learn more here: GolfWRX BST Rules.

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GolfWRX’s Father’s Day Gift Guide (2026)

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A reminder from your friends at GolfWRX: Father’s Day is June 21. And as we do every year, we’re rounding up the best gifts for dad.

As we say every year, there’s no better golf-related Father’s Day gift than a round of golf with pops. Be it a country club or your favorite muni, take the time to get together to play 18 if you can.

Let’s get to the gifts.

Ghost Golf Qualifier Diamond Polo

We like the new polos that Ghost is offering, as the fabric and fit are so good. These new Qualifier Collection polos breathe well, are lightweight, stretch with your swing, and of course look great. You can wear them on the course, in the office, or just out at a casual event and they will fit right in.

Buy here.

STR8-Strip Grip Tape Remover

If your dad is an equipment aficionado and tinkers with his clubs, this tool works wonders. Removing grip tape has never been easier, just put a little head on the tape and the STR8-Strip peals it right off the shaft without any damage.

Buy here.

Why Golf: Putting Thing

When it comes to practice, it is good to have a purpose. This “Putting Thing” sure does it. We know from personal experience how challenging it can be and how rewarding it is on the practice green. This also provides some competition for your kiddo to see who will unload the dishwasher or do the next chore around the house.

Buy here.

OluKai Lae‘ahi Men’s Breathable Slip-On Shoes

Riding to and from the course in style and comfort is always a good thing. If you’re in a hurry, it’s a nice feature to slide into your shoes and get to the tee time. For the post-game shoe, at your locker or while putting your clubs away in the car. Nice to slide into a shoe that looks good anywhere. Pair that with meeting the family for dinner, no need to change!

Buy here.

Therabody Theragun Relief

A little wellness goes a long way. Keeping loose is a good way to go when it comes to the weekend game or treatment during the week. If there is a little ache or pain, the Theragun is there to help out. Help loosen up the back for a pre-game warm-up or cool-down. 

Buy here.

World Cup golf apparel

Something for the soccer dads. Embrace the World Cup fever this summer on the course with custom gear to support the nation of your choice.

Buy here.

FootJoy Pro SL spikeless golf shoes

Give the old man a break and save his feet with the Footjoy Pro SL Men’s Spikeless Golf Shoes for some added comfort on the course.

Buy here.

Bushnell Wingman 2 GPS speaker

Combine all the hits as well as some game improvement with the Wingman 2 Golf GPS Speaker by getting audible distance readings from 38,000+ courses worldwide through the Wingman 2 remote or speaker.

Buy here.

Personalized Titleist Pro V1 golf balls

The No. 1 ball in golf is a safe bet, and the Pro V1 fits the largest chunk of the bell curve if you don’t know what ball pops plays. Add personalization for a, well, personal touch!

Buy here.

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