Based in Southern California, Sweet Spot Golf is poised to cater to the golfer that isn’t exactly conservative or into the traditional golf club. President Brian Allman says that, “We have a very different take on what is currently being offered to women in golf and we are out to change the way the game is played. Our Think Pink line of clubs are high performance, custom crafted, and fashion forward. Additionally, our line of Think Pink clubs help support the National Breast Cancer Foundation in their pursuit to find a cure for breast cancer, which is very important to us.”
The company currently has a promotion with the Ginn Reunion Resort in Orlando, a luxury golf resort. In addition, they recently had the Golf Channel’s Keri Murphy join them in Sacramento for a National Golf League event. The Highway 18 host was quoted in a recent press release for the company as saying, “These high performance clubs are the most fashion forward in the marketplace; I love them and what they say about me and my golf game.”
Allman points out that, “We also have a men’s line that is full attitude: in other words these ain’t your Daddy’s clubs!” He and partner Chuck Praise are dedicated to following a different path in the world of golf. "Go ahead – be different", is their mantra.
Look away golf traditionalists…here are some of the clubs in the women’s line. I was only able to demo the putter since it is the only lefty club the company has at this time. I was able to hit straight each time and found it to be comfortable with a nice sound but would have preferred it to be heavier.
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The men’s line comes in a variety of colors and shafts in all righty for now. Many of the clubs in the Sweet Spot line are manufactured by Alpha Golf. Allman also explained that the company hopes to capture golfers that come from the action sports world. In fact, they are looking to partner with surf shops and the like where you wouldn’t normally see golf clubs.
I was out in Sacramento for the recent NGL tournament and beer fest… met these guys, and they’re great! The clubs are way cooler in person though, I must admit… the pictures don’t do them justice. I also got to meet Keri Murphy thanks to SSG… have an autographed photo hanging in my office now
Jason, thanks for the positive feedback on our clubs. We pride ourselves on player feedback for product improvement whether it’s cosmetic or engineering or whatever. The NGL event was our first as an exhibitor-sponsor and we love what those guys are doing. We are working on become the NGL’s club of choice so I think you will be seeing us at these events more often.
Regarding the wonderful Keri Murphy… ain’t she great! Keri is a perfect match for our Think Pink line of clubs for women and we look forward to a long relationship with her. Oh yea… she’s pretty darn cute too!
Stay tuned, there’s more to come from Sweet Spot Golf.
Until then…GO AHEAD, BE DIFFERENT!